This premiere edition from Leonard Mogel provides up-to-date "snapshots"--with data, forecasts, and analyses--of career opportunities in the worlds of publishing, communications, media, and entertainment. A veteran of the printing, publishing, and movie industries, Mogel offers dozens of specific career tips and many interviews with experts in each field. Offering visions of "dream" jobs with a healthy dose of perspective and wisdom, this volume is intended for readers interested in pursuing careers in media and entertainment.

Written to complement employability modules but also as a standalone guide, this book will leave you feeling career-ready by informing you about the world of opportunities in the media and creative industries. Spanning topical issues, from working from home and freelancing to advice on avoiding burnout, this introduction to your media career is both current and comprehensive.

Growing Your Career with Social Media presents social media tools, current trends and professional development strategies to help busy librarians remain up-to-date. This title offers advice from librarians on how to use social media for career development and continuing education. Advice is based on accumulated experience from professionals who have incorporated social media into their professional lives. The book includes interviews and suggests ways librarians can use social media as a tool for self-promotion. It includes tables of social media tools and their potential uses, and also provides resources, lists, organizations and information on librarians currently active in social media. - Gives strategies, resources, and social media tools for career advancement in librarianship - Presents interviews from experienced librarians on how best to use social media - Offers real-world experience of great use to practicing librarians - Incorporates original research unique to this book, which librarians can use - Includes practical resources so librarians can start using social media tools immediately

Insider advice about how to land a job in television news, radio, magazines, newspapers, the Internet, public relations and documentaries.

Discover a world ofopportunity in the growing field of social media.

For new graduates, the key challenge remains how to secure that first career-related job. Full of guidance and tips on how to handle the complex field of job hunting, Kick Start Your Career can help navigate an ever-changing job market and secure your chance at your desired career. It is a valuable investment in your future. It advises the reader on how to: stand out in job applications; use social media for job searching; create resumes and cover letters that stand out; succeed at interviews. It provides a practical, hands on, step-by-step approach. With an integrated Personal Plan that helps create key job search documents it directs soon-to-be graduates towards achieving their career aspirations. Accompanying online resources include examples and templates, which can be downloaded in Word format to help you prepare resumes and other job search documents. This book will help graduates progressively build up job-hunting resources – skills, achievements, resume, cover letter and interview responses – and turn this into a practical outcome: a new job. It is a key companion to any student or recent graduate exploring the job market.

The Ultimate Media Career Guide Want to pursue a career within the media industry? We have created this guide to help you determine and achieve your media career goals. The media industry is a broad and ever-growing field, providing opportunities for writers to work on everything from traditional journalism and copywriting to social media and marketing. As of 2020, there were reportedly 143,200 writers and authors working throughout the U.S. In addition, the U.S. Bureau of Labor Statistics projects that employment for writers and authors is projected to grow 9% by 2030. A new form of digital media has risen to prominence in the past decade. Blogs and social media have given writers an outlet for their musings on everything from fashion to politics. Today, more than two billion people use social media daily, fueling a rise in the popularity of blogging. In addition, with the growth of the internet, writers now have access to new audiences worldwide. This has allowed both aspiring and established writers to develop successful careers in previously unavailable ways. We have created this comprehensive guide to help you determine and achieve your media career goals. Yellowbrick’s Ultimate Media Career Guide is your source to discover careers and learn entry points into the media industry. In this guide, you can explore the jobs that drive the market, then search for your perfect career by area of interest, skills, publications, or writers. Learn about your skills and interests, articulate them confidently to identify career options you might pursue, and implement a successful strategy to attain your desired career outcomes. In this guide, you’ll find the following information: · Overview of the media industry · The future of the writing and journalism market · Media Career Library · Career Planning Strategy to get into the media industry You’ll also find simple exercises that help you: · form a strategy to get into the media industry · find your passion within writing and identify an area of interest to pursue · learn the media industry through top publications, media platforms, and its key players · identify your skills and match them to a place of interest Whether you’re a novice, a student, or a professional, you can further your career path by accessing this guide that will help you understand media opportunities available and the skills and qualifications you need to succeed. About Yellowbrick.co Yellowbrick.co is on a mission to inspire the next generation to pursue a career that aligns their talents and passions with the universities and brands they know and trust. Working in partnership with the world’s leading universities, brands and industry experts, Yellowbrick creates learning experiences that help tomorrow’s leaders discover and pursue career paths in growing global industries that align with their passions, including fashion, sports, beauty, music and media.

Written by a veteran of the publishing and entertainment industries, this guide provides a comprehensive survey of career opportunities in the fields of communications, media, and entertainment.

What's better than getting new customers? Turning existing ones into FANS. Everything marketers need to know to find, engage, and leverage the power of brand evangelists Think Like a Rock Star provides step-by-step instructions that show marketing professionals how to connect with customers both online and offline to create a truly fan-centric brand. Using case studies of how rock stars like Lady Gaga, Taylor Swift, Katy Perry, and Blink-182 cultivate fans, it teaches readers how to apply those lessons to create brand advocates who will grow profits, improve business frameworks, and contribute more than ever to the success of the brand. It also identifies successful and easily replicable marketing strategies of top brands such as Dell, Ford, Patagonia, and YouTube. Think Like a Rock Star is an indispensable tool for any marketing professional. Foreword by Kathy Sierra, cocreator of the Head First book series Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers via social media. His clients include businesses of all sizes, from sole proprietorships to Fortune 500 companies.