Navigating Intellectual Property Challenges In Tourism

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Intellectual property is a powerful tool in the tourism sector, often acting as a strong commercial ally for industry. Strategies in intellectual property set businesses apart from their competition while promoting national culture and heritage and improving financial status. As tourism and travel become commonplace, businesses and sectors must offer unique opportunities for travelers by marketing their spaces using intellectual ideals, such as ideas, feelings, impressions, and emotions. Further research into intellectual property protection will help businesses stand out in the increasingly competitive tourist industry. Navigating Intellectual Property Challenges in Tourism presents fresh insights into conventional and contemporary paradigms, techniques, and methodologies, as well as more current advancements in research methodology in intellectual property in tourism. It offers solutions for tourism challenges, such as effective trademarks, reputation building, social media branding, and cultural marketing. This book covers topics such as conservation and preservation, global business, and sustainable development, and is a useful resource for business owners, marketing professionals, environmental scientists, researchers, and academicians.

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Genre : Business & Economics
Author : Albattat, Ahmad
Publisher : IGI Global
Release : 2024-09-27
File : 396 Pages
ISBN-13 : 9798369341728


Beyond Reality Navigating The Power Of Metaverse And Its Applications

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This book addresses recent research trends concerning the role of the Metaverse in advancing the education and finance sectors from various perspectives. These trends are explored through multiple case studies employing diverse analytical approaches. The chapters aim to aid scholars and postgraduate students in pursuing future research in this domain and identifying potential developments in Metaverse applications.

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Genre : Computers
Author : Mostafa Al-Emran
Publisher : Springer Nature
Release : 2024-01-28
File : 250 Pages
ISBN-13 : 9783031517167


Service Innovations In Tourism Metaverse Immersive Technologies And Digital Twin

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There is a serious issue affecting the tourism sector right now. Traditional service models and approaches are no longer sufficient to meet the evolving needs and expectations of travelers in a world characterized by unpredictability and rapid change. The demand for immersive and unique experiences has pushed this industry to explore innovative solutions. The challenge serves as the backdrop for the book, Service Innovations in Tourism: Metaverse, Immersive Technologies, and Digital Twin. In response to the industry's changing demands, this book offers a visionary solution. It presents a thorough exploration of service innovations in tourism, focusing on the transformative potential of the metaverse, digital twins, and immersive technologies. These cutting-edge innovations are reshaping the tourism landscape, offering travelers exciting new ways to choose accommodations, plan trips, and engage in events. This book goes beyond theoretical exploration into practical guidance that gives academic scholars, practitioners, students, and industry professionals the skills and insights they need to navigate and thrive in this quickly evolving field.

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Genre : Business & Economics
Author : Singh, Surabhi
Publisher : IGI Global
Release : 2024-03-07
File : 317 Pages
ISBN-13 : 9798369311042


The Future Of Blockchain In Tourism And Hospitality

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This timely and innovative book presents a critical exploration of how blockchain technologies may be useful in enhancing the sustainability, viability, and social responsibility of the tourism and hospitality sectors. A key component of many contemporary financial structures and exchanges globally, this volume explores the international scope and application of blockchain within the tourism and hospitality industries, including varied and illustrative case studies from the vibrant streets of Tokyo to the serene landscapes of New Zealand. This book traverses diverse destinations to showcase the transformative power of blockchain in shaping travel experience, including insights into booking platforms, payment systems, loyalty programs, smart contracts, automation, and security issues. Strategic guidance for leveraging blockchain to address industry-specific challenges, maximize emerging opportunities, and promote transparency, trust, and sustainability is provided throughout. This volume is a pivotal resource for students, scholars, and academics with an interest in digital innovation and analytics, new technologies in tourism and management, big data management and contemporary issues in marketing and management. The book may also be of professional interest to tourism and hospitality managers, marketers, consultants, and advisors.

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Genre : Business & Economics
Author : Fatima Zahra Fakir
Publisher : Taylor & Francis
Release : 2024-10-22
File : 149 Pages
ISBN-13 : 9781040257821


Re Centering Women In Tourism

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Re-Centering Women in Tourism: Anti-Colonial Feminist Studies addresses tourism as simultaneously empowering women and reproducing colonial hierarchies. This volume contributes to conversations on the engagement of women in tourism by centering women’s multivalent lived experiences—as hosts, liaisons, vendors, performers, producers, and consumers—in tourism projects. Examining eco-tourism, craft production, and food tourism initiatives, the contributors embrace the building of new knowledge and advocate for change. By centering women and their experiences through epistemological lenses that encompass colonial histories and economics, this collection reframes the very presuppositions on which tourism initiatives are based and helps imagine sustainable and regenerative alternatives. For more information, check out A Conversation with Frances Julia Riemer, Editor of Re-Centering Women in Tourism: Anti-Colonial Feminist Studies

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Genre : Social Science
Author : Frances Julia Riemer
Publisher : Rowman & Littlefield
Release : 2023-05-08
File : 237 Pages
ISBN-13 : 9781666901078


Blockchain Metaverse And Digital Payments

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Blockchain, metaverse, and digital payment technologies, collectively called digital ecosystem, have received much attention from academia, regulators, and industry alike. However, their usage across various sub-sectors of the economy and industry is slow, and deployment is still largely experimental. Due to its secure nature, many industrial players including banking and payment firms are looking for ways on using blockchain to develop consumer confidence and trust in the digital payments for wider adoptability and use. This book provides an in-depth and relevant overview of the main theories, frameworks, technologies and innovations, institutional structures or regulations (GDPR, PSD2), and empirical research that investigates users’ perspectives on blockchain technologies, metaverse, and digital payments. With chapters from international contributors, the book presents historical and contemporary developments, innovations, laws and legislation, research, and analysis using qualitative, quantitative, and mixed-method approaches to the adoption and continuous usage of these technologies and platforms. This timely collection offers valuable insights and empirical findings for bank executives, regulators, payment associations (VISA, MasterCard, etc.), policymakers, FinTech, BigTech, and start-up leaders who express interest in blockchain, metaverse, digital payments, as well as academia and researchers in the fields of business management, digital economy, digital technologies, and digital marketing.

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Genre : Business & Economics
Author : Aijaz A. Shaikh
Publisher : Taylor & Francis
Release : 2024-10-21
File : 259 Pages
ISBN-13 : 9781040165355


International Human Rights

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This book provides a comprehensive introduction to international human rights -- international human rights law, why international human rights have increasingly risen to world prominence, what is being done about violations of human rights, and what might be done to further promote the cause of international human rights so that everyone may one day have their rights respected regardless of who they are or where they live. It explains: how the concept of international human rights has developed over time the variety of types of human rights (civil-political rights, economic-social rights, as well as a delineation of war crimes) empirical findings from statistical research on human rights institutional efforts to promote human rights an extensive listing of international human rights agreements identification of recent prosecutions of war criminals in domestic and international tribunals ongoing efforts to promote human rights through international aid programs the newest dimensions in the field of human rights (gay rights, animal rights, environmental rights). Richly illustrated throughout with case studies, controversies, court cases, think points, historical examples, biographical statements, and suggestions for further reading, International Human Rights is the ideal introduction for all students of human rights. The book will also be useful for human rights activists to learn how and where to file human rights complaints in order to bring violators to justice. The new edition is fully updated and includes new material on: the Obama presidency the Arab Spring and its aftermath the workings of the International Criminal Court quantitative analyses of human rights war crimes.

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Genre : Political Science
Author : Michael Haas
Publisher : Routledge
Release : 2013-09-05
File : 907 Pages
ISBN-13 : 9781135005788


Space 2030 Tackling Society S Challenges

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This book assesses the strengths and weaknesses of the institutional, legal and regulatory frameworks that currently govern space activities in the OECD area and beyond.

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Genre :
Author : OECD
Publisher : OECD Publishing
Release : 2005-05-31
File : 328 Pages
ISBN-13 : 9789264008342


Principles And Practice Of Sport Management

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Offering an overview of the sport industry and coverage of the foundational knowledge and skills required of the today's sport manager, Principles and Practice of Sport Management is devoted to educating students on the various industry segments where they can focus their careers. After detailing the history and various principles – from management and marketing to finance, legal and ethical – the book delves into key sports management segments, discussing the skills needed in those sectors, the types of positions available, and the curre

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Genre : Business & Economics
Author : Lisa Pike Masteralexis
Publisher : Jones & Bartlett Learning
Release : 2023-06-15
File : 553 Pages
ISBN-13 : 9781284295368


Tourism Concepts And Principles

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Tourism as a global industry is essentially a post Second-World War phenomenon. Though a number of research papers and articles have been written on different aspects of tourism, there has been a need for an authentic, comprehensive reference book on tourism. Tourism is an ever-expanding service oriented industry with high growth potential for national as well as for international community. Today, tourism has become a global as well as national level exhibition and description of places, prosperity, higher standards of living and the fast-growing concept of paid holidays. The process of tourism incorporates man, space and time as its principal components. As such, it has far reaching significance and implications of a socio-economic nature alongside the environment ones. The tourism has emerged as a most instrumental phenomenon in the economic and social development of any society. The main objective of the present book of Tourism is to organize and put together the different aspects of this complex matrix of the multiple interrelated dimensions of the tourism.

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Genre :
Author : Zeeshan Norris
Publisher : Scientific e-Resources
Release : 2019-10-09
File : 316 Pages
ISBN-13 : 9781839474392