This book is the first comprehensive history of consumerism as an organised social and political movement. Matthew Hilton offers a groundbreaking account of consumer movements, ideologies and organisations in twentieth-century Britain. He argues that in organisations such as the Co-operative movement and the Consumers' Association individual concern with what and how we spend our wages led to forms of political engagement too often overlooked in existing accounts of twentieth-century history. He explores how the consumer and consumerism came to be regarded by many as a third force in society with the potential to free politics from the perceived stranglehold of the self-interested actions of employers and trade unions. Finally he recovers the visions of countless consumer activists who saw in consumption a genuine force for liberation for women, the working class and new social movements as well as a set of ideas often deliberately excluded from more established political organisations.

Written by leading international scholars, Twentieth Century Britain investigates key moments, themes and identities in the past century. Engaging with cutting-edge research and debate, the essays in the volume combine discussion of the major issues currently preoccupying historians of the twentieth century with clear guidance on new directions in the theories and methodologies of modern British social, cultural and economic history. Divided into three, the first section of the book addresses key concepts historians use to think about the century, notably, class, gender and national identity. Organised chronologically, the book then explores topical thematic issues, such as multicultural Britain, religion and citizenship. Representing changes in the field, some chapters represent more recent fields of historical inquiry, such as modernity and sexuality.

This multi-disciplinary collection brings together work by scholars from Britain, America and Canada on the popular, personal and institutional histories of pregnancy. It follows the process of reproduction from conception and contraception, to birth and parenthood. The contributors explore several key themes: narratives of pregnancy and birth, the patient-consumer, and literary representations of childbearing. This book explores how these issues have been constructed, represented and experienced in a range of geographical locations from the seventeenth to the twentieth century. Crossing the boundary between the pre-modern and modern worlds, the chapters reveal the continuities, similarities and differences in understanding a process that is often, in the popular mind-set, considered to be fundamental and unchanging.

This book investigates the place and meaning of consumption in Jewish lives and the roles Jews played in different consumer cultures in modern Europe and North America. Drawing on innovative, original research into this new and challenging field, the volume brings Jewish studies and the history and theory of consumer culture into dialogue with each other. Its chapters explore Jewish businesspeople's development of niche commercial practices in several transnational contexts; the imagining, marketing, and realization of a Jewish national homeland in Palestine through consumer goods and strategies; associations between Jews, luxury, and gender in multiple contexts; and the political dimensions of consumer choice. Together the essays in this volume show how the study of consumption enriches our understanding of modern Jewish history and how a focus on consumer goods and practices illuminates the study of Jewish religious observance, ethnic identities, gender formations, and immigrant trajectories across the globe.

In her feminist intervention into the ways in which British women novelists explore and challenge the limitations of the mind-body binary historically linked to constructions of femininity, Andrea Adolph examines female characters in novels by Barbara Pym, Angela Carter, Helen Dunmore, Helen Fielding, and Rachel Cusk. Adolph focuses on how women's relationships to food (cooking, eating, serving) are used to locate women's embodiment within the everyday and also reveal the writers' commitment to portraying a unified female subject. For example, using food and food consumption as a lens highlights how women writers have used food as a trope that illustrates the interconnectedness of sex and gender with issues of sexuality, social class, and subjectivity-all aspects that fall along a continuum of experience in which the intellect and the physical body are mutually complicit. Historically grounded in representations of women in periodicals, housekeeping and cooking manuals, and health and beauty books, Adolph's theoretically informed study complicates our understanding of how women's social and cultural roles are intricately connected to issues of food and food consumption.

Aimed at undergraduate history students, this text presents a study of the 20th century, dealing with the economic, social and cultural change of the period.

CHOICE OUTSTANDING ACADEMIC TITLE AWARD WINNER 2018 It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to 'citizen-consumers'. When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In what ways did the everyday consumer practices and forms of consumer organising adopted by both middle and working-class men and women shape the outcomes? This study of the making of consumer culture in Britain since 1800 explores these questions, introduces students to major debates and cuts a distinctive path through this vibrant field. It suggests that the consumer culture that emerged during this period was shaped as much by political relationships as it was by economic and social factors.

The co-operative movement has played a notable role in the retail, wholesale, productive, political, educational and cultural life of Britain. As a movement it has consciously represented consumer interests and has carried out work in the arena of consumer protection. However, its study has suffered relative neglect when compared to research into the Labour Party, trade unions and the wider politics of retail and consumption. This book reassesses the impact of the co-operative movement on various communities in Britain during the period 1914-1960, providing a comprehensive account of the grass roots influence of co-operatives during both war and peace. This is a national study with a local dimension. It considers how national directives and perspectives were locally applied, if indeed they were applicable within the context of individual societies. Each chapter focuses on a different aspect of the co-operative movement by examining various societies in England, Scotland and Wales. Particular attention is paid to the midlands, due to the movement's expansion here during the interwar period, with consideration also given to comparative developments in Europe. The author explores: the movement's relationship with other labour organizations; its cultural and social aspects (including the role sport played in co-operative societies); the politicization of the movement and local response to the formation of the Co-operative Party; the education of co-operators; what co-operative membership entailed and how co-operative ideology was expressed; the economic impact membership could have on families (including the provision of financial assistance and credit); and the co-operative movement's development alongside consumer activism. The book is a major national study of the growth of Co-operation during this crucial period of British social, economic and consumer history. Given the few modern scholarly works on Co-operation, it is a timely and much needed reassessment.

An engaging, inclusive history of the NHS, exploring its surprising survival—and the people who have kept it running In recent decades, a wave of appreciation for the NHS has swept across the UK. Britons have clapped for frontline workers and championed the service as a distinctive national achievement. All this has happened in the face of ideological opposition, marketization, and workforce crises. But how did the NHS become what it is today? In this wide-ranging history, Andrew Seaton examines the full story of the NHS. He traces how the service has changed and adapted, bringing together the experiences of patients, staff from Britain and abroad, and the service’s wider supporters and opponents. He explains not only why it survived the neoliberalism of the late twentieth century but also how it became a key marker of national identity. Seaton emphasizes the resilience of the NHS—perpetually “in crisis” and yet perennially enduring—as well as the political values it embodies and the work of those who have tirelessly kept it afloat.