The basic concepts and characteristics of entrepreneurship are concerned with developing a vision of what a company should be, and afterward executing that vision by making an interpretation of it into solid advances and finishing. Business people have a tendency to be actually associated with building and modelling their organizations, however business achievement additionally relies upon understanding individual cut off points, and creating techniques and frameworks to rise above these breaking points. Although many business magazines publish long lists of entrepreneurial traits, entrepreneurship is more a way of thinking and behaving than a set of specific, sharply defined character traits.

Designed primarily as a textbook for undergraduate students of commerce, this accessible and easy-to-read text gives a clear exposition of the theory and practice of entrepreneurship. It exposes the readers to the entrepreneurial culture and industrial growth in India. The intricate theories involved in entrepreneurship are explained in a step-by-step manner, supported by a large number of tables and figures. The thorough discussion on promotion of venture and raising of funds is aimed at enabling the potential entrepreneurs to set up and successfully manage their own small business units. Separate chapters on Women Entrepreneurship and Rural Entrepreneurship make this text a class apart. Besides undergraduate students of commerce, students of management and EDP trainers will also find this text extremely useful. Above all, all those who are interested in and enthusiastic about setting up their own small units will find the book quite handy.

The book has been designed specifically for students of B.Com, B.Com (Hons.), BBA, MBA. The book is also helpful to persons starting their own business. The book explains the concepts of entrepreneurship, innovation, Business Plan and financing of new ventures in a very simple manner so it provides in-depth knowledge of the subject.

Table of Content:- 1. Entrepreneurship : Meaning, Concept, Characteristics, Need, Functions 2. Theories of Entrepreneurship 3. Entrepreneur : Meaning, Characteristics, Qualities, Functions and Types 4. Entrepreneurship Development Programmes 5. Women Entrepreneur 6. Promotion of a Venture (Business) 7. Project : Concept, Classification And Identification 8. Project Formulation and Report 9. Project Appraisal/Resource Assessment (Financial and Non-Financial) 10. Raising of Funds 11. Venture Capital and Documentation Requirements 12. Plant Layout 13. Selection of Product 14. Location of an Enterprise 15. Choice of Organisation 16. Facilities and Technologies For Starting Enterprise 17. Small Scale Industries in India 18. Institutional Finance to Entrepreneurs 19. Legal Requirements For Establishment of a New Unit 20. Institutions For Entrepreneurial Development. More Information:- The author of this book is Dr. O.P. Gupta. Dr. O.P. Gupta is the ex-reader of Deptt. of Commerce in PGDAV College, University of Delhi, Delhi.

1. Entrepreneurship—Meaning, Concept and Forms, 2. Entrepreneurship—Meaning, Theories and Role of Socio- Economic Environment, 3. Meaning and Definition of Leadership, 4. Promotion of a Venture and Opportunity Analysis, 5. External Environment Analysis, 6. Concept of a Project and Legal Requirements for Establishing a New Unit, 7. Sources of Raising Funds, 8. Venture Capital, 9. Entrepreneurial Behaviour : Meaning and Concept, 10. Innovation and Entrepreneur, 11. Entrepreneur Development Programmes, 12. Critical Evaluation of Entrepreneur Development Programmes, 13. Role of Entrepreneur in Economic Growth as an Innovator and in Generation of Employment Opportunities, 14. Role of Entrepreneur in Balanced Economic Development, 15. Export Promotion and Import Substitution, 16. Augmenting and Meeting Local Demand and Forex Earnings, 17. Small Scale Industry : Role and Performance.

UNIT – I Entrepreneurship and Human Activities 1.Entrepreneur—Meaning, Concept and Forms, 2. Entrepreneurship—Meaning, Concept and Role of Socio-Economic Environment, 3. Entrepreneurial Development Programmes, 4. Critical Evaluation of Entrepreneurial Development Programmes, 5. Role of Entrepreneur—In Economic Development as an Innovator and in Generation of Employment Opportunities, 6. Role of Entrepreneur—In Balanced Economic Development, 7. Micro, Small and Medium Enterprise/Industries in India, 8. Entrepreneurial Pursuits and Human Activities—Economic and Non-Economic, 9. Innovation and Entrepreneur, UNIT – II Acquiring Entrepreneurial Values and Motivation 1.Business Ethics and Acquiring Entrepreneurial Values, Attitudes and Motivation, 2. Developing Entrepreneurial Motivation—Concept and Process, 3. Business Risk-taking Management, 4. Leadership—Meaning and Importance, 5. Communication—Importance, Barriers and Principles, 6. Planning—Meaning and Importance, 7. Barriers to Entrepreneurship, 8. Help and Support to Entrepreneur, UNIT – III Introduction to Market Dynamics 1. Understanding a Market, 2. Competitive Analysis of the Market, 3. Patents, Trademarks and Copyrights, UNIT – IV Practical 1. Project Work, 2. Project Planning, 3. Project Report : General Model, 4. Case Study, 5. Project Analysis, Viva-Voce Value Based Questions (with Answers) Examination Papers.

This book constitutes the refereed proceedings of the International Conference on Business and Technology (ICBT2021) organized by EuroMid Academy of Business & Technology (EMABT), held in Istanbul, between 06–07 November 2021. In response to the call for papers for ICBT2021, 485 papers were submitted for presentation and ‎inclusion in the proceedings of the conference. After a careful blind refereeing process, 292 papers ‎were selected for inclusion in the conference proceedings from forty countries. Each of these ‎chapters was evaluated through an editorial board, and each chapter was passed through a double-blind peer-review process.‎ The book highlights a range of topics in the fields of technology, ‎entrepreneurship, business administration, ‎accounting, and economics that can contribute to business ‎development in countries, such as ‎learning machines, artificial intelligence, big data, ‎deep ‎‎learning, game-based learning, management ‎information system, ‎accounting information ‎system, knowledge management, entrepreneurship, and ‎social enterprise, corporate social responsibility and sustainability, business policy and strategic ‎management, international management and organizations, organizational behavior and HRM, ‎operations management and logistics research, controversial issues in management and organizations, ‎turnaround, corporate entrepreneurship, innovation, legal issues, business ethics, and firm ‎governance, managerial accounting and firm financial affairs, non-traditional research, and creative ‎methodologies. These proceedings are reflecting quality research contributing theoretical and practical implications, for those who are wise to apply the technology within any business sector. It is our hope that the contribution of this book proceedings will be of the academic level which even decision-makers in the various economic and executive-level will get to appreciate.

This book presents a number of cases - both in centrally planned and market economy systems - where the culture and practice of entrepreneurship were successfully introduced into the structure and activities of public enterprises. The book shows how sponsorship can help promote both public and private economic initiaitives by either turning the public enterprise into an entrepreneurial and intrapreneurial organization, or by helping small private business in the start-up stage.

Entrepreneurship Development in the Balkans directly engages questions of innovation and risk management within various types of entrepreneurship, including female, social, migrant, and corporate entrepreneurship in the context of the Balkans.