Mapping the Travel Behavior Genome covers the latest research on the biological, motivational, cognitive, situational, and dispositional factors that drive activity-travel behavior. Organized into three sections, Retrospective and Prospective Survey of Travel Behavior Research, New Research Methods and Findings, and Future Research, the chapters of this book provide evidence of progress made in the most recent years in four dimensions of the travel behavior genome. These dimensions are Substantive Problems, Theoretical and Conceptual Frameworks, Behavioral Measurement, and Behavioral Analysis. Including the movement of goods as well as the movement of people, the book shows how traveler values, norms, attitudes, perceptions, emotions, feelings, and constraints lead to observed behavior; how to design efficient infrastructure and services to meet tomorrow's needs for accessibility and mobility; how to assess equity and distributional justice; and how to assess and implement policies for improving sustainability and quality of life. Mapping the Travel Behavior Genome examines the paradigm shift toward more dynamic, user-centric, demand-responsive transport services, including the "sharing economy," mobility as a service, automation, and robotics. This volume provides research directions to answer behavioral questions emerging from these upheavals. - Offers a wide variety of approaches from leading travel behavior researchers from around the world - Provides a complete map of the methods, skills, and knowledge needed to work in travel behavior - Describes the state of the art in travel behavior research, providing key directions for future research

The Ninth International Symposium on Transportation and Traffic Theory, held in the Netherlands in July 1984, follows the tradition of broad international information exchange that was developed at the eight previous symposia. Over the years the scope of the symposia has gradually widened to become both more international and more comprehensive than that of the earlier meetings. The Ninth Symposium continues this trend by including papers on a wide range of theoretical issues by leading members of the international research community.

The recent availability of longitudinal data on individual trip making and activity behaviour has provided analysts with new insights into the structures and motives of daily life travel. Multi-week travel diary data-sets and GPS observations are exciting sources of information for the description and modelling of the variability of individual travel patterns. Through an analysis of these strong new data sets, this book questions what are the most suitable methodological tools to represent the structures of long-term travel behaviour. It also examines what the data tells us about the travellers' motives and looks at how planning should translate the findings into forecasting tools and transport strategies. In doing so, the multifaceted and ambiguous character of daily life travel is revealed, illustrating how, while sound routines in time and space seem to dominate daily life, individuals show a considerable amount of variability and flexibility in travel and activity behaviour.

'l'he papers contained in this volume were originally presented at the International symposium on New Directions in Urban Systems Modelling held at the University of Waterloo in July, 1983. The papers have been reviewed and rewritten since that time. The exception is the introductory paper written specially by Manfred Fischer and Peter Nijkamp as an introduction to this volume. The manuscript was prepared in the word processing unit in the nepartment of Civil Engineering, university of Waterloo. The sustained work of Mrs. I. Steffler in preparing this manuscript is gratefully acknowledged. "'r. R. K. Kumar provided excellent assistance with the editorial process. The svrnposium and the preparation of this manuscript were supporteö financially by the Natural Sciences and Engineering Research Council of Canada, The Academic Development Fund and the Department of Civil Engineering, TTniversity of waterloo. TABLE OF CONTENTS PREFACE •....••...•..•...•..........•..••.•....•.•••.••.••.•..•••••.•.••.. III Categorical Data and Choice Analysis in a Spatial Context Manfred Fischer and Peter Nijkamp .•••....•.......•.•.....•.......•.......

Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical int