Have new communications technologies revitalised the public sphere, or become the commercial tool for an increasingly un-public, undemocratic news media? Are changing journalistic practices damaging the nature of news, or are new media allowing journalists to do more journalism and to engage the public more effectively? With massive changes in the media environment and its technologies, interrogating the nature of news journalism is one of the most urgent tasks we face in defining the public interest today. The implications are serious, not just for the future of the news, but also for the practice of democracy. In a thorough empirical investigation of journalistic practices in different news contexts, New Media, Old News explores how technological, economic and social changes have reconfigured news journalism, and the consequences of these transformations for a vibrant democracy in our digital age. The result is a piercing examination of why understanding news journalism matters now more than ever. It is essential reading for students and scholars of journalism and new media.

Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-Mouth Highly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations. It explains why word-of-mouth recommendations are marketing’s “holy grail,” how to get people talking, who gives recommendations, where recommendations occur, what it takes to build a recommendable brand, and how to instill WOM into every aspect of a business and at the center of any marketing mix. Paul M. Rand is the founder, President and CEO of Zócalo Group, one of the world’s leading word of mouth and social media marketing agencies and one of the fastest growing companies inside Omnicom Group, the 2nd largest global advertising and marketing holding company. He also serves at the Chief Digital Officer for Ketchum, a leading global communications firm.

The rhetoric on the Internet and its potential implications for the sphere of politics have been especially pertinent in regard to young people. Through the use of notions such as the e-generation or the messenger generation, the new ICT's supposed transformative potential has been identified and discussed. Just based on the title of this book, it might seem as if we are offering a similar approach here - speculative reflections on the significance of the Internet for young people's engagement and participation.

This is a thoroughly revised, in-depth analysis of the American presidency by a major scholar in the field. The main goal of the text is to explain how the president's ability to implement policy is circumscribed by several major factors: *the Madisonian separation of powers; *the decentralized power structure in Congress; *the number of cross-party coalitions needed to pass legislation; *a slow-moving federal bureaucracy; and *the powerful influence of special interest groups opposed to many presidential initiatives. Included in this second edition is coverage of the first two years of the Clinton presidency and a special chapter on the emergence of the presidential branch—the White House staff—and its displacement of the cabinet and the executive departments as the foremost decision-making agents in the federal government (a unique chapter not found in other texts). Since highly unstable relations between the president and congress have become the hallmark of our national government, especially in this era of divided government, a new chapter on the president and congress has been added to the text. The growing role of the vice president, an original chapter in the first edition, has been expanded and updated to include the Gore vice presidency. The chapter on proposed reforms of the presidency received wide approval in the first edition. In the second edition special attention is devoted to the proposal to abolish the Electoral College and replace it with direct election of the president. This edition focuses heavily on the activist presidential leadership of the modern presidency, but notes its perishable nature. High presidential approval ratings, as George Bush demonstrated, cannot be stockpiled or deposited in the bank, to be drawn upon later. Along the way the author makes several major points: 1. the excessive demands that the American public imposes on its presidents threaten to turn the nation's highest office into a series of one-term presidents; 2. the decline of political parties as vehicles for mobilizing presidential support has forced the nation's chief executive to go over the heads of congress and directly to the public to solicit support for his policies; and 3. the emerging dangers of electronic democracy and national referenda and the potential rise of a plebiscitary president all pose more imminent threats to our shared powers system than most presidential-watchers have been willing to concede.

The new media of photography has not really changed the medium, but rather has expanded and merged with technology.

Well-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and nonmajors alike. This new edition embraces the digital age with a free Student DVD that adds video and interactivity to the student's textbook experience and brings students up-to-date on the latest developments in mass communication - from the emerging role of cell phones and iPods in the mass media mix to the growing impact of blogs on the practice of journalism.