Few things have as broad an effect on your life and career as the ability to negotiate well.? The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Those who don't negotiate well risk falling victim to those who do. Success expert Brian Tracy has negotiated millions of dollars’ worth of contracts during his career and has learned firsthand all the tips, tools, strategies, and things to avoid that are necessary for anyone to become a master negotiator. In Negotiation, Tracy will show you how to: Utilize the six key negotiating styles Harness the power of emotion in hammering out agreements Prepare like a pro and enter any negotiation from a position of strength Gain clarity on areas of agreement and disagreement Develop win-win outcomes Know when and how to walk away Apply the Law of Four, and much more Within the pages of this practical and concise guide, begin mastering the art of negotiation. No other life skill can impact you as broadly as learning how to negotiate well--saving you time and money, making you more effective in all areas of life, and contributing substantially to your career. Negotiation puts the power of negotiation right in your hands.

Few things have as broad an effect on your life and career as the ability to negotiate well. The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Simply put, those who don't negotiate well risk falling victim to those who do. Success expert Brian Tracy has negotiated millions of dollars' worth of contracts during his career and has learned firsthand all the tips, tools, strategies, and things to avoid that are necessary for anyone to become a master negotiator. In Negotiation, a practical, concise guide, Tracy teaches readers how to: Utilize the six key negotiating styles Harness the power of emotion in hammering out agreements Prepare like a pro and enter any negotiation from a position of strength Gain clarity on areas of agreement and disagreement Develop win-win outcomes Know when and how to walk away Apply the Law of Four Plus much more. Within the pages of this invaluable guide, begin mastering the art of negotiation. No other life-skill can impact you as broadly as learning how to negotiate well--saving you time and money, making you more effective in all areas of life, and contributing substantially to your career.

Throughout your life, you’ve always recognized “it” when you saw it--that indescribable, appealing quality that tells you loud and clear this person is a leader, someone you should trust, follow, and learn from. And you’ve always told yourself, if only you had that “it factor” inside you that could inspire, motivate, and lead others in the same way. Well, you do . . . and you can!Nobody--not even the greatest you have ever seen--comes into the world a natural leader. But somewhere along the way, these people who entered the world in the same you did transformed into the kind of magnetic individuals who inspire others to follow their lead. Success expert Brian Tracy has spent years studying the world’s greatest leaders and believes that everyone has it inside them to:• Inspire trust, confidence, and loyalty• Instill a sense of meaning and purpose in your organization• Tap into the motivation and enthusiasm that compels others to commit to your vision • Clearly communicate goals and strategies and gain buy-in• Build winning teams• Elicit extraordinary performance from ordinary people • Become the person seen as most likely to lead the organization to victory• And moreDon’t fall for the lie that says some are born leaders and the rest of us are simply their followers. You are just as capable as anyone! Packed with practical, proven methods, Leadership, a indispensable little guide will help you unlock your leadership potential.

The Brian Tracy Success Library, powerful, practical and pocket-sized, the Brian Tracy Success Library is a fourteen-volume series of portable, hardbound books that interweave nuggets of Tracy’s trademark wisdom with engaging real-life examples and practical tools, tactics and strategies for learning and honing basic business skills. This is a powerful, handy, reference series for managers, professionals, employees just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. Why are some people more successful than others. What gives them their “winning edge”. World-renowned performance expert Brian Tracy has spent decades studying uncommonly high achievers and in this short, inspiring volume, he shares what he has learned: Even small adjustments in outlook and behaviour can lead to enormous differences in results. Where do you want to be in one, three or five years. Packed with simple but game-changing techniques Personal Success, explains how you, too, can unlock your potential. This energizing success manual shows you how to transform your dreams into tangible results. It helps you: Set clear personal and professional goals because you can’t hit a target that you can’t see. Change your mind-set to attract opportunity. Banish self-limiting beliefs. Build your self-confidence. Develop a bias for action. Practice courage because all successful people are risk takers. Sharpen your natural intuition. Maintain a positive mental attitude. Continually upgrade your skills seizing every opportunity to learn and grow. Make a habit of networking. Become a strong strategic planner. Commit to excellence and more.

The Brian Tracy Success Library, powerful, practical and pocket-sized, the Brian Tracy Success Library is a fourteen-volume series of portable, hardbound books that interweave nuggets of Tracy’s trademark wisdom with engaging real-life examples and practical tools, tactics and strategies for learning and honing basic business skills. This is a powerful, handy, reference series for managers, professionals, employees just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need and can afford and then give it to them you will achieve outstanding results. Practical and handy, this indispensable guide is packed with time-tested marketing strategies and shows you how to overcome the competition, increase sales and profitability and dominate your market niche. Brian Tracy, through his trademark wisdom, presents 21 powerful ideas you can use to immediately improve your strategic marketing results. In Marketing, you'll discover how to: Build your customer base Set yourself apart from the competition Answer three crucial questions about any new product or service Use market research and focus groups to fuel better decisions Fulfil a basic emotional need for buyers Determine the correct price point for your offerings Become truly customer-focused Make the most of your distribution channels Master the concepts of specialization, differentiation, segmentation and concentration Give customers a reason to switch from your competitors and much more.

The Brian Tracy Success Library Powerful, practical and pocket-sized, the Brian Tracy Success Library is a fourteen-volume series of portable, hardbound books that interweave nuggets of Tracy’s trademark wisdom with engaging real-life examples and practical tools, tactics and strategies for learning and honing basic business skills. This is a powerful, handy, reference series for managers, professionals, employees just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. The strength of any organization is determined by the quality of its managers. What they do and how they do it is the key determinant of corporate success. Want to become invaluable to your company? Boost your managerial skills. The good news is that great managers are made. . . not born. When you discover what the most successful managers know, you will unlock the secrets to turning even ordinary employees into extraordinary performers. Filled with practical, proven techniques and tools, Management, an essential guide shows you how to bring out the best in your people―and hit new heights in your own career. Success expert Brian Tracy reveals how anyone can easily: Set performance standards Delegate productively Define key result areas Concentrate attention and resources on high-payoff activities and eliminate distractions Hire and fire effectively Build a staff of peak performers Hold meetings that work Foster team spirit Communicate with clarity Negotiate successfully Remove obstacles to performance Set the right example Make good decisions quickly and more.

The Brian Tracy Success Library, powerful, practical and pocket-sized, the Brian Tracy Success Library is a fourteen-volume series of portable, hardbound books that interweave nuggets of Tracy’s trademark wisdom with engaging real-life examples and practical tools, tactics and strategies for learning and honing basic business skills. This is a powerful, handy, reference series for managers, professionals, employees just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. Success expert Brian Tracy draws on his decades of experience of bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group. As a manager, one of your most important responsibilities is to motivate your employees to do their absolute best. Managers who create positive, rewarding, high-energy environments reduce absenteeism and turnover while dramatically increasing productivity and quality. Packed with proven tools and strategies, this essential guide helps any manager deliver a shot of adrenaline straight to the heart of his or her work team. In Motivation Tracy reveals how to: Ensure employees look forward to coming to work and feel passionate about what they do. Challenge them with tasks that allow them to stretch. Satisfy their need to feel both autonomous and part of a greater who reduce their fear of failure and increase their desire to try remove obstacles that hold people back provide the regular feedback they need to succeed and much more.

Whether you’re an entrepreneur or working for a company, you’re in business for yourself. You are selling products and services. You have to persuade buyers—employers as well as customers—that what you’re offering is worth more than what they’re paying. In this lively, concise, but thorough guide to the basic principles of business, Brian Tracy takes you through the skills you need to succeed, no matter who you are or what you’re doing. You’ll learn: The four communication styles and how to talk to each one. How to negotiate for a better deal on anything. Why you need to know how to sell. How to double your efficiency at work. Whether you have what it takes to start your own business. How to use other people’s money to leverage yourself to success. How to gain access to your own creative genius. The art of managing money. A sure track to financial independence. The quickest and surest ways to make your fortune in real estate. And much, much more. Business success doesn’t come from luck. As Brian shows, it’s the result of setting clear, written goals and outlining precise steps for accomplishing them. Distilling decades of business and consulting experience, Brian provides a concentrated and high-powered dose of business expertise that will help you reach your highest aims.