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BOOK EXCERPT:
During the second half of the twentieth century, Major League Baseball and its affiliated minor leagues evolved from local and regional entities governing the play of America's favorite pastime to national business organizations. The relocation of teams, league expansion, the advent of free agency and an influx of international players has made baseball big business, on an increasingly global scale. Focusing on the last fifty years, this work examines the past and present commercial elements of organized baseball, emphasizing the dual roles--competitive sport and profitable business--which the sport must now fulfill. Twenty-five essays cover five areas integral to the economic side of baseball: business and finance, human resources, international relations, management and leadership and sports marketing. Detailed discussions of the redistribution of revenues, the history of player unionization, aggressive global marketing, strategies of franchise owners and an evaluation of fan costs, among other topics introduce the reader to the important issues and specific challenges professional baseball faces in an increasingly crowded--yet geographically expansive--sports marketplace. The work is also indexed.
Product Details :
Genre |
: Sports & Recreation |
Author |
: Frank P. Jozsa, Jr. |
Publisher |
: McFarland |
Release |
: 2006-02-17 |
File |
: 293 Pages |
ISBN-13 |
: 9780786425341 |
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BOOK EXCERPT:
Product Details :
Genre |
: Income tax |
Author |
: |
Publisher |
: |
Release |
: 1957 |
File |
: 292 Pages |
ISBN-13 |
: OSU:32435059812206 |
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BOOK EXCERPT:
Product Details :
Genre |
: Charitable uses, trusts, and foundations |
Author |
: |
Publisher |
: |
Release |
: 2004 |
File |
: 418 Pages |
ISBN-13 |
: UIUC:30112065969930 |
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BOOK EXCERPT:
Product Details :
Genre |
: Charitable uses, trusts, and foundations |
Author |
: |
Publisher |
: |
Release |
: 1987 |
File |
: 1490 Pages |
ISBN-13 |
: NYPL:33433016643763 |
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BOOK EXCERPT:
Product Details :
Genre |
: Trademarks |
Author |
: |
Publisher |
: |
Release |
: 1977 |
File |
: 994 Pages |
ISBN-13 |
: WISC:89050365360 |
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BOOK EXCERPT:
The book covers professional, Olympic and collegiate sports and each chapter has a fully developed introduction to explaine the relevance of the articles to be presented.
Product Details :
Genre |
: Business & Economics |
Author |
: Scott Rosner |
Publisher |
: Jones & Bartlett Learning |
Release |
: 2004 |
File |
: 834 Pages |
ISBN-13 |
: 0763726214 |
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BOOK EXCERPT:
Product Details :
Genre |
: Agricultural price supports |
Author |
: United States |
Publisher |
: |
Release |
: 1959 |
File |
: 1584 Pages |
ISBN-13 |
: UOM:39015013097343 |
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BOOK EXCERPT:
Product Details :
Genre |
: |
Author |
: United States. Congress Senate |
Publisher |
: |
Release |
: 1959 |
File |
: 2664 Pages |
ISBN-13 |
: UOM:35112104269347 |
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BOOK EXCERPT:
Considers S. 616 and related S. 886, to amend the Federal Trade Commission Act to clarify the antitrust status of professional sports leagues.
Product Details :
Genre |
: Antitrust law |
Author |
: United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust and Monopoly |
Publisher |
: |
Release |
: 1959 |
File |
: 264 Pages |
ISBN-13 |
: MINN:31951D02120705I |
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BOOK EXCERPT:
Product Details :
Genre |
: Antitrust law |
Author |
: United States. Congress. Senate. Committee on the Judiciary |
Publisher |
: |
Release |
: 1959 |
File |
: 268 Pages |
ISBN-13 |
: LOC:00141266846 |