In Today’s Business World, You Are What You Write Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels—social media, instant messaging, blogs—we’re writing more and faster than ever. With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises to help you write with clarity and confidence. This updated edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any workplace situation. It doesn’t matter if you’re drafting a business plan, an email, or a Facebook post. Forget the shorthand, drop the exclamation points, and ditch the emojis. Learn to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

Start an Online Business in easy steps, 2nd edition will show you how to research, prepare and run your own online business and will also give you the tools and the confidence to be able to explain to other staff members, clients, potential suppliers and of course customers, about what your online business is, and what it can do for them. Now fully updated for today’s online market, it will guide you through: · Planning, registering, and financing your business. · Setting up your business online, and marketing it effectively. · Monetizing your site. · Managing and retaining customers. · The tricks of the trade to earn more from your website, and much more to make your site successful! This book is intended for entrepreneurs, employees, employers, parents, students... in fact anyone interested in starting a business online no matter what their level of experience. It is for the non-techie who wants to be involved with every facet of setting up and running their own e-business. Whether you have a great idea for an online business but don’t know where to start, or you’ve just launched your online shop and need to attract customers, this book is for you! Table of Contents: 1. Start an Online Business 2. Business Planning & Finance 3. Setting Up Online 4. Monetizing Your Site 5. Supply Chain 6. Marketing Your Online Business 7. Customer Relationship Management 8. Useful Resources

Build Your Coaching Skills to Develop Others Coaching has the power to enhance individual, team, and organizational performance. Its interactive process helps individuals set and act upon goals, make better decisions, and produce results. 10 Steps to Successful Coaching offers meaningful advice to help you embrace and elevate your existing coaching skills, drawing upon your strengths as a leader, colleague, or employee to bring out the strengths of others. This book is an entry point for anyone who wants—or has been asked—to do some formal or informal coaching. It’s also for anyone who wants to infuse day-to-day interactions in the workplace with a powerful new skill: development through coaching. With coaching skills quickly becoming essential for anyone who wants to help others develop in the workplace, use this book as your road map to being an effective coach who is ready to listen, encourage, and challenge others to greater achievement. Your coachees will enjoy greater job satisfaction and confidence, and your organization will benefit from this cost-effective way of developing employees and improving productivity. You, as a coach, will discover growth in your working relationships and gain a tremendous sense of accomplishment. This second edition addresses coaching in terms of the broader organization; creating a coaching culture; the impact of technology on the coaching relationship; and goal and accountability setting; overcoming obstacles to good listening; and ending the coaching process. You'll find a diverse array of tools to help you along the way. Examples include: a development plan to highlight existing coaching skills and areas of opportunity sample questions to ask during sessions forms to secure commitment to coaching an assessment to evaluate your organization’s coaching culture.

In a competitive job market, first impressions are vital. To get an interview you’re going to have to stand out and a well-executed cover letter is vital to ensure that you do not fall at the first hurdle. This book takes you through all the essential rules and high impact strategies to ensure your cover letter makes you stand out from the crowd. It takes a detailed look at the fifteen most common cover letter mistakes to ensure you do not make the errors that the competition will be, and covers everysituation from email and fax to speculative letters, career-development letters and advert-response letters.

Management Basics in easy steps, 2nd edition offers practical tips, information and common-sense advice based on the author’s 40 years’ hands-on experience of management – now updated to reflect advances in technology and changes in the wider working environment. Whether you are an experienced manager or about to take up your first management job, Management Basics in easy steps, 2nd edition will be of real help to you in the workplace. It is a lively, easy-to-read book, full of tips and simple, practical things that have been put into practice in the real world and shown to work where it matters – in the workplace. Tony Rossiter’s clear, humorous writing style and comprehensive content make Management Basics in easy steps, 2nd edition a compelling must-read for anyone with a management role. His management tips and advice will show you: · How people skills help you put into practice all the technical skills needed by a manager · How to manage your staff, your colleagues, your customers and even your boss · How to organise yourself and make the most effective use of your time · How to focus on the vital 20% of your work that accounts for most of the results · How to win the respect and trust of your team and make it the best · How to select the right person to join your team · The art of effective delegation · How to make effective use of digital tools, online networks and social media · How to cope with change and see it not as a threat but as a great opportunity This second edition has been revised to include the changes in management practices since the first edition, which was published in 2011, including: · The increased importance and use of digital tools, business and performance management software, and social networks (e.g. LinkedIn, Slack, Yammer, Scoro, Twitter, Facebook) · Increased focus on diversity and inclusion · Implications of new data protection legislation · Less tolerance of unacceptable workplace behaviour such as bullying and sexual harassment · More recognition of the importance of the culture of an organisation · A move away from traditional, command-and-control hierarchies towards more flexible working – working from home, better work/life balance, teamwork, collaboration, matrix structures, trusting and empowering those at the coal-face · A move away from fixed appraisal systems and formal training towards continuous feedback, coaching and personal learning (e-learning, distance learning) · More refined recruitment (use of LinkedIn etc) Comes with useful worksheets – a complete guide for easy reference.

Agile Project Management in easy steps, now in its second edition, explains the key principles, techniques, and processes to ensure your agile project is a success. This edition of the book has been updated to reflect progress and refinement of agile methods over recent times. It explains the key principles, techniques and processes of agile project management, working through an entire project, explaining the main activities and deliverables including: Pre-project start-up and terms of referenceFeasibility assessment and the business caseEstablishing the foundations for successIterative development and the evolving solutionImplementation and post-project assessment It includes additional coverage of business analysis, user experience, feature-driven development and agile projects in large programmes and enterprises. An essential guide for anyone new to agile projects and a valuable source of inspiration for the more experienced. It also includes downloadable templates to get you started. Chapters: Agile ProjectsAgile Project ManagementScrumDSDMExtreme ProgrammingLean DevelopmentFeature-Driven DevelopmentGetting StartedFoundationsDevelopmentDeploymentPost ProjectAgile Projects at Scale

Addresses the all too common pitfalls of essay assignments, as well as providing students with a step-by-step programme to approach essay questions, both in coursework and exam contexts.

"For learners, managers, mentors, and feedback givers."

As lawyers, we must not, in hot pursuit of common law, outrun common sense. The dread of that eventuality prompted this book. Learned Writing promotes common sense in legal language. Plain language, which is commonsensical, broadens access to legal documents, thus democratizing the law. If democracy is government of the people, by the people, and for the people, law is the language in which government interacts with the people—it is the language of democracy. The people whose government speaks through law must understand what is said. No democratic society should brook legalese, a dense, verbose dialect known only to lawyers. What then should society do to redress the lawyer-induced obscurity? A Shakespearean character had an alarming proposal: “The first thing we do, let’s kill all the lawyers.” Apparently, that proposal was not enthusiastically endorsed, which explains why we’re still here. A milder remedy—enrolling lawyers in language classes—has been muted, which explains why this book is in your hands. Learned Writing motivates lawyers to prefer plain language to the legalese and verbosity that have besmirched legal writing for centuries. This book is as sweeping a treatment of its subject as you can find anywhere.