Estimates say that as many as eight out of ten new businesses fail within the first eighteen months. More conservative estimates say that about half of new business start-ups are still in business four to five years later. In either case, the likelihood of business failure is very high. Studies prove that good planning practices more than double the chance of business success. Yet, the vast majority of small to medium sized businesses operate without a formal plan, and of those who do build a plan, only a handful carefully measure their targeted objectives and adjust their plans accordingly. Business Is ART provides business leaders with an easy-to-follow approach to business success. The book is intended for any business owner, executive or organizational leader, but is especially designed for the small to medium sized organization. Its purpose is to provide a simple process—with templates—that business and organizational leaders can follow, from the creation of a powerful vision, to strategic business plans, to performance metrics and back again in a continuous cycle of improvement. Created by Jon Umstead, and tested over a thirty year business career, the ART program shows business leaders how to successfully Articulate their vision, Revise their plans, and Track their progress. Umstead draws on personal anecdotes and experience, as well as wisdom from other business leaders, to create an engaging, accessible and empowering guide to business success.

In this fully revised and updated second edition of Art Law and the Business of Art, Martin Wilson, an art lawyer with more than 20 years’ experience in the field, provides a comprehensive and practical guide to the application of UK law to transactions and disputes in the art world. New to this Edition: • Thoroughly revised guidance on new anti-money laundering requirements • Updated discussion in the context of Brexit and the impact of the Covid-19 pandemic • New coverage of the emerging issues such as the treatment of NFTs and the increased use of internet auctions

This book provides a comprehensive overview of the professional activities of the art business. Addressing this fast-moving industry, The Art Business: Art World, Art Market analyses the sector’s institutions and structures, including galleries, auction houses and art fairs. The rapid development of art finance and its deployment of art as an asset class are covered, and up to moment observations are delivered on the quickly evolving auction system that includes dramatic changes at the major auction houses, Sotheby’s and Christie’s. This edition highlights growing crises in the market including the ever more unbearable costs of art fair attendance and the lack of a reliable system for establishing ownership and title of artworks. Ever more pressing ethical issues such as toxic museum donors, cultural heritage compliance, and problems of corrupt provenances are explored in detail. Enhanced by new data analytics on the US art market, the author also distils advice and guidance for working art professionals hoping to build their careers. The result is an up-to-date picture of an art business suitable for students and practitioners across the creative sector.

Drawing on the experience of Sotheby's Institute of Art, this text exposes the realities of the commercial trade in fine art, from its structure to legal issues and wider cultural policy, and including interviews with leading experts in the field.

When you see yourself as an artist, all your work can be a work of art. Visionary business authors Stan Davis and David McIntosh show that applying an artistic sensibility to business improves performance—for both you and your company. They provide practical advice for applying creative processes from the arts to the business world. Using the strategies detailed here, you'll learn to add the depth, texture, and nuance to your business that will differentiate it from the competition and help you connect with your customers the way great performers connect with audiences. The Art of Business maps out the fundamentals of developing an aesthetic strategy to make your business, your career, and your life more meaningful and more successful.

Do you dream of being a full-time artist? This friendly, practical guide shows you how to make your dream a reality, with expert advice on everything from writing a business plan to pricing your work and raising your profile as an artist. Learn how to start taking commissions and ensure your long-term success. Chapter 1: How to Decide what you want This chapter helps you to identify what you are trying to achieve with an art career and how to face your fears. Chapter 2: Is this right for you? This chapter identifies the qualities needed to start your own art business and helps you identify if you have what it takes. Chapter 3: Planning your business This chapter helps you plan your business goals and missions and lays out exactly what branding is and how you can brand your business. Chapter 4: Customer Interaction This important chapter helps you to identify your target customer and tells you how to interact with them at each stage of the commission process. It also helps you deal with difficult customers and how to take payments for your commissions. Chapter 5: Your Website This chapter identifies why you need a website and the best website builders to use to build your own. It also covers what pages to include and how-to layout your website for optimum customer interaction. Chapter 6: Social Media This chapter identifies the importance of social media and exactly how to set up your social media accounts, what to include in your bio etc, how to write engaging posts and how to grow your account. Chapter 7: PR Strategy This chapter explains what PR is and why it is so important for gaining awareness of your business and making sales. It also includes how make a plan, generate ideas and the various writing formats you need to know. Chapter 8: Finances The most important chapter to help you organise your finances and cashflow. It also includes to formulas that you can use to prices your work and how to invest in your business. Chapter 9: Getting Organised This chapter shows you how to plan your commissions and manage your time effectively. Chapter 10: Developing your career This chapter will help you take your business to the next level and identifies how to develop your artistic skills. Bonus Materials By buying this book you will gain access to our Private Facebook community where you can ask questions and share experiences with other artists trying to make art the career. Included in with this eBook are 6 downloadable templates to help you with your business including: Social Media Checklist Press Release template PR strategy Template Email Pitch Template Commission Schedule & Expenses Spreadsheet Brand Guidelines Document

Come discover the secrets of how to start your dream art business, as you join Rashmi Suthar, in her exciting journey as she went from being a student to becoming an architect and then an artist to now an art business coach.

Most successful leaders know that leadership is an art, not a science. They recognize that beyond all the sophisticated systems and theories, the strategies and tactics, leadership is ultimately about intangible things such as timing, intuition, and passion This book shows how successful leaders can master the artistic aspects of their work. It guides readers to the ways that the leadership can be practiced and learned. "The Dance of Leadership" explores the art of leadership by examining the perspectives, training, and insights of artists, most particularly in the fields of music and dance. The authors look at how these people learn their craft, practice their skills, and attain mastery of their art. Then they adapt these lessons from the arts to the experiences of successful leaders in all fields. This book incorporates in-depth interviews with some of the world's premier artists and writers, as well as dozens of leader business, government, the military, and sports. The result is a book that celebrates the art of leadership - but an art that can learned, developed, and practiced.

In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn’t a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online. Real-world examples from various industries serve as case studies, offering actionable insights that can be applied to any small business setting. Whether you’re a solo entrepreneur or part of a small team, The Art of Small Business Social Media is your key to unlocking the full potential of social media marketing. It’s not just about being online; it’s about being online effectively. This book equips you with the skills to participate in the digital world and thrive in it, giving your business a competitive edge in today’s marketplace.

A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the latest surefire ways for using social networking to reach clients are just some of the provided tips that help get a studio noticed. Far more than a business book, it also includes suggestions on creating images that appeal to this age group, posing basics for seated and standing portraits, and hints for how to handle perceived flaws using corrective posing and lighting techniques that make every subject look his or her very best. This updated edition features all-new images and captions, updated information on technical tools, and plenty of new ideas for maximizing the excitement level during a clients’ portrait session.