Stylists have become increasingly influential in shaping fashion imagery. They have moved from the backstage, as unrecognised players, to the frontstage of fashion, becoming celebrated for their creative work as image makers for magazines, advertising and fashion designers. Yet little is known about the profession, its diverse incarnations and its aesthetic economy. Featuring contributions from leading experts and stylists, this collection is the first to explore the history, meaning and practice of fashion styling through interviews and historic and present-day case studies. Featuring in-depth contributions from prominent fashion scholars, chapters span historical periods, cultural contexts and theoretical frameworks, employing a range of methodologies in the international case studies upon which they're based. Interspersed with interviews with innovative fashion stylists working today, and drawing on examples from advertising, the catwalk and magazines, this book explores the challenges faced by stylists in a fashion system increasingly shaped by commercial pressures and by growing numbers of collections and seasons. Fashion Stylists is an invaluable resource for students and professionals interested in image-making, the representation of style and fashion, entrepreneurship and the history of fashion professionals.

The Rise of the Stylist examines the social factors that contributed to the stylist becoming a key role in fashion image-making. The 1980s' stylist is presented as a cultural intermediary and auteur, as commercial compass and avant-garde innovator. Focusing on London from 1980 to 1990, Philip Clarke draws on oral history interviews with the young creatives who were involved in the specific subcultural scenes, educational environments and new modes of publishing that informed a unique moment in British cultural life. By documenting the history of the stylist in fashion and dress, as well as their contribution to fields such as food photography and car manufacture, this study looks beyond the style press and bridges the gap between production and promotion. The Rise of the Stylist defines the specific nature of the stylist's role in relation to that of other creative occupations and locates discussion of styling within the context of postmodern society, where political shifts, technological developments and changing attitudes in all fields of cultural production are reflected in the manufacture and dissemination of fashion.

Fashion isn't art. The latter can just be admired, while the first needs to be sold. How do designers create constant objects of desire? In this book, 100 designers give 1000 tips on what it takes to be a great fashion designer. These tips address a number of issues: flare inspiration, collection concept, the promise of clothing, the use of fabrics, and more. New talents and renowned names provide insights and ideas for both expert and up and coming designers.

A pictorial tribute to American designers! Two dolls with a stunning wardrobe of casual clothes, cocktail dresses, and elegant evening gowns model the creations of 32 designers, among them Mainbocher, Adele Simpson, Oscar de la Renta, Norman Norell, Pauline Trigère, Adolfo, Bill Blass, Geoffrey Beene, Carolina Herrera, Isaac Mizrahi, and Vera Wang.

Welcome to "Fashion Design Process," authored by Dr. Sukhvir Singh, Professor and Associate Dean of the Faculty of Fashion and Design at SGT University, Gurgaon, and Mr. Amar Mithapalli, Head of the Department of Fashion Design at Avantika University, Ujjain. We are thrilled to present this book as a comprehensive guide to the intricate and captivating world of fashion design. Fashion design is more than just creating beautiful garments; it is a dynamic and iterative process that requires creativity, technical skill, and a deep understanding of market trends and consumer preferences. In this book, we aim to demystify the design process, providing readers with a roadmap to navigate the complexities of concept development, research, design iteration, and final presentation. Throughout the chapters of this book, readers will embark on a journey that explores the various stages of the fashion design process, from inspiration to execution. We draw upon our collective experience in academia and industry to offer practical insights, expert advice, and real-world examples that will inspire and empower aspiring designers to unleash their creative potential. Whether you are a student embarking on your journey into the world of fashion design, an educator seeking to enhance your curriculum, or a seasoned professional looking to refine your skills, "Fashion Design Process" offers something for everyone. We hope that this book serves as a source of inspiration and guidance as you embark on your own creative journey in the ever-evolving field of fashion design. We extend our sincere gratitude to our colleagues, students, and industry partners whose support and insights have enriched this book. We also extend our thanks to you, the reader, for embarking on this journey with us. Together, let us celebrate the artistry, innovation, and boundless creativity of the fashion design process.

In this unprecedented insider's guide, fashion industry veteran Sasha Charnin Morrison opens her little black book of celebrity stylists and shares their top secrets on creating unforgettable looks, landing a choice job, and working with the pros. Interviews with key players reveal the ins and outs of the glamorous (and often gritty) world of styling, while hundreds of glossy photos illustrate good (and bad) looks. Full of real-life advice, this guide profiles famous image transformations undertaken by stars like Nicole Richie and Katie Holmes, outlines the essentials every stylist must have on hand (double-sided tape, cutlets, manzierres, Spanx, and more!) and, most importantly, shows how to get a Choo in the door and then survive in this ultra-fabulous, ultra-competitive industry.

The History of Fashion Journalism is a uniquely comprehensive study of the development of the industry from its origins to the present day, and including professionals' such as Dylan Jones's vision of the future. Covering everything from early tailor's catalogues through to contemporary publications such as LOVE, together with blogs such as StyleBubble, and countries from France through to the United States, The History of Fashion Journalism explores the origins and influence of such well-known magazines as Nova, Vogue and Glamour. Combining an overview of the key moments in fashion journalism history with close textual analysis, Kate Nelson Best brings to life the evolving face of the fashion media and its relationship with the fashion industry, national politics, consumer culture and gender. This accessible and highly engaging book will be an invaluable resource not only for fashion studies students but also for those in media studies and cultural studies.

The Fundamentals of Fashion Design discusses how a collection is formed, who it is designed for and how it is promoted. An overview of jobs within the fashion industry is included, supported by interviews with designers, stylists, photographers, buyers and agents. The visual material provided throughout the book aims to illustrate aspects of fashion design and to bring to life ideas explained within the text. Examples of work from talented designers and other creative people who work in the fashion industry are used to inspire and inform readers. Each 'fundamental' is supported by up-to-date theory, illustration and appropriate context to explain the underlying principles of fashion design practice.

Seminar paper from the year 2016 in the subject Business economics - Company formation, Business Plans, grade: 17,00/20,00, , language: English, abstract: This work is the written version of a ptich desk for the course Entrepreneurial project. Different tools like the scenario scratching, market analysis, SWOT analysis, lean start-up method, canvas map have been utilised to make this pitch desk.

The Fundamentals of Fashion Management provides an in-depth look at the changing face of today's fiercely competitive fashion industry. Providing invaluable behind-the-scenes insights into the roles and processes of the industry, this book combines creative and business approaches for all those seeking to gain a solid understanding of what it means to work in the fashion sector. Packed with new visuals, case studies and exercises, The Fundamentals of Fashion Management also contains new interviews with key players from different sectors in the global fashion industry, including with a fashion forecaster, a brand account manager, a fashion buyer, a digital marketing manager, fashion journalist, and a fashion entrepreneur. With an additional new chapter on entrepreneurship and management, this a must-have handbook for all those looking to create successful business practice in fashion management, marketing, buying, retailing and related fields.