The vast majority of restaurants have insufficient content strategies to fully leverage social media to their advantage. In order to thrive in a saturated industry, it's crucial to build a stand out brand across social media. If you are a restaurant owner and constantly wondering "what should I post on social media?" You are facing the tough world of social media that's an absolute must in the competitive food industry. Owning a restaurant is one job and constantly thinking of creative and engaging content to post on social media is an entirely different job. This completely comprehensive guide includes: A year's worth of creative social media ideas specifically tailored to restaurant owners Strategic explanations that dive into why these specific pieces of content are beneficial Brand building techniques built into our unique content ideas that will help you establish a strong online presence as a restaurant. "365 Days of Social Media Posts For Restaurant Owners" has received rave reviews: "This is the social media marketing book that every restaurant needed but didn't know existed" - Disrupt Magazine "This book will save you hours of time with your social media marketing" - Seekers Times "If you understand the power of social media but lack content ideas, there is no better book for you than this." - About Insider "365 Days of Social Media Posts For Restaurant Owners" is the solution to never running out of ideas for what to post on your social platforms. This book provides you 365 days of unique content ideas to grow and establish your restaurant's brand on Facebook and Instagram. Don't spend another day wasting hours trying to come up with what to post on social media. Save yourself time and energy and by clicking the BUY NOW button at the top of this page!

Businesses that thrive-and the managers who run them-have one thing in common: they make their decisions based on meeting their customers' needs. They are good marketers. Dave Donelson distills the experiences of hundreds of such business owners-and his own as an entrepreneur and consultant-into this guide to attracting customers, persuading them to buy, and turning them into customers for life. Learn how to increase the return on your advertising investment by following a few basic rules of the game. Find out what makes your customers tick and why they buy from you-or your competition. Discover how to build your profits on a solid foundation of good marketing skills. In the first two sections, managers and entrepreneurs just like you tell how they handle the nitty-gritty details of creating ads, buying media, designing promotions, and all the many other tasks of good marketing. Insightful case studies of small companies across the country-retailers, manufacturers, service providers, and more-help you see how marketing drives successful business strategy. As a bonus, section three contains twenty-three promotions and ad campaigns you can use. Study them, run them, or adapt them to your specific needs-they've all been proven to work for businesses just like yours. The Dynamic Manager's Guide To Marketing & Advertising isn't about theory-it's about how to succeed in the real world of small business.

The Larder presents some of the most influential scholars in the discipline today, from established authorities such as Psyche Williams-Forson to emerging thinkers such as Rien T. Fertel, writing on subjects as varied as hunting, farming, and marketing, as well as examining restaurants, iconic dishes, and cookbooks.

Inspiration can be found every day in people, places, and things around each of us. This book can help you explore the inspiration around us. Reading these daily doses of inspiration can add positivity to your day and aid you in following your personal inspiration and achieving your goals. Inspiration can be explored and used as a powerful tool for your mind. The 365 daily doses of inspiration explored here can lead to personal inspiration and bright days for you!

"[Mr. Lemoine's] desserts . . . verge on spectacular." --The New York Times Whip up a quick dessert to celebrate Coconut Torte Day on March 13! Stock up on vermouth to celebrate Dry Martini Day on June 19! Up for fried seafood? October 2 is National Fried Scallops Day! With this fabulously fun cookbook, every day is a holiday--that is, a national food holiday! In this book, acclaimed chef and Food Network competitor Yvan D. Lemoine shares recipes with a trademark exuberance that invites you to the party! You'll be treated to interesting food trivia alongside easy-to-follow instructions for how to make such mouthwatering goodies as Salted Caramel Popcorn (for Popcorn Day, January 19), Almond Madeleines (for Almond Day, February 16), Spinach and Artichoke Dip (for Artichoke Heart Day, March 16), and many more for each month that follows. Packed with a refreshing, random mix of recipes associated with each day of the year and festive full-color photos throughout, this delightfully uncommon cookbook is sure to tempt the tastebuds of foodies and free-spirits alike!

This beautiful archipelago city comes alive for those seeking to really explore beneath the skin of Stockholm — it’s not just about chiseled cheekbones and meticulous design, there’s so much more, be it world-class cooking, decadent hotels, and chic shopping. It is this attention to detail that makes this guide one that's appreciated by hedonistic travelers the world over.

REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.

Introduction to Information Systems, 10th Edition teaches undergraduate business majors how to use information technology to master their current or future jobs. Students will see how global businesses use technology and information systems to increase their profitability, gain market share, develop and improve their customer relations, and manage daily operations. This course demonstrates that IT is the backbone of any business, whether a student is majoring in accounting, finance, marketing, human resources, production/operations management, or MIS. In short, students will learn how information systems provide the foundation for all modern organizations, whether they are public sector, private sector, for-profit, or not-for-profit.