Management Tourism And Smart Technologies

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Genre :
Author : Álvaro Rocha
Publisher : Springer Nature
Release :
File : 561 Pages
ISBN-13 : 9783031748288


Management Tourism And Smart Technologies

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This book presents advances in the research of various entities in the world, which are working on the application of technology or management in tourism. Indeed, one of the sectors hardest hit by the pandemic was tourism, likewise one of the post-pandemic effects is the rapid recovery of the sector, but more importantly is the great innovation that has occurred in marketing strategies for tourism using technology and applying management strategies not only to be more profitable but to have the best customer satisfaction. The book is aimed at the general public that seeks to innovate, learn from lessons learned and establish a knowledge base in mechanisms that apply technology or management in tourism, with the aim of improving the experience of all those involved in the business chain. This compendium aims to share all those great experiences and researches in the areas of: Managements, Tourism, Marketing strategies in Management, Tourism and Technology, Technology, Applied Computer Science, Artificial Intelligence, Business Administration, Cloud Computing, Educational Management, Finance, Insurance and Services Management, Health Tourism, Human Resource Management, Information Systems Planning and Management, Information Technologies in Tourism, Internet Technology, Knowledge Management, Management of Supply Chain and Logistics, Marketing Innovation, Robotics, Strategic Management Innovation, Sustainability Management, Technical Economy Management, Technical Innovation and Management, Technology in Tourism and Tourist Experience, Tourism Industry and Ecology, Tourism Management, a total of 77 research projects and many spaces and relationships between researchers to collaborate in the advancement of science are presented.

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Genre : Technology & Engineering
Author : Carlos Montenegro
Publisher : Springer Nature
Release : 2024-01-03
File : 388 Pages
ISBN-13 : 9783031437335


Management Tourism And Smart Technologies

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Genre :
Author : Álvaro Rocha
Publisher : Springer Nature
Release :
File : 561 Pages
ISBN-13 : 9783031748288


Handbook Of Research On Smart Technology Applications In The Tourism Industry

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In today’s modernized society, certain technologies have become more applicable within many professional fields and are much easier to implement. This includes the tourism industry, where smart technology has provided a range of new marketing possibilities including more effective sales tactics and delivering a more personalized customer experience. As the scope of business analytics continues to expand, professionals need research on the various applications of smart technology within the field of tourism. The Handbook of Research on Smart Technology Applications in the Tourism Industry is an essential reference source that discusses the use of intelligent systems in tourism as well as their influence on consumer relationships. Featuring research on topics such as digital advertising, wearable technology, and consumer behavior, this book is ideally designed for travel agents, tour developers, restaurateurs, hotel managers, tour directors, airlines, marketers, researchers, managers, hospitality professionals, policymakers, business strategists, researchers, academicians, and students seeking coverage on the use of smart technologies in tourism.

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Genre : Business & Economics
Author : Çeltek, Evrim
Publisher : IGI Global
Release : 2020-01-17
File : 569 Pages
ISBN-13 : 9781799819905


Marketing And Smart Technologies

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This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

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Genre : Technology & Engineering
Author : Álvaro Rocha
Publisher : Springer Nature
Release : 2019-11-28
File : 484 Pages
ISBN-13 : 9789811515644


 Smart Technologies For Society State And Economy

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This proceedings book presents a comprehensive view of “smart” technologies and perspectives of their application in various areas of economic activity. The authors of the book combined the results of the cutting-edge research on the topic of “smart” technologies in the digital economy and Industry 4.0 and developed a unified scientific concept. The current experience has been considered, and the prospects for the application of “smart” technologies in society to promote social advance have been identified. “Smart” technologies in public administration and law, as well as the experience in development of e-government, have been examined. “Smart” technologies in business activity have been studied, and the transition from digital business to business 4.0 has been justified. The book contains the collection of the best works following the results of the 13th International Research-to-Practice Conference “Smart Technologies” for society, state and economy which was run by the Institute of Scientific Communications (ISC) and was held on July 2–3, 2020. The target audience of this book includes researchers investigating fundamental and applied problems of development of “smart” technologies, as well as concerned parties outside the academic community, in particular, representatives of the digital society, high-tech business entities and officials regulating the digital economy and Industry 4.0.

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Genre : Technology & Engineering
Author : Elena G. Popkova
Publisher : Springer Nature
Release : 2020-10-15
File : 1781 Pages
ISBN-13 : 9783030591267


Marketing And Smart Technologies

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Genre :
Author : José Luís Reis
Publisher : Springer Nature
Release :
File : 686 Pages
ISBN-13 : 9789819903337


Management Tourism And Smart Technologies

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BOOK EXCERPT:

This book presents advances in the research of various entities in the world, which are working on the application of technology or management in tourism. Indeed, one of the sectors hardest hit by the pandemic was tourism, likewise one of the post-pandemic effects is the rapid recovery of the sector, but more importantly is the great innovation that has occurred in marketing strategies for tourism using technology and applying management strategies not only to be more profitable but to have the best customer satisfaction. The book is aimed at the general public that seeks to innovate, learn from lessons learned and establish a knowledge base in mechanisms that apply technology or management in tourism, with the aim of improving the experience of all those involved in the business chain. This compendium aims to share all those great experiences and researches in the areas of: Managements, Tourism, Marketing strategies in Management, Tourism and Technology, Technology, Applied Computer Science, Artificial Intelligence, Business Administration, Cloud Computing, Educational Management, Finance, Insurance and Services Management, Health Tourism, Human Resource Management, Information Systems Planning and Management, Information Technologies in Tourism, Internet Technology, Knowledge Management, Management of Supply Chain and Logistics, Marketing Innovation, Robotics, Strategic Management Innovation, Sustainability Management, Technical Economy Management, Technical Innovation and Management, Technology in Tourism and Tourist Experience, Tourism Industry and Ecology, Tourism Management, a total of 77 research projects and many spaces and relationships between researchers to collaborate in the advancement of science are presented.

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Genre : Technology & Engineering
Author : Carlos Montenegro
Publisher : Springer Nature
Release : 2024-01-03
File : 433 Pages
ISBN-13 : 9783031441318


European Journal Of Tourism Research

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The European Journal of Tourism Research is an open-access academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as tourism management, tourism marketing, tourism sociology, psychology in tourism, tourism geography, political sciences in tourism, mathematics, tourism statistics, tourism anthropology, culture and tourism, information technologies in tourism and others are invited. Empirical studies need to have either a European context or clearly stated implications for the European tourism industry. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. The European Journal of Tourism Research is published in three Volumes per year. Regular Articles should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500–2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. Submissions should be addressed to the Editorial office of the European Journal of Tourism Research: Stanislav Ivanov Editor-in-chief Varna University of Management 13A Oborishte str., 9000 Varna, Bulgaria E-mail: stanislav.ivanov@vumk.eu For Submission guidelines visit: http://ejtr.vumk.eu There are no charges for publication. The full text of the European Journal of Tourism Research is also available in the following databases: · EBSCO Hospitality and Tourism Complete · CABI Leisure, Recreation and Tourism · ProQuest Research Library The journal is indexed in Scopus and Clarivate Analytics’ Emerging Sources Citation Index.

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Genre : Business & Economics
Author :
Publisher : Varna University of Management
Release : 2021-09-01
File : 295 Pages
ISBN-13 :


Modern Management Science Practices In The Age Of Ai

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Management has always been a multifaceted and continuously changing aspect of the business world. Today, with the introduction of revolutionary technology, working environments, and new individual attitudes, it is essential to understand more information than ever. A comprehensive knowledge of the interworking of accounting, behavior, decision making, strategy, data, marketing, and revenue management is a must for any manager to act as efficiently and effectively as possible. Modern Management Science Practices in the Age of AI offers a thorough and interdisciplinary exploration of management, addressing key aspects such as challenge resolution, strategic planning, execution, and performance measurement. It refines and transforms organizational operations across various sectors including public, private, and civil society. Drawing on insights from global scholars, researchers, and practitioners, the volume provides a rich collection of contemporary knowledge that is invaluable for both academics and practitioners. By integrating these diverse fields, the book equips both researchers and organizational managers with the tools needed to adapt and thrive in a rapidly evolving environment.

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Genre : Business & Economics
Author : Jermsittiparsert, Kittisak
Publisher : IGI Global
Release : 2024-08-26
File : 436 Pages
ISBN-13 : 9798369367223