*Winner of the Best Book Award from Researchers and Students and Study Abroad Programmes at the CIES2019 conference 2019 This book examines learning-mobility tensions and ties caused by convergences and divergences of social, organizational and cognitive forces in global higher education. As some of these forces generate status anxiety, and others enhanced self-worth, this volume asks the questions: How can students navigate treacherous education markets to reduce the former and increase the latter? Which specific forces and confluences enhance the quality of self-discovery? Does the search for identity and meaning produce better results when conducted internationally? Which transformative drivers of global mobility enhance social mobility? What allows some students to gain the capacity for impactful higher learning at a time when others lose it? Why are strategically minded students increasingly concerned about equality and the quality of contribution to the common good of education, rather than about their own status? What makes some places of learning stand out when students recount their journeys of self-discovery and roads to self-worth? This book includes a broad range of stories and firsthand perspectives that are often overlooked in the process of internationalization of higher education. The narratives offer important insights to consider, given the ever-increasing disquiets of competitiveness-oriented global higher education.

Continuous and rapid developments in global higher education today more than ever before present new questions, greater challenges, and vast new opportunities for institutions, policy makers, scholars and students alike. This book is a collection of studies and essays by many of the leading experts in international higher education who share their analysis of current trends and the implications they see for present and future policy and practice. The volume is organized into three sections that address, first, global, supranational concerns in internationalization and mobility; second, focus on specific cases in Europe, the Middle East, the United States, Africa, Asia, and Latin America; and third share profiles of individual institutions, practitioners and participants involved in uniquely shaping international education in their everyday practice. The intention of this book is to expand the scope of research in the field of Comparative and International Education, to facilitate theory development, to influence policy formation, and most of all to inform anyone fascinated by the evolving and dynamic processes related to educational internationalization and global mobility. This book will be a valuable information source for scholars, policy makers and students intent on understanding the wide scope of factors that today are shaping the fluid and changing global higher education landscape.

This book examines current trends in global student mobility patterns in several key host and destination countries, including the United States, China, India, South Africa, Mexico, Australia, and Germany, among others, and will explore the national and global-level factors that contribute to these trends.

This book offers a unique insight into the dynamics of the English language in higher education in Cyprus through the lens of universities situated on both sides of its geopolitical division. It takes an original perspective on 'value' in the context of the sociolinguistics and political economy of English as a global language and as an apparent commodified entity. The problematic issues of value as they apply to language are dealt with from Marxist and Bourdieusean perspectives. The book also offers a helpful critique of the claims of alternative paradigms of English expansion, such as ELF, and their shortcomings in respect of the concept of value. Manuela Vida-Mannl puts forth a critique of the marketization of English and the complicity of higher education in the reproduction of linguistic hierarchies and social inequalities in Cyprus and, by implication, more generally. She presents a conception of English as a marketable attribute that does not necessarily require competence, which points to the ongoing imbrication of English in the reproduction of global structural and social inequality, as it exposes the myth of class advancement through English. Building on an extensive study (based on 205 questionnaires and 25 subsequent in-depth ethnographic interviews) and by focusing on the value of English within the unique context of divided Cyprus, this book uncovers an intriguing perspective on the neoliberal role and significance of the English language in our globalized world.

This year’s edition brings together research and essays on comparative education trends and directions written by professional and scholarly leaders in the field. Topics covered include theoretical and methodological developments, reports on research-to-practice, area studies and the diversification of comparative and international education.

Academic mobility in higher education is an old phenomenon, but it has become a high profile issues as the numbers of students and staff engaged has increased. For this reason and many others - political, cultural and educational - this title reports research on the many facets of the experience and people involved.

Document from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, University of Sannio, course: Entreprenership/Marketing, language: English, abstract: Europe aspires to increase its share of the international students market, in which the number of internationally mobile students is predicted to rise to 7.2 million by 2025. Entrepreneurship, as a relative “recent” and potentially high attractive field of study, could represent a strategic subject to enhance the attractiveness of European higher education, especially towards those students coming from countries where entrepreneurship education is less developed. Starting from the above considerations, this book aims: a) to present an extensive picture of entrepreneurship higher education in Europe; b) to analyze perceptions and intentions of potential target groups (i.e. foreign students); c) to design a suitable marketing strategy to improve the European entrepreneurship higher education offer and its share in the international students market, as a result of the previous analyses. To this aims, two different surveys have been managed. On one side, primary data have been collected on the presence of entrepreneurship education activities – from the undergraduate to the post-graduate courses – within the universities of all the 27 European Union member States. On the other side, the real interest in pursuing some educational activities in Europe, especially related to entrepreneurship, has been assessed among students from extra-European universities. In particular, the same questionnaire has been submitted to a sample of students at higher education level in India, Singapore, China, Russia, Argentina, Brazil and Turkey. Finally, as a result of the two surveys, a strategic marketing framework has been developed through the definition of products and segments (i.e. “product portfolio” of the European education offer and “emerging segments” in third countries) and the identification of market opportunities in order to define attractive educational products. The results discussed in this book are a significant part of the research activity carried out within the three-years project “ENDEAVOUR: Entrepreneurial Development as a Vehicle to Promote European Higher Education”, co-financed by the Erasmus Mundus Programme in 2006.