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BOOK EXCERPT:
This book will discuss several dimensions of building a personal Trademark. Unlike other books on this subject, this book will focus on the "How" an individual can move from local labor to global talent in the new world defined as Enterprise 2.0. Enterprise 2.0 commonly refers to organizations that operate under an open communication model where interaction and communication is encouraged from the top down. Enterprises are accomplishing this feat by not only addressing the technology requirements of Web 2.0 but the social and organizational changes required to sustain a competitive advantage. In the 2.0 environment, these physical trademarks have been replaced by more meta-physical ones such as logo, slogans, and reputation. Still, like every organization, we must learn to build both the physical and meta-physical trademarks in order to compete in the next 25 years.
Product Details :
Genre |
: Business & Economics |
Author |
: Todd Stephens |
Publisher |
: Lulu.com |
Release |
: 2007 |
File |
: 273 Pages |
ISBN-13 |
: 9780615156880 |
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BOOK EXCERPT:
Get ready to master the basics and beyond with this in-depth guide to Linux. You’ll discover how Linux is productive enough to use as your only desktop system and powerful enough to run entire corporate enterprise installations. Plus, you’ll walk through 16 different Linux distributions, find step-by-step instructions, be introduced to new programming tools, and tap into the world of free software, all aimed at helping you succeed with Linux. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Product Details :
Genre |
: Computers |
Author |
: Christopher Negus |
Publisher |
: John Wiley & Sons |
Release |
: 2007-06-05 |
File |
: 889 Pages |
ISBN-13 |
: 9780470165775 |
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BOOK EXCERPT:
Teaching Entrepreneurship advocates teaching entrepreneurship using a portfolio of practices, including play, empathy, creation, experimentation, and reflection. Together these practices help students develop the competency to think and act entrepreneu
Product Details :
Genre |
: Business & Economics |
Author |
: Heidi M. Neck |
Publisher |
: Edward Elgar Publishing |
Release |
: 2014-06-27 |
File |
: 353 Pages |
ISBN-13 |
: 9781782540564 |
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BOOK EXCERPT:
This new edition presents an applied, realistic view of entrepreneurial finance for today's entrepreneur. The book provides an integrated set of concepts and applications, drawing from entrepreneurship, finance, and accounting. The book's contents are designed to follow the life cycle of a new business venture. Topics are presented in a logical order, as entrepreneurs will likely face them as they begin the process of business start-up and move into growing the business. A comprehensive financial statements template is included with the book. This tool allows for the application of many of the concepts to actual businesses, and will be a valuable supplement to the process of developing a full business plan. The templates are available for unlimited free downloads at www.drjeffcornwall.com.
Product Details :
Genre |
: Business & Economics |
Author |
: Jeffrey R. Cornwall |
Publisher |
: Routledge |
Release |
: 2016-05-26 |
File |
: 321 Pages |
ISBN-13 |
: 9781317502944 |
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BOOK EXCERPT:
The definitive guide to the basics of one of the most popular operating systems in the world Whether you're a first-time Linux user or you're migrating from another operating system, this book is an ideal introductory guide for getting comfortable with the building-block nature of Linux. Written by bestselling author Christopher Negus, this guide is packed with in-depth descriptions on the basics of Linux desktops, servers, and programming tools and gets you up to speed on all the new and exciting features of the newest version: Linux 2010. Negus walks you through transitioning from Windows or Mac and helps you find the Linux distribution that best meets your needs. You'll explore more than 18 Linux distributions, including the latest versions of Ubuntu, Fedora, Debian, OpenSUSE, Slackware, Knoppix, Gentoo, Mandriva, SLAX, and more. Plus, you'll discover how to set up secure, fully functioning Linux server systems and get up-to-date installation advice. Topics Covered: Getting off the Ground with Linux Running a Linux Desktop Learning System Administration Skills Setting Up Linux Servers Choosing and Installing Different Linux Distributions Programming in Linux Linux Bible 2010 Edition walks you through the details of the various Linux distributions and updates you on the latest networking, desktop, and server enhancements. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Product Details :
Genre |
: Computers |
Author |
: Christopher Negus |
Publisher |
: John Wiley & Sons |
Release |
: 2010-06-03 |
File |
: 772 Pages |
ISBN-13 |
: 9780470633823 |
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BOOK EXCERPT:
In light of growing discourse on 'frugal innovation', this book offers novel approaches to innovation based on extensive empirical research. The study complements a decade of scholarly attention on frugal innovation by taking a research-based approach to innovation in resource-scarce and complex institutional contexts. The findings suggest that concepts such as frugal, reverse, jugaad, social, grassroots and inclusive innovation in fact represent heterogeneous assemblies of innovation for social, environmental and economic value. The conceptual framework invites attention to more plural sources and elements in the study of models of innovation to inspire further research in the fields of strategy, innovation, entrepreneurship, economic sociology and development studies. The design framework offers models, metrics and competencies for practitioners and policymakers to identify, evaluate and design frugal innovations. The comprehensive view of frugal innovation demonstrates how firms can implement globally competitive strategies by pursuing innovation for humanity to improve lives for everyone, everywhere.
Product Details :
Genre |
: Business & Economics |
Author |
: Yasser Bhatti |
Publisher |
: Cambridge University Press |
Release |
: 2018-11-15 |
File |
: 341 Pages |
ISBN-13 |
: 9781107188976 |
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BOOK EXCERPT:
Has Texas always been one of the United States’ most conservative states? The answer might surprise you. Bootstrap Liberalism offers a glimpse into the world of Depression-era Texas politics, revealing a partisan culture that was often far more ideologically nuanced and complex than meets the eye. The Lone Star State is often viewed as a bastion of conservative politics and rugged “bootstrap” individualism, but that narrative overlooks the fact that FDR’s New Deal was quite popular in Texas, much more so than previous histories of the era have suggested. While it is true that many Texas Democrats remained staunchly conservative during Franklin D. Roosevelt’s presidency, and it is also true that many of these conservatives formed the basis of an established majority that would grow stronger in the decades that followed, it is simultaneously true that ordinary voters—and a good many politicians—embraced New Deal policies, federal experimentation, and direct economic aid, and often did so enthusiastically as liberal Texas Democrats rode FDR’s coattails to electoral success. Texas political leaders recognized the popularity of the New Deal and identified themselves with FDR for their own political advantage. Using original resources mined from six research archives, Bootstrap Liberalism explores campaign strategies and policy debates as they unfolded at the local, state, and national levels throughout the Great Depression and World War II eras, revealing a consistent brand of pro–New Deal messaging that won favor with voters across the state. Most Texas Democrats did not apologize for supporting FDR. Rather, they celebrated him and often marketed themselves as New Deal Democrats. Voters endorsed that strategy by electing liberals throughout the 1930s and early 1940s.
Product Details :
Genre |
: Political Science |
Author |
: Sean P. Cunningham |
Publisher |
: University Press of Kansas |
Release |
: 2002-04-21 |
File |
: 328 Pages |
ISBN-13 |
: 9780700633005 |
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BOOK EXCERPT:
Regardless of your trading methods, and no matter what markets you’re involved in, there is a Commitments of Traders (COT) report that you should be reviewing every week. Nobody understands this better than Stephen Briese, an industry-leading expert on COT data. And now, with The Commitments of Traders Bible, Briese reveals how to use the predictive power of COT data—and accurately interpret it—in order to analyze market movements and achieve investment success.
Product Details :
Genre |
: Business & Economics |
Author |
: Stephen Briese |
Publisher |
: John Wiley & Sons |
Release |
: 2008-03-31 |
File |
: 309 Pages |
ISBN-13 |
: 9780470267912 |
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BOOK EXCERPT:
Academics and practitioners from a range of institutions across Europe provide a cutting-edge, practical, and comprehensive review on the financing of entrepreneurial ventures. From sourcing and obtaining funds, to financial tools for growing and managing the financial challenges and opportunities of the startup, Entrepreneurial Finance: The Art and Science of Growing Ventures is an engaging text that will equip entrepreneurs, students and early-stage investors to make sound financial decisions at every stage of a business' life. Largely reflecting European businesses and with a European perspective, the text is grounded in sound theoretical foundations. Case studies and success stories as well as perspectives from the media and from experts provide real-world applications, while a wealth of activities give students abundant opportunities to apply what they have learned. A must-have text for both graduate and undergraduate students in entrepreneurship, finance and management programs, as well as aspiring entrepreneurs in any field.
Product Details :
Genre |
: Entrepreneurship |
Author |
: Luisa Alemany |
Publisher |
: Cambridge University Press |
Release |
: 2018 |
File |
: 647 Pages |
ISBN-13 |
: 9781108421355 |
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BOOK EXCERPT:
Whether you?re a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive, easy-to-read, A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn?t—giving them scores of tips, hints, insider information, and secrets of success—it?s also a reliable, valuable, and insightful resource for established business owners who want to help their businesses continue to grow and succeed. The book covers all aspects of small business operations and strategies, and includes straightforward information on almost every topic. Plus, you?ll find secrets of great entrepreneurs, a wealth of online resources, real-life success stories, and cutting-edge strategies that work.
Product Details :
Genre |
: Business & Economics |
Author |
: Steven D. Strauss |
Publisher |
: John Wiley & Sons |
Release |
: 2004-12-13 |
File |
: 450 Pages |
ISBN-13 |
: 9780471716310 |