This book takes an extensive look at the many different types of users and cultures that comprise the popular social media platform Tumblr. Though it does not receive nearly as much attention as other social media such as Twitter or Facebook, Tumblr and its users have been hugely influential in creating and shifting popular culture, especially progressive youth culture, with the New York Times referring to 2014 as the dawning of the “age of Tumblr activism.” Perfect for those unfamiliar with the platform as well as those who grew up on it, this volume contains essays and artwork that span many different topics: fandom; platform structure and design; race, gender and sexuality, including queer and trans identities; aesthetics; disability and mental health; and social media privacy and ethics. An entire generation of young people that is now beginning to influence mass culture and politics came of age on Tumblr, and this volume is an indispensable guide to the many ways this platform works.

“Out-of-the-box PR campaigns” for authors to get their books to legions of readers from “one of the best publicists in the business” (James Rollins, #1 New York Times bestselling author). From the rise of ebooks to the impact of online retail sales to the wide acceptance of self-publishing as a natural path, countless authors are writing books and then wondering what to do with them. Self-published authors need to know how to bring their book to market themselves and reach audiences without a publisher’s marketing or publicity department behind them. Even published authors want to supplement the work of in-house publicity managers and develop a direct relationship with everyone from the media to potential fans. As the head of her own independent PR firm, Kaye Publicity, Dana Kaye has been a driving force behind numerous bestselling authors across all genres, from thriller authors like Gregg Hurwitz and Jamie Freveletti to children’s authors like Liz Climo and Claudia Gray, and now she brings her insights to you. Kaye walks writers through all of their options, taking the anxiety out of the pitching process and teaching them how to be their own best promoters. Sharp, intuitive, and user-friendly, Dana Kaye’s guide is a must-have for all authors with bestselling aspirations. “There’s a reason I didn’t hire an outside publicist through my first ten books. It’s because I hadn’t yet met Dana. Smart, no-nonsense, creative, and to the point, she’s the best in the business.”—Gregg Hurwitz, New York Times bestselling author of Orphan X

Tumblr is one of the best blogging platforms. you can use tumblr for creating portfolios, blogging, micro blogging , networking and making new connections, brand websites, podcast websites, video blogs, photo blogs, etc. many of you may already be using tumblr. this book will still be very helpful to you for exploring all the features of tumblr and use of third party tool for increased features. In this book you will be learning how to... Create a tumblr blog Maintain and manage a tumblr blog Get more followers and Likes Automate a tumblr blog Monetize a tumblr blog (Not adsense) Build A Private Blog Network (PBN) SEO for tumblr blogs Use third party tools and plugins to ease your work Install Inbuilt and Third Party Themes Link your Top level Domain with tumblr. Use all the options and features offered Posting your Blog posts to Twitter and Facebook And many more...

The study of affect is one of the most exciting and wide-ranging topics to have emerged in the humanities and social sciences in recent years and continues to generate research and debate. It has particularly important implications for the study of gender, as this outstanding handbook amply demonstrates. It is the most comprehensive volume to date, engaging with the intersections between gender and affect studies. A global and interdisciplinary range of contributors articulate the connections (and disconnections) between gender, sexuality, and affect in a range of geographical and historical contexts. Comprising over 40 chapters, the Companion is divided into six parts: Affects of Gender Affective Relations, Relational Affects Affective Practices Representing Affects Geographical and Spatial Affects Affects of History, Histories of Affect Topics examined include intersections between gender and affect over topics including queerness, trans*, feminism, masculinity, race/ethnicity, disability, animality, media, posthumanism, technology, sound, labor, neoliberalism, protest, and temporality. This is an outstanding collection that will be invaluable to scholars and students across a range of disciplines, including gender and sexuality studies, cultural studies, literature, media, and sociology.

Launched in 2007, tumblr became a safe haven for LGBT youth, social justice movements, and a counseling station for mental health issues. For a decade, this micro-blogging platform had more users than either Twitter or Snapchat, but it remained an obscure subculture for nonusers. Katrin Tiidenberg, Natalie Ann Hendry, and Crystal Abidin offer the first systematic guide to tumblr and its crucial role in shaping internet culture. Drawing on a decade of qualitative data, they trace the prominent social media practices of creativity, curation, and community-making, and reveal tumblr’s cultlike appeal and position in the social media ecosystem. The book demonstrates how diverse cultures can – in felt and imagined silos - coexist on a single platform and how destructive recent trends in platform governance are. The concept of “silosociality” is introduced to critically re-think social media, interrogate what kinds of sociality it affords, and what (unintended) consequences arise. This book is an essential resource for students and scholars of media and communication, as well as anyone interested in an influential but overlooked platform.

The essential resource for aspiring and professional editors Whether you are a student of the craft or a working editor, you need The Complete Canadian Book Editor. From building and managing author relationships, through acquiring and developing manuscripts, to every level of text editing and proofing for print and ebooks, editors play integral roles in the operations of a book publishing house. In The Complete Canadian Book Editor, veteran editor and professor Leslie Vermeer sets out both the concepts and the processes that an effective editor must command. Dr. Vermeer guides aspiring editors in presenting themselves successfully to employers and clients, and working editors will recognize the voice of a mentor in her advice about career advancement. Editors at all levels—along with authors and self-publishers—will find in The Complete Canadian Book Editor all of the step-by-step editorial tools they need to take projects from promising beginnings to their full potential. With exercises throughout, The Complete Canadian Book Editor reinforces key concepts, and builds your skills as an expert editor. Topics include: Manuscript acquisition and book contracts. Editorial stages, from development to proofreading. Design and production, including digital workflow. What every editor needs to know about marketing. The state of book publishing in Canada today. The future of publishing, and why editors are more important than ever before.

Of interest in their own terms as a significant cultural practice, reading groups also provide a window on the everyday interpretation of literary texts. While reading is often considered a solitary process, reading groups constitute a form of social reading, where interpretations are produced and displayed in discourse. The Discourse of Reading Groups is a study of such joint conceptual activity, and how this is necessarily embedded in interpersonal activity and the production of reader identities. Uniquely in this context it draws on, and seeks to integrate, ideas from both cognitive and social linguistics. The book will be of interest to scholars in literacy studies as well as cultural and literary studies, the history of reading, applied linguistics and sociolinguistics, digital technologies and educational research.

A personal and cultural look at the dark underbelly of Western beauty standards and the lethal culture of disordered eating they've wrought “Electric with insight, and suffused with a strange, stubborn tenderness—a deep regard for what intimacy, hope, and resistance might look like in a world where women are taught to devote their lives to destroying themselves.” —Leslie Jamison, author of The Recovering In Dead Weight, Emmeline Clein recounts her struggle with disordered eating alongside the stories of other women: historical figures, pop culture celebrities, and the girls she’s known and loved. Through the story of her own sickness, the raw recollections of interview subjects, and dispatches from social media rabbit holes, Clein challenges stereotypes and renders statistics and science deeply personal and urgent. From her first encounters with icons of the thin ideal to her years ricocheting between hunger and bingeing, from the pro-anorexia blog that unexpectedly saved someone’s life to the residential treatment centers that make so many people sicker, from a wrenching elegy for those who didn’t survive to a manifesto for sisterhood, solidarity, and recovery, Clein uncovers girlhood’s appetites and injuries to reveal the economic, cultural, and political history of an epidemic. Dead Weight makes the case that we are faced with a culture of suppression, self-denial, and self-harm, an insidious, pervasive, and dangerous American cult of femininity rooted in racism and misogyny. Tracing the medical and cultural histories of anorexia, bulimia, and binge eating disorder and investigating the recent rise of orthorexia, Clein reveals the economic conditions underpinning diet culture, and grapples with the ways today’s feminism can be complicit in propping up the fetish of self-shrinking. Drawing on a kaleidoscopic array of sources—from cult classic films like Jennifer’s Body to the aughts-era Tumblrverse, the writing of Simone Weil, Chris Kraus, and Anne Boyer to the medieval canon of anorexic saints—Clein calls for a feminism that doesn’t compel women to shrink their bodies to increase their value, urging radical acceptance of all our appetites instead: for food, connection, and love. A sharp, perceptive, and revelatory polemic about the external forces that shape our lives, Dead Weight is electrifying, unapologetically bold, and fiercely compassionate.

FOLLOW ELIZABETH DOWN THE RABBIT HOLE-AND MEET A WHOLE NEW ALICE. Elizabeth, a twenty-four-year-old interior designer living in Brooklyn, New York, encounters a little more than mental static when she sits down for her morning meditation, feeling disconnected from herself and her reality. As she meditates, she forces herself to confront her inner demons head on-including the darker parts that she would rather keep hidden from others, like her boyfriend, Adam. Her inner conflict leads her down a rabbit hole that is far different from the one she remembers from her favorite childhood story. When Elizabeth reaches the bottom of the rabbit hole, she follows a shadowy figure in a familiar blue dress who taunts her and coaxes her deeper into Wonderland. Unable to release herself from her meditation, Elizabeth chases Alice through Wonderland, guided by clues left by Alice, as well as the dark and strangely familiar characters she meets, like the Cheshire Cat, the Tweedle twins, and the Mad Hatter. In Wonderland, Elizabeth comes face to face with her inner light and darkness, and, finally, Alice-and discovers that Alice's secret might be what she has been searching for all along.

This innovative edited collection presents new insights into emerging debates around digital communication practices. It brings together research by leading international experts to examine methods and approaches, multimodality, face and identity, across five thematically organised sections. Its contributors revise current paradigms in view of past, present, and future research and analyse how users deploy the wealth of multimodal resources afforded by digital technologies to undertake tasks and to enact identity. In its concluding section it identifies the ideologies that underpin the construction of digital texts in the social world. This important contribution to digital discourse studies will have interdisciplinary appeal across the fields of linguistics, socio-linguistics, pragmatics, discourse analysis, gender studies, multimodality, media and communication studies.