TCRP Report 122: Understanding How to Motivate Communities to Support and Ride Public Transportation provides a comprehensive discussion on the methods and strategies used by public transportation agencies in the United States and Canada to enhance their public images and motivate the support and use of public transportation. Additionally, the report identifies and describes methods and strategies used by other industries (comparable to public transportation) to enhance their public image and to motivate the support and use of their products and services. Also, this report examines the perceptions, misperceptions, and use of public transit, and the extent to which these affect support. Finally, the report identifies effective communication strategies, campaigns, and platforms for motivating individuals to action in support of public transportation, and it recommends ways to execute those communication strategies, campaigns, and platforms. This report will be helpful to transit agencies; elected officials; community leaders; business leaders; and federal, state, and local funding agencies in both the United States and Canada.

This book explores the strategic significance of community transport, identifies and analyses the key issues which face community transport, and presents an analytical and evaluative account of the role, status and future of community transport.

[This is] "a guidebook that addresses contemporary issues in workforce development, retention, and attraction, and public transportation image management. [It] is separated into modules that may be used independently or together [...]. Information across the modules is in the form of example successful programs, state-of-the-art initiatives, industry effective practices, and directions to implement and measure those practices. The results of this research may be used by human resource professionals and transportation policy makers in implementing more effective human resource business-planning processes"--Foreword.

Community Resources for Older Adults: Programs and Services in an Era of Change, Fourth Edition, by Robbyn Wacker and Karen Roberto, provides an in-depth review of policy and programs for the "aging network," answering such key questions as "How have programs for older adults evolved?" "Who uses these resources?" "How are they delivered?" and "What challenges do service providers face in meeting the needs of the aging baby-boom generation?" To give students the foundational knowledge they need to meet the needs of their older clients, the authors provide a theoretical framework for understanding the forces that shape older adults' likelihood to seek assistance, include in-depth reviews of the current body of empirical literature in each program area, and discuss the challenges programs and services will face in the future.