Integrated Business Communication applies communication concepts and issues from various fields such as marketing, public relations, management, and organizational communication and packages them into a dynamic new approach – Integrated Communication. It is designed to give business students a basic knowledge and broad overview of communication practices in the workplace. Ultimately, the book should be seen as a practical guide to help students understand that communication is key to decision making and fundamental to success in a global marketplace. This book uses an interdisciplinary approach to its discussion of integrated communication by incorporating theory, application, and case studies to demonstrate various concepts. Theory will be introduced when necessary to the understanding of the practical application of the various concepts. This co-authored book will be broad enough in scope and method to be used as a core text in business communication. Case studies will be an integral part of the material. The book focuses on the practical application of theory and concepts Presents case studies from many sectors to illustrate concepts The book will have an interdisciplinary approach utilizing examples from communications, mass communications, marketing, public relations, management, and intercultural and organizational communication being used in many countries throughout the world There will be a strong pedagogical structure within the text with a website providing additional materials for students and lecturers Contributions from Katherine Van Wormer, Theresa Thao Pham, Charles Lankester, Elizabeth Dougall, Jean Watin-Augouard, Kristi LeBlanc, Geof Cox

This book provides comprehensive guidance on leveraging SAP IBP technology to connect strategic (to be understood as long term SC&O), tactical and operational planning into one coherent process framework, presenting experience shared by practitioners in workshops, customer presentations, business, and IT transformation projects. It offers use cases and a wealth of practical tips to ensure that readers understand the challenges and advantages of IBP implementation. The book starts by characterizing disconnected planning and contrasting this with key elements of a transformation project approach. It explains the functional foundations and SAP Hybris, Trade Promotion Planning, Customer Business Planning, ARIBA, and S/4 integration with SAP IBP. It then presents process for integrating finance in IBP. Annual planning and monthly planning are taken as examples of explain Long term planning (in some companies labeled as strategic). The core of the book is about sales and operations planning (S&OP) and its process steps, product demand, supply review, integrated reconciliation and management business review, illustrating all steps with use cases. It describes unconstrained and constrained optimized supply planning, inventory optimization, shelf life planning. We explain how to improve responsiveness with order-based allocation planning, sales order confirmation, and big deal / tender management coupled with simultaneous re-planning of supply. The book closes with a chapter on performance measurement, measurement of effectiveness, efficiency, and adherence.

With 140 contributions by authors from 19 different countries, XVIII International Symposium of Organizational Sciences – SymOrg 2022 successfully sets the high level for future conferences. The topic of SymOrg 2020, “Sustainable Business Management and Digital Transformation: Challenges and Opportunities in the Post-COVID Era”, attracted researchers from different institutions, both in Serbia and abroad. This year, more than 300 scholars and practitioners authored and co-authored scientific and research articles that had been accepted for publication in the Book of Abstracts. All the contributions to the Book of Abstracts are classified into the following 13 key topics:  Blockchain Technology in Business and Information Systems  Business Analytics  Creativity, Innovation and Sustainable Management  Digital Operations and Logistics Management  Digital Transformation of Financial Industry  Digital Transformation of Public Administration  E-Business Ecosystems  Evidence-Based Public Policy Making in the Post-COVID Environment  LEAN Business Systems – Structures, Processes and Models  Managing Digital Transformation Projects under Discontinuity  Managing Human Resources in the Post-COVID Era  Rethinking Marketing and Communication in the Post-COVID Era  Quality Management and Standardization in Digital Transformation Era. The participation of numerous domestic and international authors and the diversity of topics justify our efforts to organize the Symposium. As SymOrg is traditionally at the intersection of academy and business, we believe that this year’s meeting will bring about many in-depth discussions, contribute to prospective partnerships, and build stronger business and academic networks. We also believe that meeting will contribute to the exchange of knowledge, research results and experience among industry experts, research institutions and faculties, which all share a common interest in contemporary organizational sciences. We are very grateful to our distinguished keynote and plenary speakers: Ana Draskovic, Aleksander Aristovnik, Manuel Mazzara, Basant Agarwa and Priyanka Harjule. Also, special thanks to moderators for organizing the panels and workshops in the fields of higher education, business, supply chain, doctoral research studies and student engagement and sustainability. The Faculty of Organizational Sciences would like to express its gratitude to the Ministry of Education, Science and Technological Development and all the partners and individuals who have supported and contributed to the organization of the Symposium. We are particularly grateful to the contributors and reviewers who made this issue possible. But above all, we are especially thankful to the authors and presenters for making SymOrg 2022 a success! Belgrade, June 6, 2022 Marko Mihić, Ph.D. Sandra Jednak, Ph.D. Gordana Savić, Ph.D.

This substantially enriched second edition of the book includes evolution of IT applications in business over last five decades, to enable readers in understanding how IT offers newer solutions to modern business. It also discusses the knowledge management systems, various e-business models including e-marketing, Internet architecture and business technology management (BTM), where the focus is on strategic exploitation of IT. The unique arrangement of the contents in the book exposes the readers from the basics of IT (hardware, software and data) to all potential IT applications viz., data and transaction processing, MIS and EIS, business integration, CRM, business intelligence, decisions support systems, data warehouse and data mining, which bring tactical and strategic benefits to business. How technology benefits business, is the core of this book. The book also explains generic contributions of IT to business, enormity of business processes and management functions, what the business expects from the technology, systems audit and controls and software engineering and various techniques which lead to reliable, accurate, and secured deployment of IT applications in business. The text is highly practice oriented and is illustrated with a number of real-life examples and case studies. How IT resources are to be acquired and managed, are also discussed, in great detail. The book is designed for the postgraduate students pursuing business management and computer applications. Besides, the managers in all business verticals and functions will also find this book of immense use to them.

This book discusses a number of issues related to the various dimensions of the use of information and communication technologies (ICT) in management, and their economic and psycho-pedagogical uses. It answers several important questions concerning this research area, and its interdisciplinary approach serves to answer a number of key questions in this field. It offers a contribution to the wider social and scientific discussion on the theoretical and practical use of ICT, in management, econ ...

Develop the business skills necessary to succeed in massage therapy with help from respected massage educator and business owner, Sandy Fritz! With a user-friendly approach and comprehensive support tools, this authoritative guide delivers a working knowledge of essential concepts for employees or owners of a massage therapy practice and helps you prepare for the professional challenges that await you in the real world. - Renowned massage educator and business owner Sandy Fritz presents a practical, proven business philosophy for success in massage therapy practice. - Focus on need-to-know business skills for complete success as an employee or the owner of a massage therapy practice. - A companion CD with practice management software provides hands-on experience creating client records, setting appointments, entering documentation, and more. - Self-Reflection boxes put concepts into a realistic context through Sandy Fritz's personal experiences in massage practice. - Learning Activity boxes reinforce your understanding and challenge you to apply what you've learned in an engaging workbook format. - Good Stuff from the Government boxes alert you to helpful government resources and help you ensure compliance with federal regulations. - Mentor boxes provide real-world insight and advice from experts in massage and business management for successful practice. - More than 200 realistic photos and illustrations clarify concepts and familiarize you with typical practice settings and essential forms, records, office equipment, and supplies. - Evolve Resources link you to templates for building resumes, letters, advertisements, forms for documentation, and client histories, plus small business resources, annotated web links, a glossary of key terms from the text, and additional exercises and case studies.

The goal of this text is to describe the technical design aspects of the IT infrastructure; it does not give the details of installing and customizing SAP software, nor business process reengineering. Using primarily HP products for the solution examples, the chapters guide the reader through the foundation of the systems from an IT perspective, reviews its business application and architecture and introduces the server systems, then describes data storage, high availability and recovery solutions, client PCs with front-end user interfaces, output management and printing solutions, network infrastructure and requirements, cabling designs, LANs and WANs, and connecting mySAP.com to the Internet. Both authors are members of the HP-SAP International Competence Center. Annotation copyrighted by Book News, Inc., Portland, OR

This practical guide to cost studies of buildings has been updated and revised throughout for the 6th edition. New developments in RICS New Rules of Measurement (NRM) are incorporated throughout the book, in addition to new material on e-business, the internet, social media, building information modelling, sustainability, building resilience and carbon estimating. This trusted and easy to use guide to the cost management role: Focuses on the importance of costs of constructing projects during the different phases of the construction process Features learning outcomes and self-assessment questions for each chapter Addresses the requirements of international readers From introductory data on the construction industry and the history of construction economics, to recommended methods for cost analysis and post-contract cost control, Cost Studies of Buildings is an ideal companion for anyone learning about cost management.