The 50 Biggest Mistakes I See Information Marketers Make provides a behind-the-scenes perspective of some of the mistakes some of the biggest names in information marketing have made and what you can do to avoid these mistakes and increase your chances for success. You’ll find a unique ‘New Information Product Development and Launch Checklist’ included that shows you step by step the tasks you need to be completing at various time intervals prior to the launch of your new information product.

50 Biggest Website Mistakes is for you if: You want to improve the appearance of your website, You want your website to convert more visitors into buyers, You want to get visitors to stay longer on your site, You want to have a better understanding of what your webmaster should be doing for you, and You want to learn some of the trick of the trace that will set your site apart from your competition. This book was written to help people get more success out of their website and online business. The information comes from the combined efforts of Frank Deardurff III and Bret Ridgway, who together have well over 25 years of online marketing experience and have an established presence in the online marketing community. You’ll find that the information contained in the book can quickly become your “Checklist” for your online business -- either for yourself or your marketing assistant.

Stepping Lightly Around the Pitfalls of Estate Planning... Estate planning is one of those unpleasant but really important tasks. Unfortunately, the process is not only hard to get started, it is then easy to make mistakes. Even the most careful and well-intentioned person can slip up along the way. Avoid the pitfalls! The 50 Biggest Estate Planning Mistakes outlines the major mistakes and their consequences in an entertaining way-and then proceeds to tell you exactly how to avoid these mistakes. Delivering practical and helpful information in a light tone, the authors help to make these sometimes difficult conversations a little easier. The book's fifty concise chapters are filled with real-life examples, organized under four key areas of mistakes: The biggest mistake of not planning at all Failing to plan for the possibility of mental incompetency Mistakes made during the estate planning process itself And common mistakes made by executors Written by personal finance and estate planning experts, Jean Blacklock and Sarah Kruger, The 50 Biggest Estate Planning Mistakes and How To Avoid Them is an essential guide for Canadians interested in planning their estates effectively, with minimal stress on their loved ones.