Libraries and library staff are constantly in the process of expanding and adapting services in order to remain responsive to their varied user communities. As part of this trend, there is an increasing emphasis on providing a wide variety of programs and events; this service expansion has been met with broad enthusiasm by library users everywhere. Great Library Events: From Planning to Promotion to Evaluation, with its holistic approach to program provision, serves as an indispensable companion for anyone responsible for event or program planning in their organization. The guide moves through a program’s lifecycle, beginning with the initial steps of defining an event’s scope, ensuring inclusivity, and constructing measurable objectives. It follows with practical considerations such as finding funding, publicizing, assessing outcomes, reporting, and using data to keep the program cycle going. To support each of these steps, and to help ensure successful initiatives, practical examples, templates, and tools are provided throughout. While this book is aimed at library managers and programming staff, it will be helpful for anyone responsible for event or program planning in their organization, whether they are new to the task or seasoned professionals.

Library programming can increase patron awareness of and engagement with library resources and services. However, creative programming and promotion is what really draws people in, especially as libraries evolve and become more virtual. How can librarians reach their unique user groups when those users never have to step foot in the library? Planning and Promoting Events in Health Sciences Libraries: Success Stories and Best Practices presents a simple blueprint for planning and promoting library events and programs written with medical librarians in mind. Whether you work in an academic or hospital setting, this book is full of useful suggestions and tips for taking the stress and confusion out of the library programming and event planning process. Drawing upon the wisdom and experience of health sciences librarians from across the country, this book will: Walk readers through the stages of library programming and promotion Act as a how-to for health sciences librarians looking to create successful outreach events Highlight how other health sciences libraries just like yours have successfully created programs for their users, even those with little to no programming budget Encourage readers to think creatively about their own programming and events Planning and Promoting Events in Health Sciences Libraries: Success Stories and Best Practices will show you that you don’t need a degree in marketing in order to create successful outreach events. Health sciences librarians can take what they already know about their patrons and their own libraries and apply that knowledge to every planning process with the help of the practical strategies found in this guide.

Fun and easy to read, this marketing and promotion guide offers you the "big picture" of how best to spend your limited funds and energy to create a successful marketing strategy—from traditional promotions such as advertising and posters to social media marketing. Robust, resilient, and flexible marketing is an absolute necessity for today's libraries. Fortunately, marketing can be fun. Through this savvy guide, you'll discover a wealth of fresh, actionable ideas and approaches that can be combined with tried-and-true marketing techniques to serve any library. Focusing on building platforms rather than chasing trends, the book offers low- and no-budget ideas for those in small libraries as well as information that can be used by libraries that have a staff of professionals. The guide opens with an overview of the basics of marketing and continues through the numerous channels that should be incorporated into a modern-day marketing strategy mix. Branding, merchandising, and media relations are covered, as are social media, new technologies, fundraising, and advocacy. You'll also learn how to use tools such as data-driven information gathering and email segmentation to help your library compete and stay relevant. Perfect for beginners, the book will be equally useful to seasoned communicators who are looking for creative ideas, new techniques, and innovative approaches to boost the effectiveness of their existing marketing efforts.

Are you considering a career as a librarian, or simply curious about the fascinating world of libraries? Buckle up, because this book is about to take you on a wild ride through the captivating realm of librarianship! With a generous dollop of humor and a friendly tone, this comprehensive guide is your one-stop-shop to uncover the secrets, joys, and challenges of becoming a librarian in the 21st century. Join us on this delightful adventure as we explore the many facets of library life, from the evolving roles of librarians to the strategies for professional development. We'll provide you with invaluable tips, insights, and resources to help you navigate the exciting journey to your dream career. You'll also find an abundance of inspiring stories and anecdotes that highlight the rewarding nature of a librarian's career. In this entertaining and informative guide, you can expect to discover: The different types of libraries and librarians, and their unique roles and responsibilities The ins and outs of pursuing a Master's in Library Science (MLS) Essential certifications and continuing education opportunities Tips for building your professional network and staying current with industry trends Expert advice on crafting an effective resume, acing the interview, and negotiating job offers And that's just the tip of the iceberg! This book is packed with a plethora of resources, including a comprehensive glossary of library terms, an alphabetical listing of key concepts, and cross-references for easy navigation. Plus, you'll find sample resumes, cover letters, and interview questions to help you stand out from the crowd. This book is not only a treasure trove of information but also a love letter to libraries and the dedicated professionals who keep them running. So, whether you're a library enthusiast, an aspiring librarian, or just someone who loves a good read, grab your copy today and dive into the enchanting universe of librarianship!

Familiar landmarks in hundreds of American towns, Carnegie libraries have shaped the public library experience of generations of Americans and today seen far from controversial. In Free to All, however, Abigail Van Slyck shows that the classical facades and symmetrical plans of these buildings often mask the complex and contentious circumstances of their construction and use.

Buy the print C# 5.0 Unleashed and get the eBook version for free! See inside the book for access code and details. C# 5.0 Unleashed is for anyone who wants to learn the C# programming language in depth, understanding how language features truly work. While giving you those insights, you learn where and how to use the features to design various kinds of software. This book not only teaches the language’s capabilities, it also looks behind the scenes to build a solid foundation to aid you in understanding the .NET platform as a whole. ¿ Bart De Smet offers exceptional insight into the features of both the language and Microsoft’s broader framework. He doesn’t just cover the “what” and “how” of effective C# programming: He explains the “why,” so you can consistently choose the right language and platform features, maximizing your efficiency and effectiveness. ¿ The early chapters introduce the .NET platform, the tooling ecosystem, and the C# programming language, followed by in-depth coverage of the C# programming language itself, with immediate application of language features. The last chapters give an overview of the .NET Framework libraries about which every good developer on the platform should know. Understand the .NET platform: its language support, libraries, tools, and more Learn where C# fits, how it has evolved, and where it’s headed Master essential language features including expressions, operators, types, objects, and methods Efficiently manage exceptions and resources Write more effective C# object-oriented code Make the most of generics, collections, delegates, reflection, and other advanced language features Use LINQ to express queries for any form of data Master dynamic programming techniques built on .NET’s Dynamic Language Runtime (DLR) Work with namespaces, assemblies, and application domains Write more efficient code using threading, synchronization, and advanced parallel programming techniques Leverage the Base Class Library (BCL) to quickly perform many common tasks Instrument, diagnose, test, and troubleshoot your C# code Understand how to use the new C# 5.0 asynchronous programming features Leverage interoperability with Windows Runtime to build Windows 8 applications

Learn how to institute Reactive Programming (RP) for your back-end development with Node.js. Up to now, RP has most often been used in front-end development, but with its cutting-edge approach you can also transform your back-end programming. Reactive Programming with Node.js will show you the paradigms of RP, why you should use it, and the variations available to you. You will learn how to use the main libraries necessary to provide an enhanced development experience in Node.js, including RxJS, Bacon.js, Kefir.js, and Highland.js. You will also create a custom library that provides a variety of key features, and learn how to scale up a system developed using RP in Node.js. Ideal for back-end developers with knowledge of Node.js or JavaScript, this book enables you to get up and running with RP in Node.js, and revolutionize your back-end development. What You'll Learn: Review the variations of Reactive programming Use the main libraries that provide this type of development experience in Node.js Create a custom library Scale up a system developed using RP in Node.js Who This Book Is For: Any back-end developers who understand Node.js or are advanced enough to pick up the basics. Ideal for developers who have an interest in learning about this different programming paradigm that's being used more and more every day.

Known as the smart buyer's guide to college, this guide includes all the practical information students need to apply to the nation's top schools. It includes rankings and information on academics, financial aid, quality of life on campus, and much more.