A practical guide to all aspects of children's book marketing from bestselling children's author Karen Inglis Whether you’ve just published your first children’s book and aren't sure where to start with marketing, or are struggling to increase sales of your existing titles, 'How to Market a Children’s Book' is here to help. Packed full of practical guidance, and drawing on over 10 years’ experience of children’s book marketing by international bestselling children’s author Karen Inglis, it offers a trusted resource for you to return to again and again for support with both offline and online marketing and advertising strategies. This book assumes you already fully understand the various self-publishing options and distribution processes for print, eBooks and audiobooks, or that you are a traditionally published children's author looking for new ideas to help promote your book(s). If you also need guidance on the self-publishing process, look instead for Karen's combined flagship publication How to Self-publish and Market a Children's Book (Second Edition). After reading 'How to Market a Children's Book' you will understand: - How to establish your brand locally and why this is important - How to get reviews both at and after your children's book launch - How to set up successful school visits and other face-to-face events - How to plan and run virtual school visits or other online events - Best practice and expectations for getting into bookshops - Why and how eBooks should be part of your print book marketing strategy - Which tools and collaborative platforms can help your children's book marketing - How to use email marketing, including staying within data protection rules for minors - Key strategies for Amazon advertising, and why this is the best place to start - Other social media and advertising options, including Facebook, Instagram and Pinterest - Audiobook marketing – your key options - Translation and foreign rights as part of an advanced marketing strategy Karen Inglis is a successful self-published author of picture books, illustrated chapter books and middle grade novels. Her time travel adventure The Secret Lake has sold over 450,000 English language print copies worldwide, close to 20,000 paid eBook copies and over 8,000 audiobooks. She has also sold rights to eight countries and overseen its translation into German, where 'Der verborgene See' is an Amazon.de bestseller at the time of writing in 2022. Each of Karen's picture books and chapter books have sold in their thousands through a combination of school visits, bookshop sales and online sales. Karen's picture book 'The Christmas Tree Wish' was shortlisted for the UK Selfies Award for best self-published children's book in 2020. Her most recent picture book 'The Tell-Me Tree' has received praise by parents and teachers alike, and is being used in UK classrooms to help children talk about feelings. Karen has presented on children’s self-publishing at conferences around the UK and is Children’s Advisor at The Alliance of Independent Authors.

An indispensable, easy-to-read resource from international bestselling children's author Karen Inglis. “A masterclass all wrapped up in a book.” Have you written a children’s story that you can’t find a home for? Do you need help with your early self-publishing journey, or with more advanced children's book publishing and marketing strategies? Are you traditionally published but curious about other options? If you answered 'yes' to any of these questions, you're in the right place. How to Self-publish and Market a Children's Book (Second Edition) provides practical, in-depth guidance and key strategies for self-publishing in print, eBooks and audiobooks, and for selling more children's books face to face and online. After reading this book, you will understand: - How you can self-publish your children’s story at little or no cost - Why print matters for children’s self-publishing, but why eBooks are also critical for marketing - Why it’s important to work with professional children’s editors, illustrators and cover designers, and where to find them - How to set up successful school visits and other events — and how to plan and run virtual events - Best practice and expectations for getting into bookshops - Which tools and platforms can help with your book marketing, including key strategies for Amazon ads and other advertising - How to get reviews - How to create and market children’s audiobooks - When and how to approach translation and foreign rights - Options for upfront printing and who this is suitable for - Where to find other self-publishers for ongoing support and advice Self-published international bestselling children’s author Karen Inglis has sold over half a million children's books in print, over 20,000 eBooks and over 8,000 audiobooks. Her popular middle grade time travel adventure The Secret Lake is now in translation in nine languages and its long-awaited sequel (2022) has received glowing reviews and very strong early sales. Karen's picture book The Christmas Tree Wish was shortlisted for the 2020 UK Selfies Award for best self-published children's book. Her most recent picture book The Tell-Me Tree has received praise from teachers and parents alike for helping children talk about their feelings, and is being used in UK classrooms. As well as writing for children, Karen has over 30 years' experience as a professional copywriter and writing training consultant. Her ability to organise and explain topics in plain English won her praise and over 100 5-star reviews for the first edition of this book. This expanded and updated edition for 2021, which now includes virtual events, audiobooks, foreign editions, and detailed advertising strategies – as well as more tools and platforms to help with your book marketing – will not disappoint. One reviewer described the first edition as ‘"A masterclass wrapped up in a book’". We think that pretty well sums up the second edition too! With everything together in one place, and a comprehensive table of contents to help you quickly find what you need, How to Self-publish and Market a Children’s Book (Second Edition) provides a powerful ready-reference that you can come back to again and again. 'How to Market a Children's Book' - standalone edition if you understand self-publishing If you are a seasoned children's book self-publisher and are looking only for marketing support, search for 'How to Market a Children's Book' by Karen P Inglis. This separate edition, also released in May 2021, incorporates the marketing content of the combined book. It assumes you fully understand the various self-publishing options and distribution processes for print, eBooks and audiobooks.

It is a place where ogres and wizards live in enchanted forests. It is also the home of editors, publishers, art directors, and marketers. It is the world of children's book publishing. For writers who hope to have their stories published, though, it has always been one of the most confusing places to navigate -- until now. Based on a career of two decades, award-winning writer Liza N. Burby has put together a complete guide to making the right children's book publisher say yes. "How to Publish Your Children's Book" starts off by helping you define your book's category, audience, and marketplace so that you know exactly where your book "fits in." Following this, you are guided in choosing the best publishing companies for your book, and writing a winning submission package. Then the Square One System tells you exactly how to submit your package so that you optimize success, while minimizing your time, cost, and effort. Also included is a special section on contracts that will turn legalese into plain English, allowing you to be a savvy player in the contract game. Most important, this book will help you avoid the common errors that so often prevent writers from reaching their goal. Throughout each chapter, you will find practical tips and advice from experienced editors and publishers, as well as insights from popular children's authors such as Jane Yolen and Johanna Hurwitz. Whether you're just thinking about writing a children's book or you are a published author, you're sure to find "How to Publish Your Children's Book" a solid reference you can turn to time and time again.

Unique in its coverage of contemporary American children's literature, this timely, single-volume reference covers the books our children are--or should be--reading now, from board books to young adult novels. Enriched with dozens of color illustrations and the voices of authors and illustrators themselves, it is a cornucopia of delight. 23 color, 153 b&w illustrations.

The fifth volume of A History of the Book in America addresses the economic, social, and cultural shifts affecting print culture from World War II to the present. During this period factors such as the expansion of government, the growth of higher education, the climate of the Cold War, globalization, and the development of multimedia and digital technologies influenced the patterns of consolidation and diversification established earlier. The thirty-three contributors to the volume explore the evolution of the publishing industry and the business of bookselling. The histories of government publishing, law and policy, the periodical press, literary criticism, and reading--in settings such as schools, libraries, book clubs, self-help programs, and collectors' societies--receive imaginative scrutiny as well. The Enduring Book demonstrates that the corporate consolidations of the last half-century have left space for the independent publisher, that multiplicity continues to define American print culture, and that even in the digital age, the book endures. Contributors: David Abrahamson, Northwestern University James L. Baughman, University of Wisconsin-Madison Kenneth Cmiel (d. 2006) James Danky, University of Wisconsin-Madison Robert DeMaria Jr., Vassar College Donald A. Downs, University of Wisconsin-Madison Robert W. Frase (d. 2003) Paul C. Gutjahr, Indiana University David D. Hall, Harvard Divinity School John B. Hench, American Antiquarian Society Patrick Henry, New York City College of Technology Dan Lacy (d. 2001) Marshall Leaffer, Indiana University Bruce Lewenstein, Cornell University Elizabeth Long, Rice University Beth Luey, Arizona State University Tom McCarthy, Beirut, Lebanon Laura J. Miller, Brandeis University Priscilla Coit Murphy, Chapel Hill, N.C. David Paul Nord, Indiana University Carol Polsgrove, Indiana University David Reinking, Clemson University Jane Rhodes, Macalester College John V. Richardson Jr., University of California, Los Angeles Joan Shelley Rubin, University of Rochester Michael Schudson, University of California, San Diego, and Columbia University Linda Scott, University of Oxford Dan Simon, Seven Stories Press Ilan Stavans, Amherst College Harvey M. Teres, Syracuse University John B. Thompson, University of Cambridge Trysh Travis, University of Florida Jonathan Zimmerman, New York University

This book provides students and professors with a much-needed new system of categories for a differentiated description of children’s literature, systematically analyzing the field of children’s literature and articulating its key definitions, terms, and concepts.

Designed for writers of any children's literature, be it fiction, non-fiction or faction, this popular and successful title has been fully updated and expanded to include the latest developments in the field of children's publishing. You will understand the implications of television and film projects, learn new ways of producing your work, the latest technologies and even how to self-publish, guided by two authors who are highly experienced with the genre. NOT GOT MUCH TIME? One, five and ten-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the authors' many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of writing for children. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.

Rev. ed. of: The everything guide to writing children's books / Lesley Bolton. c2002.

The Most Trusted Guide to the World of Children’s Publishing If you write or illustrate for young readers with the hope of getting published, the 2013 Children’s Writer’s & Illustrator’s Market is the trusted resource you need. Now in its 25th edition, CWIM is the definitive publishing guide for anyone who seeks to write or illustrate for kids and young adults. Inside you’ll find more than 650 listings for children’s book markets (publishers, agents, magazines and more) - including a point of contact, how to properly submit your work, and what categories they’re looking for.You’ll also find: • Profiles of debut authors who succeeded, as well as interviews with acclaimed novelists such as Garth Nix (The Old Kingdom and Seventh Tower series), Tamora Pierce (Song of the Lioness series) and Marissa Meyer (Cinder) • A special roundup with more than 20 SCBWI advisors worldwide who share their best advice on how to get your children’s book published and break out • In-depth articles on topics such as picture book pacing, illustration, query letters, finding and agent, social media, craft and voice, writers’ conferences and more! PLEASE NOTE: Free subscriptions are NOT included with the e-book edition of this title.

This book explores how ideas about age changed for novels and their readers during the eighteenth and nineteenth centuries.