This is an edited book that fills a gap in knowledge by providing a comprehensive view of esports practice from the Asia and Pacific region. The volume looks at the development of esports through the interconnections between institutions, industries, players, and society, across the Asia-Pacific. Over the last two decades, the Asia-Pacific region has been central to the growth and development of esports. The value of this book lies in its ability to provide a view of esport from countries that are currently underrepresented in the literature such as Vietnam, Malaysia, Taiwan, Hong Kong, Singapore, Philippines and Australia while still integrating chapters looking at more well-researched countries such as China, Korea, and Japan. Through its diverse case studies, the book serves as a resource for scholars and educators worldwide who seek diverse examples with which to improve understanding of the esports phenomenon and the inclusiveness of media and communication curricula. chapters “Introduction to Esports in the Asia-Pacific” and “Conclusions to Esports in the Asia–Pacific” are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

This collection explores the politics of game play and its cultural context by focusing on the Asia-Pacific region. Drawing from micro ethnographic studies to macro political economy analysis of techno-nationalisms and transcultural flows of cultural capital, it provides an interdisciplinary model for thinking through the politics of gaming.

This book is dedicated to the analysis of the entrepreneurship in successful companies by presenting and comparing a series of case studies in the Asia-Pacific where many new companies have been growing successfully in the 21th century. In total, 5 cases in the manufacturing industry, 4 cases in the services industry, and 3 cases related to new business and social innovation are chosen from The mainland of China, Taiwan, Japan, Australia, Malaysia and Vietnam. Each case provides insight into the entrepreneur’s aspiration, the processes of personal and business developments, the factors of success, and the inspirations drawn from the analysis. These cases are analyzed and compared from the viewpoints of entrepreneur’s motivation, ability of foreseeing changes and opportunities in the future business environment, core resources and innovation, knowledge management and culture for the company, determination and ethos. These are critical factors in value creation for customers and the society, especially in the future business environment. Finally, commonalities and uniquenesses in entrepreneurship relevant to industry sectors and social-economic-cultural contexts are clarified and a typical entrepreneurship model in the Asia-Pacific is proposed.

The Routledge Handbook of Esports offers the first fully comprehensive, interdisciplinary study of esports, one of the fastest growing sectors of the contemporary sports and entertainment industries. Global in coverage, the book emphasizes the multifaceted nature of esports and explores the most pressing issues defining the competitive video gaming landscape today. Featuring the work of 93 leading esports academics and industry specialists from around the world, and rigorously peer-reviewed, the book is structured around ten key themes: 1) Introduction to Esports, 2) Esports Research, 3) Esports Players, 4) Esports Business and Management, 5) Esports Media and Communication, 6) Esports Education, 7) Critical Concerns in Esports, 8) Global Esports Cultures, 9) Esports Future Directions, and 10) Key Terms Definitions. Examining the current state of esports, emerging areas of interest and the ongoing debates shaping the esports industry, each of the 62 chapters offers key highlights, an assessment of the latest research, practical esports examples and recommendations, and is complemented by enlightening case studies or industry interviews. For further academic and professional depth, chapters also include a guide to recommended additional resources. Explaining technical terms and gaming jargon in a user-friendly manner, and maintaining a balanced tone throughout, this handbook is essential reading for any student or researcher with an interest in esports, gaming, or sport studies, and for any practitioner or policy-maker working in the esports industry.

(Content updated) Agri-Tools Manufacturing 1. Market Overview: The Agri-Tools Manufacturing industry is a vital part of the agriculture sector, providing essential equipment and machinery to support farming operations. Growth is driven by the increasing demand for advanced and efficient farming tools to meet the rising global food production requirements. 2. Market Segmentation: The Agri-Tools Manufacturing market can be segmented into several key categories: a. Hand Tools: • Basic manual tools used for tasks like planting, weeding, and harvesting. b. Farm Machinery: • Larger equipment such as tractors, Plows, and combines used for field cultivation and crop management. c. Irrigation Equipment: • Tools and systems for efficient water management and irrigation. d. Harvesting Tools: • Machinery and hand tools for crop harvesting and post-harvest processing. e. Precision Agriculture Tools: • High-tech equipment including GPS-guided machinery and drones for precision farming. f. Animal Husbandry Equipment: • Tools for livestock management and animal husbandry practices. 3. Regional Analysis: The adoption of Agri-Tools varies across regions: a. North America: • A mature market with a high demand for advanced machinery, particularly in the United States and Canada. b. Europe: • Growing interest in precision agriculture tools and sustainable farming practices. c. Asia-Pacific: • Rapidly expanding market, driven by the mechanization of farming in countries like China and India. d. Latin America: • Increasing adoption of farm machinery due to the region's large agricultural sector. e. Middle East & Africa: • Emerging market with potential for growth in agri-tools manufacturing. 4. Market Drivers: a. Increased Farming Efficiency: • The need for tools and machinery that can increase farm productivity and reduce labour costs. b. Population Growth: • The growing global population requires more efficient farming practices to meet food demands. c. Precision Agriculture: • The adoption of technology for data-driven decision-making in farming. d. Sustainable Agriculture: • Emphasis on tools that support sustainable and eco-friendly farming practices. 5. Market Challenges: a. High Initial Costs: • The expense of purchasing machinery and equipment can be a barrier for small-scale farmers. b. Technological Adoption: • Some farmers may be resistant to adopting new technology and machinery. c. Maintenance and Repairs: • Ensuring proper maintenance and timely repairs can be challenging. 6. Opportunities: a. Innovation: • Developing advanced and efficient tools using IoT, AI, and automation. b. Customization: • Offering tools tailored to specific crops and regional needs. c. Export Markets: • Exploring export opportunities to regions with growing agricultural sectors. 7. Future Outlook: The future of Agri-Tools Manufacturing looks promising, with continued growth expected as technology continues to advance and the need for efficient and sustainable agriculture practices increases. Innovations in machinery and equipment, along with the adoption of precision agriculture tools, will play a significant role in transforming the industry and addressing the challenges faced by the agriculture sector. Conclusion: Agri-Tools Manufacturing is a cornerstone of modern agriculture, providing farmers with the equipment and machinery they need to feed a growing global population. As the industry continues to evolve, there will be opportunities for innovation and collaboration to develop tools that are not only efficient but also environmentally friendly. Agri-tools manufacturers play a critical role in supporting sustainable and productive farming practices, making them essential contributors to the global food supply chain.

Media technologies for play have become major industries in Japan and South Korea. Even in North Korea, citizens bypass the state to enjoy popular culture. At the same time, corporations and governments encourage people to produce economic values through play. The first comparative study of media technologies in Japan and the two Koreas, this book illuminates the peculiar geopolitical relations between the three countries through their development and use of digital technologies. Drawing from political economy, cultural studies and technology studies, this book will be essential reading for researchers and students of media technologies and popular culture in Northeast Asia.

This book explores the representations of national Asian histories in digital games. Situated at the intersection of regional game studies and historical game studies, this book offers chapters on histories and heritages of Japan, China, Iran, Iraq, Taiwan, South Korea, Indonesia, Singapore, Turkey, and Russia. The volume looks beyond the diversity of the local histories depicted in games, and the audience reception of these histories, to show a diversity of approaches which can be used in examining historical games– from postcolonialism to identity politics to heritage studies. It demonstrates various methodological approaches to historical/regional game studies: case studies of nationally produced historical games that deal with local history, studies of media reception of history/heritage-themed games, text-mining methods studying attitudes expressed by players of such games, and educational perspectives on games in teaching cultural heritage. Through the lens of videogames, the authors explore how nations struggle with the legacies of war, colonialism and religious strife that have been a part of nation-building - but also how victimized cultures can survive, resist, and sometimes prevail. Appealing primarily to scholars in the fields of game studies, heritage studies, postcolonial criticism, and media studies, this book will be particularly useful for the subfields of historical game studies and postcolonial game studies.

Encouraging readers in other international settings to consider this topic from their own cultural contexts, this collection demonstrates how China has created new forms of influence through sport and considers what this might mean for how we understand the deeper role sport can play on the world stage.

Esports Insights outlines the fundamental characteristics, features, and structures of the rapidly growing esports industry and acts as the perfect primer for readers without any prior knowledge of esports. Featuring international case studies in every chapter, this book showcases the contemporary nature of esports through illustrative, industry examples. By offering a concise and easy to understand introduction, it discusses the key components, stakeholders, and features of this commercially driven sector, which by its very nature is dynamic and highly complex. Exploring current regulatory and governance structures within esports, it unpacks the industry’s essential features by outlining the various genres, formats and stakeholders who are instrumental to the functioning of the esports industry. Adopting a critical but balanced analysis, the book discusses the social benefits of esports, outlining its potential as a tool for social inclusion and sport development, whilst acknowledging the potential impacts and risks of esports participation and spectatorship, related to health and wellbeing. Finally, Esports Insights also considers future developments and changes within esports, as the sector evolves and continues to professionalise. This book will be of interest to any student, researcher, or practitioner with an interest in sport business, sport and society, event studies, esports or video gaming, or the wider media industry.