After three and a half decades of economic reforms, radical changes have occurred in all aspects of life in China. In an authoritarian society, these changes are mediated significantly through the power of language, carefully controlled by the political elites. Discourse, as a way of speaking and doing things, has become an indispensable instrument for the authority to manage a fluid, increasingly fragmented, but highly dynamic and yet fragile society. Written by an international team of leading scholars, this volume examines socio-political transformations of contemporary Chinese society through a systematic account, analysis and assessment of its salient discourses and their production, circulation, negotiation, and consequences. In particular, the volume focuses on the interplay of politics and media. The book’s intended readership is academics and students of Chinese studies, language and discourse, and media and communication studies.

Since the early 1990s the media and cultural fields in China have become increasingly commercialized, resulting in a massive boom in the cultural and entertainment industries. This evolution has also brought about fundamental changes in media behaviour and communication, and the enormous growth of entertainment culture and the extensive penetration of new media into the everyday lives of Chinese people. Against the backdrop of the rapid development of China’s media industry and the huge growth in social media, this book explores the emotional content and public discourse of popular media in contemporary China. It examines the production and consumption of blockbuster films, television dramas, entertainment television shows, and their corresponding online audience responses, and describes the affective articulations generated by cultural and media texts, audiences and social contexts. Crucially, this book focuses on the agency of audiences in consuming these media products, and the affective communications taking place in this process in order to address how and why popular culture and entertainment programs exert so much power over mass audiences in China. Indeed, Shuyu Kong shows how Chinese people have sought to make sense of the dramatic historical changes of the past three decades through their engagement with popular media, and how this process has created a cultural public sphere where social communication and public discourse can be launched and debated in aesthetic and emotional terms. Based on case studies that range from television drama to blockbuster films, and reality television programmes to social media sites, this book will be of great interest to students and scholars of Chinese culture and society, media and communication studies, film studies and television studies.

Significant socio-political changes in China have had great impact on Chinese discourse. Changes to the discourse have become an increasing focus of scholarship. This book examines contemporary Chinese discourse and social practice in China with a focus on the role that language plays in the on-going transformation of Chinese society. With a view to producing new insights into the interdependence between discourse and social practice, this volume explores how discourse has been changing in a context-dependent way; how social practice can lead to shifts in the use of discourse; and how identities and attitudes are constructed through language use. Largely based on empirical studies, this book indicates that Chinese discourse has not only been an integral part of social change, but also Chinese discourse itself is changing, reflecting ideologies, values, attitudes, identities and social practice. The book is a great resource for scholars in diverse disciplinary studies including linguistics, communication, education, media and political studies concerning contemporary China.

Using political discourse analysis, this book examines the extent to which the salient approaches of previous leadership generations have translated into present day policies shepherded in by Xi Jinping. On the strategic political level, the book includes comparisons of China's recent leadership periods with a focus on Xi Jinping's era, and contains examples of whether and how specific topics and tactics reoccur across generations. The state development strategy section then goes on to include chapters on shaping China’s strategic narratives, neoliberal discourse within state developmentalism, and keyword evolution. The practical policies part looks at the issues of re-education, health, class, and ethnicity, analysing how the leaders talk about China’s poor, frame the representations of megaprojects on social media, and discursively display diplomatic strength. As a study of the rule of Xi Jinping and the rhetoric of the contemporary Chinese political system, this book will be of huge interest to students and scholars of Chinese politics and political science more broadly.

Media and politics have always been mutually influential. The media plays an important political role of its own in promoting and discussing policies, as well as conveying representations of power and ideology. On the other hand, media outlets are themselves subject to political forces that have an impact on their editorial line. This mutual influence comes to light not only in journalistic practices, but also in how news is constructed and conveyed. This volume explores the relations between politics and various types of media as expressed in different areas of the world, namely Europe, Asia, the Americas, and the Middle East. Such a complex landscape calls for a multiplicity of analytical tools and cannot ignore specific socio-political, geographic, linguistic, and cultural contexts which may be overlooked when approached from a global perspective. In this volume, a combination of senior scholars and young experts from a wide range of disciplines, such as discourse analysis, international relations, and cultural studies, come together in a conversation which recognizes the media as a global phenomenon without neglecting its local specificities.

In this volume Florian Schneider shows how mass media events fit into the political, economic, and cultural developments in China. Through expert interviews and empirical studies of production backgrounds and media contents, Schneider explores the communication strategies that informed the Beijing Olympics, the Shanghai Expo, and the 60th Anniversary of the PRC. The book discusses what the implications but also the limits of these strategies might be, and it shows to what degree different actors take advantage of China's mass media events to shape political discourse. Through an in-depth engagement with theories of mass-communication and cultural governance, "Staging China" explores this vital dimension of political communication in contemporary China, providing a novel take on networked politics and legitimation.

This book offers an analytical account of the consensus and contestations of the politics of Chinese media at both institutional and discursive levels. It considers the formal politics of how the Chinese state manages political communication internally and externally in the post-socialist era, and examines the politics of news media, focusing particularly on how journalists navigate the competing demands of the state, the capital and the urban middle class readership. The book also addresses the politics of entertainment media, in terms of how power operates upon and within media culture, and the politics of digital networks, highlighting how the Internet has become the battlefield of ideological contestation while also shaping how political negotiations are conducted. Bearing in mind the contemporary relevance of China’s socialist revolution, this text challenges both the liberal universalist view that presupposes ‘the end of history’ and various versions of China exceptionalism, which downplay the impact of China’s integration into global capitalism.

This book analyzes the operational dimension of the Chinese communist party’s ideology and reveals the complex relationship between ideology, language, governance, and political power in the broader context of China’s economic reforms. The book questions state-centric, legitimacy-focused, and content-based approaches to party ideology and analyzes its practice. Conceptualizing public discourse as a ‘language game’ played by the rules set by the party, the book examines how party ideology is operationalized by multiple state and non-state actors as political rhetoric for persuasion in contentious reform discourses. Through the case studies of the policy discourses over state-owned enterprise reforms under Deng Xiaoping, Jiang Zemin and Xi Jinping, the book highlights ideology’s double-edged operational functions (consensus-inducing and conflict-inducing) and claims that ideology can be a double-edged sword for rulers: It is a vital resource to legitimate and sustain their rule; yet, it potentially destabilizes their rule as well. The book proposes new angles to study ideology, legitimacy, and governance and is aimed at political scientists who study authoritarian governance, policy process, and political communication. Its multi-disciplinary approach also appeals to sociologists, media/communication scholars, and linguists who work on rhetoric, political language, and media discourses.

Using interviews, newspaper articles, online texts, official documents, and national surveys, Lei shows that the development of the public sphere in China has provided an unprecedented forum for citizens to organize, influence the public agenda, and demand accountability from the government.