Photographing newborns is a uniquely special experience and capturing the beauty of a newborn baby requires specific skills. In this practical book, Melanie East, one of the UK's leading newborn photographers, shares her secrets, from preparing for the newborn session through to post-production work. Advice is given on posing newborn babies using tried and tested techniques, while emphasizing the baby's safety at all times. Also Melanie gives clear instruction on choosing and using equipment near babies. Supported by her inspiring images, it is invaluable reading for photographers new to the genre, as well as professionals wishing to hone their skills. Contents: Advice on posing newborn babies using tried and tested techniques, while emphasizing the baby's safety at all times; Clear instruction on choosing and using equipment near babies; Tips on lighting, textures and tones, and using props to create interest in the newborn portrait; Ideas for taking beautiful and enchanting images that parents will adore. This practical book will be of special interest to family and portrait photographers and is beautifully illustrated with 153 colour photographs.

Little toes, pursed lips, and tiny hands—newborn photography is a rapidly growing market and professional photographers are eager to jump in. To work with and pose a 5- to 10-day-old infant demands special skills, keeping the child safe and the new parents comfortable, while capturing the subject’s raw and natural beauty. This guide by pro photographer Robin Long provides the inspiration and instruction, practical tips, and equipment advice you need to get started. You will learn about: Establishing trust with clients and working with newborns and parents Using natural lighting sources and selecting simple wraps and materials Posing styles and transition advice to ensure the session goes smoothly Calming techniques and understanding the physical requirements of newborns Post-processing workflows with Adobe Camera Raw and Adobe Photoshop to create breathtaking images This beautifully illustrated guide will not only assist you through a complete newborn session, but will help you start your own newborn photography business, including creating a business plan, building a client base, and selling your images to clients.

Capturing the beauty of pregnancy through photographs is an increasingly popular trend, and this timely guide covers the basics of maternity photography from both artistic and business standpoints. The details of creating a successful maternity portrait are addressed, including how to select a meaningful location, what props and fabrics to use, how to pose the subject, and how to produce a flattering lighting scheme. Helpful digital effects that can enhance skin tone and impart a wide variety of polished and artistic effects are discussed, as are tactics for incorporating other family members in the portrait. Also included are tips for building a strong connection with the subject that can lead to a profitable, lifelong client relationship.

Turn everyday photos into stunning works of art, with this essential guide to photography Featuring gorgeous phographs takn by the members the photography industry’s largest social network of female photographers, Clickin Moms, this accessible and gift-worthy guide provides both the inspiration and skills every photographer needs to capture life's beautiful moments as frameable pieces of art—from breakfasts to birthday parties and first steps to first days of school. With big, bold images paired with short, easy-to-follow tips progressing from elementary to advanced, this book is perfect for amateurs and professionals alike, covering equipment, composition, posing, low light, natural light, black and white, still life, and lifestyle photography. Assignments for experimenting with lighting and shooting locations round out the chapters, and advice based on photographs from over 100 contributors include these priceless suggestions: • Channel the old masters—painters such as Rembrandt and DaVinci are great inspiration • Anticipate emotion—watch for laughter and surprise • Embrace harsh lighting, backlighting, dappled sunlight and shade and use them to your advantage • Emphasize texture and seek out patterns—repetition can be striking and bold • Shoot from unexpected angles—sometimes the best shot is from below, behind, or above Clickin Moms is contributing 100 percent of the royalties from Capture the Moment to the Ronald McDonald House, which provides accommodation for the families of seriously ill or injured children near the facility where a child is hospitalized.

Learn to master the art of maternity and newborn photography Maternity and newborn photography is an exciting new photographic specialty with a growing market. In this book by professional photographer and Canon Explorer of Light Sandy Puc, you will find both information and inspiration. This book covers technical aspects such as equipment, lighting techniques, and composition, but also examines the human side of the equation: how to make moms comfortable during the shoot, tips on photographing newborns, suggestions for props and poses for children under a year of age, and much more. Additionally, it will include business strategies for photographers who are looking to expand into this bourgeoning market. Addresses what photographers need to know to venture into this popular specialty Provides technical information about equipment, lighting, composition, camera settings, and printing Explains how to make expectant mothers feel comfortable and attractive during the shoot, how to work with newborns, techniques for posing children younger than a year, tips on using props, and more Illustrated with dozens of the author's maternity and newborn portraits Bellies and Babies: The Art of Maternity and Newborn Photography offers photographers both the information and ideas they need to successfully photograph expectant mothers and newborns.

In this book, Tom Gallovich shows readers how to use their camera’s exposure controls (aperture, shutter speed, ISO) to establish the focal point of the image and create the overall mood of the shot and choose a particular lens or focal-length setting to massage the way elements in the original scene will appear within the frame. Next, he presents chapters on using shape, color, lines, and arrangement to strengthen the intended visual message. Readers will learn how to best place their primary subject (and in some cases secondary subject) for maximum impact and will discover artistic strategies that reinforce that decision through careful use of color, tone, highlight and shadow, leading lines, curved shapes, and relative size—qualities that will contribute to the overall mood in the image. Copious illustrations emphasize the impact that putting these concepts into play will have on your images—and these are often coupled with images that show how ineffective images are when those important compositional needs are not attended to.

Have you always dreamt of turning your photography hobby into a business, but don't feel you have the skills or accumen to succeed? Newborn and maternity photography is one of the fastest-growing businesses for photographers to move into, and with a seasoned pro as your guide you can quickly learn the secrets of success. In this book, acclaimed newborn and maternity photographer Kristina Mack shares her knowledge of the creative and practical aspects of the genre, and also the tricky business of making a living from capturing this unique stage of the human experience.

With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money. You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them. Learn how to create effective campaign plans for your website Understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM) Drive traffic to your website and make money as an advertising host Add AdSense code and Google search to your site Learn how content, search, and referral ads perform Create and edit AdWord campaigns Monitor AdWords activity and improve your campaign's performance

The iPhone is revolutionizing photography. Never before has a camera been so portable yet powerful, so versatile and ubiquitous. Yet, as this book shows, this amazing device has untapped potential for taking jaw-droppingly detailed, sharp, professional-quality images. In this book, commercial photographer Robert Morrissey investigates the photographic capabilities of the iPhone, right out of the box, then moves to advanced uses that will surprise even seasoned photographers. Starting with the basics, Morrissey teaches readers critical strategies for taking great pictures—from how to properly hold your phone, to how and why to use the flash. You’ll learn simple ideas for improving your photos—from crafting a strong composition to posing subjects for flattering results. Next, you’ll learn to use the iPhone’s panoramic and HDR features to take your imaging to the next level. You’ll also get some great insights into how to photograph action, scenes with non-average tones, landscapes, and much more—with natural light and flash.

Diversifying the current art historical scholarship, this edited volume presents the untold story of modern art by exposing global voices and perspectives excluded from the privileged and uncontested narrative of “isms.” This volume tells a worldwide story of art with expanded historical narratives of modernism. The chapters reflect on a wide range of issues, topics, and themes that have been marginalized or outright excluded from the canon of modern art. The goal of this book is to be a starting point for understanding modern art as a broad and inclusive field of study. The topics examine diverse formal expressions, innovative conceptual approaches, and various media used by artists around the world and forcefully acknowledge the connections between art, historical circumstances, political environments, and social issues such as gender, race, and social justice. The book will be of interest to scholars working in art history, imperial and colonial history, modernism, and globalization.