Creativity has become a popular buzzword in contemporary cultural policy, yet the term remains poorly understood. In this collection, cultural policy specialists together with experts on psychology, creative enterprise and arts education, consider how ‘creativity’ is defined in a variety of settings, from ‘creative management’ to ‘creative labour’. The starting point of the book is to move beyond the notion that creativity is simply a product of extraordinary individuals and extraordinary thinking. In reality creativity draws together apparently contradictory thinking styles, processes and purposes which extend well beyond the mythical figure of the solitary genius. This broad definition of creativity encompasses the contributions of managers, entrepreneurs and intermediaries to the creative process as well as the creativity of consumers and schoolchildren. In turn this implies a broad definition of cultural policy, taking in intellectual property law, education policy and corporate governance as well as policies towards the arts and creative industries. This collection of articles offers new ways of thinking about creativity and about cultural policy. It will be of interest not only to students and practitioners of cultural policy but to anyone who is curious about the value and purpose of ‘creativity’ in contemporary culture. This book was originally published as a special issue of International Journal of Cultural Policy.

This groundbreaking Handbook brings together leading international experts in creativity and culture research to provide an overview of current debates. It showcases the wealth of topics, approaches and definitions specific for this new, interdisciplinary field within creativity research. The theoretical and methodological innovations emerging from the joint study of creativity and culture highlight the role of creativity within today's innovation-based, multicultural societies. Drawing on theoretical and empirical reflections, including case studies from different continents and different creative domains, this Handbook provides a truly global outlook on current creativity research within an emergent, interdisciplinary field. This variety is highlighted by the Handbook's structure as it is divided into five sections: Creativity and Culture in the Psychology of Creativity; Creativity in Socio-Cultural Psychology; Creativity in Cultural Context; Creativity and Culture in Applied Domains; Cross-disciplinary Perspectives on Creativity and Culture. These sections provide a clear overview of the debates and questions of this research area as contributors share their interest in creativity not only as an individual but also a social and cultural phenomenon, and in culture as both the foundation and outcome of creative action. The Handbook will be an essential resource for researchers, particularly those based in social science and humanities disciplines.

This publication unveils creative ideas on knowledge transfer from historical references to commercialization of cultural products. It adopts multidisciplinary, cross cultural, and experimental approaches to study the cultural industries, including art, music, popular culture, psychology, entrepreneurship, and economic studies. These scholarly thoughts and ideas were presented in the two conferences held at the Hong Kong Institute of Education in the summer of 2013. The chapters critically evaluate the current situation of the cultural industries and review the underlying relationships between the different sectors in the field. By assessing the development of the cultural industries, the authors hope that market and government intervention can enhance further consolidation and minimize hindrance to the growth of creativity.

This book critically analyses how cultural and educational policies construct creativity through a range of concepts and compares this against the open and expansive idea of creativity as experienced by individuals in society more broadly. The book draws on empirical data, case-study examples, and ethnographic motifs to identify the discursive construction of creativity and the way in which discourses of creativity are enfolded into narratives of progress in cultural policy. Along with auto-ethnographical perspectives, chapters apply a rich conceptualisation of Foucault and Agamben’s work to contemporary questions and issues in education alongside recent policies and lived experiences from teachers. Exploring ideas of both fixed and expansive creativity, the volume argues that education policy and cultural policy are neoliberalised and that creativity is shaped in schools by regulative schooling systems, but ultimately identifies how individuals enact creative practices that subvert and disrupt neoliberal narratives and limited appropriations. This book will be of great interest to researchers, academics, and postgraduate students in the fields of education policy, creativity studies, and education politics. Those interested in arts education or in intersections between education and the writings of Foucault and Agamben more broadly will also find the book of value.

It is widely acknowledged that creativity is emerging as one of the most important sources of economic growth. This book investigates the varied forms of the creative and cultural industries including the arts, culture, film, design and other related fields. In this book, the chapters showcase new research insights into the recent growth of the creative and cultural industries, which can be located across the intersection of the arts and humanities, business studies and social science disciplines. The contributors provide rich empirical insights about the creative and cultural industries of, related to and connected with South Asia, both from across its diasporas and from around the world. This includes a variety of illustrative examples of creativity from the Bollywood film industry, to the growth of the creative sector in countries like the UK, India and Bangladesh, making the book an engaging read for anyone who is interested to learn more. Using contemporary and fresh examples from South Asia and its diasporas, South Asian Creative and Cultural Industries offers new research perspectives on a growing and important region of the world. This book was originally published as a special issue of the South Asian Popular Culture journal.

The Journal of Cultural Management and Cultural Policy offers international perspectives on a wide range of issues in cultural management and cultural policy research and practice. Revisiting the conceptual and theoretical foundations that have informed discourses, research, and cultural policy development on creative cities to date, this issue offers perspectives on creativity off the beaten path. The contributions provide critical reflections on different notions and narratives of creativity, examine the potential and downsides of creativity as a development tool, and integrate perspectives from cities and regions that are often overlooked in the Anglo-Saxon-dominated creativity discourse. Researchers and policymakers who are new to the field of creative cities will gain useful insights into theories and methods on creative city discourse, and those who are already knowledgeable in the field will be provided with fresh ideas and voices that pose the potential to reframe and rethink the role of creativity in theory and practice.

Research into creative and cultural organisations has proliferated, benefitting from insights from a range of disciplinary perspectives. Starting a research journey can be daunting in such a diverse field. This book provides expert insights into research process and practice, with a qualitative focus. The book helps readers to plan, execute, and analyse research, turning their work into data, results, and new knowledge. Taking an individual perspective, the author addresses a trio of paradigms, methodologies, and methods, and applies them to the whole research process, from start to finish. The book seamlessly links theoretical and conceptual aspects with best research practice along the way. A book for researchers at all stages of their work, the resources are also valuable for students and reflective cultural practitioners who want to know how to plan, implement, and evaluate their research project.

Both volumes of Creative (and Cultural) Industry Entrepreneurship in the 21st Century map and elucidate the adaptations and challenges faced by the creative professionals and the entrepreneurial solutions they have co-developed.

In this monograph, Jennifer Craik undertakes a critical and historical analysis of the main imperatives of arts and cultural policy in Australia. With forensic skill she examines the financial and policy instruments commonly relied upon in this much contested and diverse area of public policy. Craik uses her analysis of past and current policy responses as a platform for articulating future options. This is a valuable work for cultural professionals and administrators, art historians and, indeed, anyone with an abiding interest in the management of the nations cultural estate.

Developing and executing marketing strategies is a vital aspect of any business and few books currently cover this with relation to creative industries. This textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries. The author, an experienced cultural marketing educator, provides sector-contextual understanding to illuminate the field by: • taking a strategic approach to developing marketing plans; • bringing together strategic planning, market research, goal setting, and marketing theory and practice; • explaining how content marketing on social media encourages a relationship with consumers so that they co-promote the creative product. With a range of learning exercises and real-life examples throughout, this text shows students how to create successful marketing plans for their creative businesses. This refreshed edition is a valuable resource for students and tutors of creative, cultural and arts marketing worldwide.