2017 Gold Medal Winner of the International Automotive Media Competition! Uncover the captivating history of the highest-performace cars in America, illustrated with beautiful photography. The American muscle car began not in the factories of the big three automakers, but in the garages and dealerships of a hot-rod subculture bent on making the hottest, highest-performance cars on the street. The Complete Book of American Muscle Supercars catalogs these amazing cars, along with the builders who unleashed them on the American scene. From Michigan's Royal Pontiac dealership and the souped-up Royal Pontiac Bobcats they built and sold, to the new cars from such fabled names as Carroll Shelby, Mr. Norm's Grand Spaulding Dodge, Nickey Chevrolet, Don Yenko, George Hurst, Baldwin-Motion, Calloway, SLP, and Steve Saleen. This gorgeously illustrated book chronicles the outstanding contribution of the tuner/builder to American automotive history through the amazing machines they created. From the oldest of these muscle tuners commanding top dollar at today's classic-car auctions, to the latest vehicles by Ford and Chrysler, with their SVT and SRT divisions, this book gives readers a full and fascinating look at American high-performance in its purest form.

Get the full history of the American muscle car in The All-American Muscle Car, from it's origin as an act of descent, to where it sits now.

As the muscle car wars developed in the early 1960s, auto manufacturers scrambled to find catchy marketing campaigns to entice the buying public into their dealerships. General Motors, Ford, and Chrysler, with all their divisions, as well as AMC and Studebaker, inevitably sank billions of dollars into one-upmanship in an effort to vie for the consumer's last dollar. Automotive writer Diego Rosenberg examines the tactics and components used by manufacturers in waging war against one another in the muscle car era. Manufacturers poured millions into racing programs, operating under the principle of "Win on Sunday, Sell on Monday." Cars were given catchy nicknames, such as The GTO Judge, Plymouth Roadrunner, Cobra, and Dodge Super Bee. Entire manufacturer lines were given catchy marketing campaigns, such as Dodge's Scat Pack, AMC's Go Package, and Ford's Total Performance. From racing to commercials to print ads, from dealer showrooms to national auto shows, each manufacturer had its own approach in vying for the buyer's attention, and gimmicks and tactics ranged from comical to dead serious. Selling the American Muscle Car: Marketing Detroit Iron in the 60s and 70s takes you back to an era when options were plentiful and performance was cheap. You will relive or be introduced to some of the cleverest marketing campaigns created during a time when America was changing every day.

Readers will be engrossed with this collection of some of the most enviable supercars on Earth, from yesterday’s Ferrari Testarosa to today’s Bugatti Veyron. Each auto profile sports a brief history, list of specifications, and colorful and kinetic image of the car in action. Readers will be engaged for hours checking out these machines of beauty.

This full-color reference to more than four decades of American-made muscle cars covers Ford, Pontiac, Chevrolet, AMC, Oldsmobile, Dodge, Plymouth, and more. Every car is featured in full-color. Listings include original specs, options, production figures, and a pricing guide with six condition grades.

Cars are fascinating. They're often quick, sleek, and complex. For many automobile lovers, American supercars are a favorite. Readers of this engaging volume will learn about some of the most well-known cars made in the country. A unique and easy-to-understand layout presents stats and facts about each car in a concise way. Detailed photographs are paired with informative captions and labels that help readers understand the different features of each car. Curious readers of all ages will love learning about these exciting vehicles.

Muscle Cars is the story of America's pursuit of sheer horsepower in the 1960s and '70s. The first of the type, the famous Pontiac GTO or “Goat,” would launch a race between America's automotive manufacturers to produce ever-more-powerful V8 engines wrapped in legendary “Coke-bottle” sheet metal styling. Following Ford's extremely successful introduction of the galloping Mustang in 1964, others would follow, such as General Motors's Camaro and Firebird as well as Plymouth's Barracuda, competing against one another on race tracks to “Win on Sunday, Sell on Monday.” This book details these golden years, as well as the economic and environmental developments of the 1970s that brought an end to the muscle car era.