Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.

In this large-scale, postindustrial society, the mass media has become deeply embedded into the lifestyles of everyday citizens. People are lured by television ratings, celebrity-sponsored products, and high-profile crimes and scandals, all finding their way into living rooms across America by satellites, cable wires, and modems. This book examines the real, imagined, and potential effects of the mass media on individuals and society. The book explores the processes through which the mass media is enabled and constrained by such factors as technology, law, industry structure, and occupational careers, accounting for the vast changes that have developed in recent years. This book is divided into two parts. Part I defines mass communication and locates its role in social life. Part II considers the factors which influence media content, providing insight into how the industry operates. Sociologists, Communication and Mass Media specialists, film, music, and pop culture critics, and enthusiasts of these fields.

This study examines the converging culture, telecommunications and new media industries in North America. With a broadly political-economic perspective, this work the goes on to provide an account of changes in the aftermath of trade agreements, and sets these changes in a global context.

American mass media are the world's most diverse, rich, and free. Their dazzling resources, variety, and influence arouse envy in other countries. Their failures are commonly excused on the grounds that they are creatures of the market, that they give people what they want. 'Commercial Culture' focuses not on the glories of the media, but on what is wrong with them and why, and how they may be made better. This powerful critique of American mass communication highlights four trends that sound an urgent call for reform: the blurring of distinctions among traditional media and between individual and mass communication; the increasing concentration of media control in a disturbingly small number of powerful organizations; the shift from advertisers to consumers as the source of media revenues; and the growing confusion of information and entertainment, of the real and the imaginary. The future direction of the media, Leo Bogart contends, should not be left to market forces alone. He shows how the public's appetite for media differs from other demands the market is left to satisfy because of how profoundly the media shape the public's character and values. Bogart concludes that a world of new communications technology requires a coherent national media policy, respectful of the American tradition of free expression and subject to vigorous public scrutiny and debate. 'Commercial Culture' is a comprehensive analysis of the media as they evolve in a technological age. It will appeal to general readers interested in mass communications, as well as professionals and scholars studying American mass media.

. . . the book is in a comprehensive, readable format. . . the book is logically organised, rich in data and statistics regarding the issues that it covers, as well as accessibly written such that its points would not be lost on the average upper-level undergraduate student with some preparation in Asian studies and the social sciences. Jane M. Ferguson, South East Asia Research . . . a serious academic work that should be on the official reading list of every media studies course. Chris Roberts, Presenter, Sky News Jonathan Woodier has written an excellent book on the politics of media control in Southeast Asia. He shows how political elites in the region are using major events such as the 1997 Asian Financial Crisis and the 2001 September 11 terror attacks as well as innovations in media tools such as public relations and the internet to control information flow to their citizens. This book is a must read for anyone interested in an explanation why Southeast Asian models of authoritarian models are surviving. A brilliant analysis, it combines media theory with a critical discussion of contemporary developments in Asia. James Gomez, Keio University, Japan True to the old Chinese adage kill a chicken scare a monkey , the few who once challenged Southeast Asia s ruling elites disappeared and the majority were silent. Crude, but effective. Modern times, however, demand a more sophisticated approach. Ruling elites now strip cultures naked and micro manage people s minds. Their preferred tools of penetration and manipulation are a compliant media and a money hungry PR industry. Jonathan Woodier s insights will ensure that you will never read a newspaper or watch TV news in quite the same way again. Trevor Watson, Professional Public Relations Pty Ltd, Australia This is an engaging and informative analysis of the media landscape in South East Asia. It uncovers the pervasive impact of the global media on the political process, and raises important academic and policy issues in the process. This book is timely, and will be a must read for policymakers, academics and students across communications, media studies, politics and democratization, as well as for everyone with an interest in current day developments in South East Asia. Joep Cornelissen, Leeds University Business School, UK Jonathan Woodier s latest work considers what impact the media has upon the democratization process in Southeast Asia. Has the media had a liberalizing effect or become subject to elite control in Southeast Asia and, if so, why? What role does the global media play in this process, particularly given its conglomerization and commoditization? By examining the communications media and its relationship to political change in Southeast Asia, this fascinating study will endeavour to provide both a regional comparative analysis and a more balanced interpretation of the mass communication media in the wake of September 11, 2001. The book also investigates the durability of authoritarian regimes and the enduring capacity of the media-controlled state alongside the growing sophistication of political communications particularly the use of PR consultants. The author provides an insider s view with unique insights into the practice of political communication and its development throughout the strategically important region of Southeast Asia with its large Moslem states as well as much further afield to countries such as China and post-industrial Europe. As such the book will be warmly welcomed by academics of politics, international relations, media, communications and PR. It will also appeal to researchers interested in political change, the rise of the global media giants and the influence of authoritarian states such as China.

There are few media issues more pressing, or potentially more consequential, than the representation of ethnic minorities. Presented in an accessible style, this authoritative text therefore brings together leading international researchers who have examined some of the latest processes of change (and continuity) informing the field of ethnic minorities and the media.

Cultural Diversity and Global Media explores the relationship between the media and multiculturalism. Summarises and critically discusses current approaches to multiculturalism and the media from a global perspecive Explores both the theoretical debates and empirical findings on multiculturalism and the media Assumes the new perspective of mediation of cultural diversity, which critically combines elements of previous theories in order to gain a better understanding of the relationship between the media and cultural diversity Explores media ‘moments’ of production, representation and consumption, while incorporating arguments on their shifting roles and boundaries Examines separately the role of the internet, which is linked to many changes in patterns of media production, representation and to increased possibilities for diasporic and transnational communication Contains pedagogical features that enable readers to understand and critically engage with the material, and draws upon and reviews an extensive bibliography, providing a useful reference tool.