In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources.

This book provides an overview and a specific rationale for your initiative. It is an easy-to-digest reference to aspects of lean that you may not have known about. It's a virtual toolbox of information that can be readily put to use on the plant floor. It takes readers on a comprehensive, 'street-level' journey through the entire lean implementation process. It is an easy-to-digest reference of lean fundamentals and processes that are mission-critical to a successful lean transformation in any plant. The information in this book can be readily put to use on the plant floor. Specific chapters on mapping the value stream, policy deployment, the five-phase implementation process, and problem-solving crystallize concepts with a pragmatic approach. In addition, the brownfield implementation chapter is a must-read for anyone contemplating a lean changeover from traditional mass production.

Vols. for 1964-v. 2, no. 1, 1965 include selected articles translated from geochemical papers from other languages, but primarily from Russian, German, French, and Japanese.

Visual C++ is an exciting new programming language for today's C++ programmer. Designed for today's programmer faced with a pile of documentation, this book is a quick and easy reference to find the commands, classes, and syntax for the programming languages of choice. Also includes code examples and suggestions for the most common statements and code uses.