There’s no doubt about it — Facebook is cool. Along with users who want to interact with friends, businesses are using Facebook as a marketing and networking tool. And if you’re a Web developer, you probably know there’s a demand for Facebook applications. If you have some basic knowledge of Web client technology, such as HTML, JavaScript, or CSS, and know how to use a Web programming language, Building Facebook Applications For Dummies is just what you need to start building apps for Facebook. This friendly guide helps you create applications to reach Facebook’s huge audience, so you can enlarge your list of friends, introduce people to your product or service, or network with other business professionals. You’ll find out how to: Work with the Facebook API Build applications that take advantage of Facebook’s News Feed and Wall Migrate existing Web applications to Facebook Create mobile apps for Facebook Use Facebook’s markup and query languages Get your app noticed by Facebook users A handy companion Web site includes code samples, starter applications, and other useful information about building Facebook apps. Whether you want to create applications for business purposes or just for fun, Building Facebook Applications For Dummies is the fun and easy way to get started.

Everything web designers need to build sites with Dreamweaver Dreamweaver is the leading website creation tool, with 90 percent of the market share. The nine minibooks that make up this guide cover getting started with Dreamweaver CS5, creating and publishing great sites, making pages dynamic, building web applications, and much more, including all the upgrades in Dreamweaver CS5. Dreamweaver is the gold standard for website development software; this complete reference covers what both beginners and intermediate-level users need to know to make the most of Dreamweaver CS5 and create professional-quality sites Nine minibooks cover getting started, mastering Dreamweaver basics, working like a pro, energizing your site, publishing your site, working collaboratively, building Web applications, making pages dynamic, and developing applications rapidly Teaches how to customize the workspace; understand the Panels and Properties Inspector; plan, design, and manage your site; work with text and graphics; add Flash, movies, and sound; work with Cascading Style Sheets, JavaScript, and Ajax, connect to a database, and much more Dreamweaver CS5 All-in-One For Dummies gives web designers essential information for creating, managing, and maintaining all types of websites.

Practical Facebook marketing strategies, tactics, and techniques This new edition of Facebook Marketing For Dummies arms novice to expert marketers with everything they need to plan, refine, execute, and maintain a successful Facebook marketing campaign. Fully updated to cover the latest tools and techniques of Facebook marketing, you'll find hands-on guidance to create and administer your Page Timeline, understand the psychology of the Facebook user, build your fan base, utilize events, contests, and polls to promote your Page, increase your brand awareness, integrate your Facebook marketing campaign with other marketing strategies, and monitor, measure, and adjust your Facebook marketing campaigns. Written by a leading expert on helping others use Facebook and other social media tools to promote and enhance their brands, this practical guide gets you up and running on Facebook marketing—fast. In plain English, it walks you through all the latest features, including new designs for the News Feed, Timeline, and Pages, as well as major changes to the Facebook advertising platform. Includes real-world case studies that illustrate how successful Facebook marketing really works Fully updated to cover the latest tools and techniques in Facebook marketing Shows marketers how to use Facebook to reach and engage their target audience Provides step-by-step instructions on how to organize, optimize, and manage your Facebook advertising campaigns If you're a marketer looking to develop or refine a social media marketing plan that includes significant Facebook presence, Facebook Marketing For Dummies is your go-to guide.

The selling, marketing, and business tips you need to succeed eBay is the perfect place to learn the ropes of what it's like running an online business. It provides the tools, technology, and platform a would-be entrepreneur needs to launch their first successful small business. It takes some know-how, however, to get that business off the ground and grow it into a success. In eBay Business All-in-One For Dummies, Marsha Collier shares the expertise she gained as one of eBay's first Power Sellers on how to get ahead, stay ahead, and expand your business onto other platforms when it's time to grow. eBay continues to grow as it connects new individuals with items to sell with would-be buyers every day. Combining essential information covering seven key topics, this all-encompassing guide shows fledgling entrepreneurs how to sell like a pro, present and market your items, become a power seller, deal with office and legal issues, and so much more. Discover the secrets behind driving views for listings Find out how to source merchandise for resale Get advice on the back-office tasks of running a business Grow your business beyond the eBay platform If you have an eye on building a business on eBay—and beyond—this is the one-stop guide you need to succeed.

The perennial bestseller—now updated to cover the latest features of Facebook Facebook is forever evolving, with the goal of improved user interaction. This new edition catches you up on the latest privacy updates, interface redesign, and other new features and options that keep the site up to date and never leaves you bored. You'll discover helpful coverage of all the changes and updates that have occurred since the previous edition, as well as the newest features that Facebook offers. Reveals all the latest changes, updates, and new features of Facebook that have occurred since the previous edition Introduces you to getting started with Facebook by creating a profile, setting privacy features, and navigating the interface Encourages you to find friends, upload photos, fill out your profile, and make new friends Helps you get organized by using Facebook as a scheduler, creating specialized business pages, and joining groups Shows you how to use Facebook as a search tool, advertise on Facebook, and more If you're ready to face the music and get started with Facebook, then this is the book for you!

Learn to design professional and effective social media profiles! Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design. Includes online resources and downloadable templates that allow you to make your own profiles quick and easy Reveals techniques for making a memorable and unique Twitter background, Facebook profile and page, LinkedIn profile, Google+ profile, and more Details ways in which to use Pinterest boards and cover photos to showcase your brand Shows you how to make the most of Rebelmouse and YouTube. Social Media Design For Dummies is a must-have introductory guide to creating a professional, effective, and cohesive design that will better communicate your brand's story to future partners, employers, and customers.

Transform your small business into a revenue-generating machine with this step-by-step marketing resource Running a small business is a fun and rewarding experience. It’s even more fun and rewarding when clients and customers are clamoring to get a hand on your latest product or service. And effective marketing is the key to making that happen. In Small Business Marketing Strategies All-in-One For Dummies, small business experts from the United States Chamber of Commerce walk you through every single step of designing, launching, running, measuring, and improving your company’s next marketing campaign. But don’t worry—with Dummies, it’s all about learning made easy. You’ll discover techniques that work in any kind of small business, from full-time trades to brick-and-mortar shops and online side-hustles. Starting at the beginning of the marketing process, you’ll move on to learn how to blend different marketing methods, such as content, social, search, and traditional, to generate massive customer interest. In this book, you will: Pour the foundation of your marketing strategy by defining your ideal customers, sizing up your market, and setting your goals Kick off a successful campaign the right way by picking the best software, platforms, and techniques to power your marketing Combine content marketing, social media, and traditional strategies to generate the perfect marketing and advertising mix Evolve past gut instincts and measure your results with hard data and reliable metrics Moving beyond individual strategies and techniques, Small Business Marketing Strategies All-in-One For Dummies shows you how to blend every tool at your disposal into one effective marketing strategy. It’s a must-read for any small business owner trying to grow their company.

No matter what you want to write, Scrivener makes it easier. Whether you’re a planner, a seat-of-the-pants writer, or something in between, Scrivener provides tools for every stage of the writing process. Scrivener For Dummies walks you step-by-step through this popular writing software’s best features. This friendly For Dummies guide starts with the basics, but even experienced scriveners will benefit from the helpful tips for getting more from their favourite writing software. Walks you through customizing project templates for your project needs Offers useful advice on compiling your project for print and e-book formats Helps you set up project and document targets and minimize distractions to keep you on track and on deadline Explains how to storyboard with the corkboard, create collections, and understand their value Shows you how to use automated backups to protect your hard work along the way From idea inception to manuscript submission, Scrivener for Dummies makes it easier than ever to plan, write, organize, and revise your masterpiece in Scrivener.

Your must-have guide to buying and selling on eBay Over 160 million buyers can't be wrong! That's how many people are buying on eBay, and that number only continues to grow. If you're an eBay beginner looking to find bargains or make money by selling, look no further than eBay For Dummies. Inside, you'll find all the tips and strategies you need to become a successful buyer or seller on the world's #2 e-commerce site. Written by Marsha Collier—who was one of the earliest sellers on eBay and one of their first elite 'PowerSellers'—this new edition offers the latest updates on eBay's selling tools, payment options, how to enhance your eBay experience through social media, and so much more. Buyers will discover how to find bargains, evaluate items, choose between bidding or buying outright, select the best shipping option, and close the deal. If you're a seller, there's a ton for you, too! You'll find tips on researching what to sell, creating effective listings, packing and shipping your items, and offering excellent customer service. Create an account and search for bargains Make extra money by selling items on eBay Master the art of packing and shipping items Use social media to build your eBay business Whether you want to buy like an expert or make money the eBay way, there's something for every aspiring eBay aficionado in this time-tested guide!