This book makes an original contribution to the field of feminist cultural studies through an analysis of the gender-politics axis established in China’s digital public sphere. While a growing body of literature in contemporary feminist cultural studies has turned attention to the Chinese environment, scholarship remains limited in exploring the intersection of gender and politics in the context of Chinese digital cultures. This book addresses this timely topic. It will appeal to both scholars and students interested in exploring the complex, dynamic interplay between digital cultures, public expressions, as well as representations and perceptions of gender reflected in Chinese Internet users’ everyday communicative practice from a feminist media studies perspective.

This edited collection illuminates the scope with which identities and intimacies interact on a wide range of social media platforms. A varied range of international scholars examine the contexts of very different social media spaces, with topics ranging from whitewashing and memes, parental discourses in online activities, Spotify as an intimate social media platform, neoliberalisation of feminist discourses, digital sex work, social media wars in trans debates and ‘BimboTok’. The focus is on their acceleration and impact due to the specificities of social media in relation to identities, intimacies within the broad ‘political’ sphere. The geographic range of case study material reflects the global impact of social media, and includes data from Belgium, Canada, China, France, Germany, Greece, Italy, Portugal, Spain, Sweden and the USA. This enlightening and rigorous collection will be of key interest to scholars in media studies and gender studies, and to scholars and professionals of social media. The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license.

This volume maps the role of mobile communication in the daily lives of women around the globe, shedding light on “under-the-radar” use of mobile communication to display a nuanced understanding of social impacts that may affect the gender construction processes of women at the individual, institutional, and societal levels. A global team of authors focus on the use of mobile communication by women in the lower rungs of their respective societies, as well as those who migrate with marginalized statuses within and across the national borders, to demonstrate how “under-the-radar” use of mobile communication is deeply inscribed within diversified social, cultural, historical, and political milieus. Illuminating the social structural constraints faced by women under their dynamic negotiation of agentic mobile phone use for self-empowerment, the chapters cover women’s economic activities, health care, well-being, migration, gendered identity, and the practices of different gender roles. This comprehensive and interdisciplinary volume will be of interest to scholars and students of media and communication, new and digital media, mobile communication, gender studies, sociology, anthropology, political science, and cultural studies.

Using the analogy of an orchestra, the book looks at the ways in which the Party-state conducts communications in China. Rather than treating China’s communications system as purely one of centralised top-down control, this book proffers that it is the combination of the government through its state policies, the propaganda bureau’s campaigns, commercial consumer culture, digital and traditional media platforms, celebrities, entertainers and journalists, educators, community interest groups, and family and friends, who all contribute to the evolution of how ideas are perpetuated, enforced, and legitimised in China. Covering themes such as censorship, surveillance, national narratives onscreen and in everyday life, political agency, creative work, news production, and gender politics, this book gives an insight into the complex web of conditions, objectives, and challenges that the Chinese leadership and commercial interests face when orchestrating their visions for the nation’s future. As such, this volume will be of great interest to students and scholars of media and communication studies, Chinese politics, and Chinese Studies.

The Routledge Handbook of Contemporary Feminist Rhetoric explores the histories, concerns, and possible futures of feminist rhetorical work in the late 20th and early 21st centuries. Featuring work from scholars across disciplines, this book explores where we have been, where we are, and where we might be going. Forwarding key areas of study in feminist rhetoric, the handbook is divided into five interrelated sections—Time: Discovering, Recovering, and Composing our Histories; Space: Setting and Testing Boundaries: Physical and Digital Locales; Movement: Exploring Activism, Migration, and Globalism; Being: Celebrating (and Insisting on) Embodied Praxis; and Becoming: Transforming Hopes into Feminist Practice. Throughout the handbook, contributors survey and document the critical work of feminist rhetoric, pointing to ongoing interests in history, politics, and activism while showcasing new lines of inquiry and new methods of analysis, critique, and intervention. The first of its kind, this accessibly written handbook will be an indispensable resource for scholars and researchers in the fields of rhetoric, writing studies, communication studies, and women’s and gender studies.

This book offers an in- depth study of the quasi- political, self-deprecating, and parodic buzzwords and memes prevalent in Chinese online discourse. Combining discourse analysis with in- depth audience research among the young internet users who deploy these buzzwords in on- and offline contexts, the book explores the historical and social implications of online wordplay for sustaining or challenging the contemporary social order in China. Yanning Huang adopts a combination of media and communications, social anthropology, and socio- linguistic perspectives to shed light on various forms of agency enacted by different social groups in their embracing, negotiation of, or disengagement from online buzzwords, before addressing how the discourses of online wordplay have been co-opted by corporations and party-media. Offering a rigorous and panoramic analysis of the politics and logics of online wordplay in contemporary China, and providing a critical and nuanced analytical framework for studying digital culture and participation in China and elsewhere, this book will be an important resource for scholars and students of media and communication studies, Internet and digital media studies, discourse analysis, Asian studies, and social anthropology.

This book focuses on China’s media diplomacy and its interplay with a range of international conflicts. It assesses the representation and framing of China, as well as the perception and reception of China’s media communication in relation to various crises and conflicts. Including detailed analyses of many cases, it highlights the complex, fluid and dynamic relationship between media and conflict, and discusses how this both exemplifies and also affects China’s relations with the outside world. In addition, in contrast to most existing studies of mediatized conflict in the digital age, it provides a very valuable non-Western perspective.

The 2010s have seen an explosion in popularity of Chinese television featuring same-sex intimacies, LGBTQ-identified celebrities, and explicitly homoerotic storylines even as state regulations on “vulgar” and “immoral” content grow more prominent. This emerging “queer TV China” culture has generated diverse, cyber, and transcultural queer fan communities. Yet these seemingly progressive televisual productions and practices are caught between multilayered sociocultural and political-economic forces and interests. Taking “queer” as a verb, an adjective, and a noun, this volume counters the Western-centric conception of homosexuality as the only way to understand nonnormative identities and same-sex desire in the Chinese and Sinophone worlds. It proposes an analytical framework of “queer/ing TV China” to explore the power of various TV genres and narratives, censorial practices, and fandoms in queer desire-voicing and subject formation within a largely heteropatriarchal society. Through examining nine cases contesting the ideals of gender, sexuality, Chineseness, and TV production and consumption, the book also reveals the generative, negotiative ways in which queerness works productively within and against mainstream, seemingly heterosexual-oriented, televisual industries and fan spaces. “This cornucopia of fresh and original essays opens our eyes to the burgeoning queer television culture thriving beneath official media crackdowns in China. As diverse as the phenomenon it analyses, Queer TV China is the spark that will ignite a prairie fire of future scholarship.” —Chris Berry, Professor of Film Studies, King’s College London “This timely volume explores the various possibilities and nuances of queerness in Chinese TV and fannish culture. Challenging the dichotomy of ‘positive’ and ‘negative’ representations of gender and sexual minorities, Queer TV China argues for a multilayered and queer-informed understanding of the production, consumption, censorship, and recreation of Chinese television today.” —Geng Song, Associate Professor and Director of Translation Program, University of Hong Kong

This book addresses the merits and limitations of femvertising, explores the operations of advertising and commodity feminism in a global context, and presents case studies from Anglo-American, South American and East Asian national contexts. The range of topics include the femvertising of beauty products, contraception, lingerie, breast cancer awareness, financial services and corporate branding. Focusing on the ways in which neoliberalism and postfeminism interact with foundational issues of feminist politics, the chapters in this book situate global femvertising as a complex and exciting advertising strategy which holds the potential for social change amidst an uneasy cohabitation with capitalism and commercial culture.

Social Media and Society brings together a range of scholars working at the intersection of discourse studies, digital media, and society. It is meant to respond to changes in discourse technologies, i.e. the techno-discursive dynamic of social media discourses. The book critically engages with the digital dynamics of representations around discourses of identity, politics, and culture. Other than its topical focus on highly pertinent discourses, the book aspires to offer some fresh insights into the theory, methods, and implementation of CDS in digital environments. The book can be viewed as part of the developing research framework of Social Media Critical Discourse Studies which seeks to integrate the impact of new mediation technologies on discursive meaning-making with its critical contextualisation. In addition to its strongly global outlook, the book incorporates a wide range of research perspectives including CDA, sociolinguistics, political discourse studies, media and technology, discourse theory, popular culture, feminism etc.