This book builds on the consolidated research field of Political Discourse Analysis and attempts to provide an introduction suitable for adoption amongst a readership wishing to understand some of the principles underlying such research, and above all to appreciate how the tools of discourse analysis might be applied to actual texts. It summarises some of the work that has been done in this field by authorities such as Halliday, Fairclough, Wodak, Chilton, Van Dijk, Martin, Van Leeuwen and others to provide the would-be analyst with practical ideas for their own research. Naturally, this would not be the first time that such a handbook or introductory reference book has been proposed. Fairclough himself recently produced one; however, his work, simply entitled Political Discourse Analysis, inevitably includes theoretical insights from his own research. The beginning analyst can, at times, experience a sense of bewilderment at the mass of theoretical writing in linguistics, in the search for some practical, usable tools. I explain a variety of such tools, demonstrating their usefulness in application to the analysis of a number of political speeches, from different historical periods and diverse social contexts. The author’s hope is that would-be students of political rhetoric, of whatever level and from a variety of research areas, will be able to pick up this book and find tools and techniques that will assist them in actual work on texts. Naturally, it is also hoped that they will be inspired to follow up the suggestions for further reading which they will find in the bibliography.

Introduces and defines a new field of research on the way political attitudes are influenced and changed

Values are fundamental to political attitudes. Ideals like freedom, equality, democracy, and fairness give us standards to judge whether conditions are good or bad and whether policy solutions are preferable or detrimental. Political Persuasion examines how partisan communicators recruit social and political values to persuade the public to support their positions on controversial issues, making it one weapon in the arsenal that communicators and political entrepreneurs deploy to shape public opinion. In this book, Thomas E. Nelson explores the different strategies and tactics constituting value recruitment and examines how communicators respond to the value recruitment efforts of their opponents. Drawing primarily from two cases in modern American politics, Nelson presents interviews with activists and policymakers to understand the values at stake and the tactics in play, and provides evidence from experiments that examine how value recruitment shapes our opinions. Through this analysis, readers will gain greater recognition and understanding of value recruitment, which in turn will deepen our knowledge about the dynamics of political debate and public attitudes.

In a story of reform and backlash, Lorraine McDonnell reveals the power and the dangers of policies based on appeals to voters' values. Exploring the political struggles inspired by mass educational tests, she analyzes the design and implementation of statewide testing in California, Kentucky, and North Carolina in the 1990s. Educational reformers and political elites sought to use test results to influence teachers, students, and the public by appealing to their values about what schools should teach and offering apparently objective evidence about whether the schools were succeeding. But mass testing mobilized parents who opposed and mistrusted the use of tests, and left educators trying to mediate between angry citizens and policies the educators may not have fully supported. In the end, some testing programs were significantly altered. Yet despite the risks inherent in relying on values to change what students are taught, these tests and the educational ideologies behind them have modified classroom practice. McDonnell draws lessons from these stories for the federal No Child Left Behind act, with its sweeping directives for high-stakes testing. To read this book is to witness the unfolding drama of America's educational culture wars, and to see hope for their resolution.

"Electoral persuasion is central to democratic politics. It includes strategic communication not only by candidates and parties but also by interest groups, media, and citizens. This volume surveys the vast literature on this topic, emphasizing contemporary research and topics and complementing deep coverage of U.S. politics with international perspectives"--

Social psychology has a profound influence on our everyday lives; from our shopping habits to our interactions at a party. It seeks to answer questions that we often think and talk about; questions such as: - What circumstances prompt people to help, or not to help? - What factors influence the ups and downs of our close relationships? - Why do some people behave differently when on their own compared to in a group? - What leads individuals sometimes to hurt, and other times to help one another? - Why are we attracted to certain types of people? - How do some persuade others to do what they want? This new edition of Social Psychology has been revised to introduce a more flexible structure for teaching and studying. It includes up-to-date, international research with an emphasis throughout on its critical evaluation. Applied examples across the chapters help to highlight the relevance, and hence the impact, that the theories and methods of this fascinating subject have upon the social world. Key Features Include: - Research Close-Up: Following a brand-new style, this feature matches the layout used in research papers, providing an accessible introduction to journal articles and the research methods used by social psychologists. - Focus On: Fully revised, these boxes look at opposing viewpoints, controversial research or alternative approaches to the topics. This offers a more critical outlook and prompts the questioning of the validity of published research - Recommended Readings: New to this edition, recommended further readings of both classic and contemporary literature have been added to each chapter, providing a springboard for further consideration of the topics. Connect Psychology is McGraw-Hill’s digital learning and teaching environment. Students – You get easy online access to homework, tests and quizzes designed by your instructor. You receive immediate feedback on how you’re doing, making it the perfect platform to test your knowledge. Lecturers – Connect gives you the power to create auto-graded assignments, tests and quizzes online. The detailed visual reporting allows you to easily monitor your students’ progress. In addition, you can access key support materials for your teaching, including a testbank, seminar materials and lecture support. Visit: http://connect.mcgraw-hill.com for more details. Professor David N. Myers holds the Sady and Ludwig Kahn Chair in Jewish History. As of fall 2017, he serves as the director of the Luskin Center for History and Policy. He previously served as chair of the UCLA History Department (2010-2015) and as director of the UCLA Center for Jewish Studies (1996-2000 and 2004-2010). Dr Jackie Abell is a Reader in Social Psychology with the Research Centre for Agroecology, Water and Resilience, based at Coventry University, UK. Her current areas of research interest include the application of social psychology to wildlife conservation and environmental issues to facilitate resilience and sustainable development, place attachment and identity, social cohesion and inclusion. Professor Fabio Sani holds a Chair in Social and Health Psychology at the University of Dundee. His general research interest concerns the mental and physical health implications of group processes, social identity and sense of belonging. He has been an associate editor of the European Journal of Social Psychology.

An addition to the Theory and Interpretation of Narrative series, Peel's book addresses how feminist utopian narratives attempt to persuade readers to adopt certain beliefs. Using three feminist utopian novels as her main examples, The Marriages between Zones Three, Four, and Five by Doris Lessing; The Left Hand of Darkness by Ursula K. Le Guin; and Les Guérillères by Monique Wittig, Peel examines how belief-bridging and protean metaphor in these works persuade readers. Literary persuasion, often dismissed as propaganda, in fact works in subtle and profound ways. The book presents major techniques by which narrative literature exercises this sophisticated influence on beliefs. Ultimately concluding that the pragmatic works better than the static in utopian feminism, Peel shows how, in novels such as those under discussion, the narrative techniques support pragmatism. Inquiring how narrative form can shape political belief by affecting readers' responses, the author integrates topics that are rarely combined. The book investigates three theoretical issues: utopian belief, distinguishing the perfectionism of the static from the vitality of the pragmatic and showing how the latter creates narrative energy; the persuasive process, tracing narrative form and asking how implied readers match real ones and how readers are swayed by belief-bridging and protean metaphor; and feminist belief, a nuanced definition that accounts both for what links feminists and what makes them diverse. Politics, Persuasion, and Pragmatism explores the rhetorical and ethical power of narrative literature.

Population-based survey experiments have become an invaluable tool for social scientists struggling to generalize laboratory-based results, and for survey researchers besieged by uncertainties about causality. Thanks to technological advances in recent years, experiments can now be administered to random samples of the population to which a theory applies. Yet until now, there was no self-contained resource for social scientists seeking a concise and accessible overview of this methodology, its strengths and weaknesses, and the unique challenges it poses for implementation and analysis. Drawing on examples from across the social sciences, this book covers everything you need to know to plan, implement, and analyze the results of population-based survey experiments. But it is more than just a "how to" manual. This lively book challenges conventional wisdom about internal and external validity, showing why strong causal claims need not come at the expense of external validity, and how it is now possible to execute experiments remotely using large-scale population samples. Designed for social scientists across the disciplines, Population-Based Survey Experiments provides the first complete introduction to this methodology. Offers the most comprehensive treatment of the subject Features a wealth of examples and practical advice Reexamines issues of internal and external validity Can be used in conjunction with downloadable data from ExperimentCentral.org for design and analysis exercises in the classroom

To counteract a cyber attacker, organizations need to learn to think like one. Understand the Cyber Attacker Mindset explores the psychology of cyber warfare and how organizations can defend themselves against attacks. This book provides a comprehensive look at the inner workings of cyber attackers in the digital age and presents a set of strategies that organizations can deploy to counteract them. With technological advancements in cybersecurity, attackers are increasingly falling back to social engineering and preying on people's vulnerabilities. This book examines different types of cyber attackers, explores their motivations and examines the methods used. It also reviews key industry developments such as cybercrime as a service, brokers and syndicates, nation-sponsored actors, insider sabotage and the challenges faced by law enforcement in tracking and apprehending attackers. Understand the Cyber Attacker Mindset offers expert, strategic guidance on how organizations can improve their cybersecurity operations in response, including enhancing security awareness training, educating employees to identify and resist manipulation, understanding the importance of cultural variances and how board-level decision-making can directly influence attacks. Written by a renowned cybersecurity leader, the book draws on interviews with ex-criminals and top experts in the field to share rich insights and a wide range of case studies profiling notable groups, such as Anonymous, Lapsus$, FIN7, Nigeria's Yahoo Boys, Sandworm and the Lazarus Group. The human side of cybersecurity has never been so important.