When it is the work of two great minds, the story only comes out to be fantabulous! The new book - ""Personal Branding, Story Telling and Beyond"" authored by eminent authors and successful professionals Dr. Amit Nagpal and Dr. Prakash Hindustani surely conveys the powerful message - 'Branding is only the journey and Bonding is the destination'. As you go through the book, you would understand the rationale of story-telling and becoming the architect of your own personal brand using the Social Media skills while you dwell into the positivity of authentic personal branding. And by the virtue of which you are sure to steer swiftly in your pathway which eventually takes you smoothly towards your destination. This books is a playbook for success using two of the most effective strategies in life and business. Each section provides a concise explanation of what you need to know and why. Tips are included so you can return to the text when you need help.

Featured as One of the Best Hinduism History Books To Read by Book Authority https://bookauthority.org/books/new-hinduism-history-books About the Book: The book is journey through 5000 years of evolution of Hinduism, and is outcome of seven years of study to understand the roots of Hinduism. Tracing the genesis of Hinduism to pre-Indus Valley period, the book explains Hindu, Hinduism and Sanatana Dharma, before it takes one through Hinduism’s oldest scriptures - the four Vedas, the four components of each Veda, and what they contain. How all original translations of Vedic texts were done by Western Sanskrit scholars, and why their works have left scope for doubt about the fidelity of translations. The yajnas (yagya) like Ashvamedha, Rajsooya, Vajpeya, etc., about which we only hear on TV serials and talk shows, have been demystified. The reader will be taken aback reading the sheer size and scale of Soma yajna, described step by step, in great detail. Hinduism’s journey to the Age of Reason, the Upanishads, its encounter with Buddhism, and its transformation into idol worshipping society with many gods and a multitude of stories about its millions of gods is lucidly explained. Puranas, what they contain and what was the reason they were created, has been described and explained next. Hinduism's journey to its modern form - idol worship, the modern puja, detailed description of puja and Sanskaras like Vivaha, their detailed description, the meaning of each action and how they are conducted, the gift to the priest, types of idols, their consecration, all are explained to help a reader understand the why and the how of what we do as a Hindu. The book concludes with a discussion of - Do mantras have power? & Do rituals have meaning? About the Author: Author, Ashok Mishra, a double post graduate in electronic engineering was CEO of a Indo Japanese manufacturing venture and Director of International Management Consultancy. He runs manufacturing business producing defense grade electronic components for US & other markets.

If you've spent a lot of your career and focusing on your 'personal brand' it's time to start thinking about how to future proof your work. While digital platforms come and go, so do opportunities to create, build and nurture your customer and audiences, but we can't rely on them. The idea of Growth Branding, helps you to start to consider how to turn the value of your personal brand into something you can actually benefit from. The book comes with an 'audit' for you to do that will help you organize your path to growth and success factors. Likes, connections, comments and shares are good, but NOT the solution to building something sustainable. You have dreams, ambition and goal, it's time to find the path to Growth that is right for you.

Understand how branding can benefit employees, customers and investors, encouraging managers to rethink their fundamental assumptions about brands and marketing.

Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional marketing approach to incorporate contemporary ideologies that will drive customer satisfaction, meet societal expectations, and boost business performance for competitive advantage. Interest in marketing communication and brand development has increased in recent years due to the proliferation of productions, changing consumer behaviour, increased competition, and technological advancement. Recognising the complexity of these challenges, it has become imperative for firms in emerging economies to understand contemporary issues in marketing to compete effectively and create value for consumers and stakeholders. The first of this two volume work provides insights into this critical issue in a changing world, including destination brand management, brand avoidance, sponsorship, health and personal branding, and offers a futuristic perspective on marketing communications, including the influence of neuromarketing, artificial intelligence, and virtual reality. Meanwhile, Volume II focuses specifically on the effects of the Covid-19 pandemic, social responsibilities, and emerging technologies. Taken together, this two-volume work is a definitive resource for scholars and students of marketing, branding and international business.

Discover the basics of personal branding with "Personal Branding Step By Step: A Beginner's Guide ." This simple guide breaks down personal branding into six easy chapters, helping you shine in any crowd. Inside this Book: Chapter 1: What's Personal Branding? Learn what personal branding is and why it matters. Get a quick overview of how it can help you in your career. Chapter 2: Your Special Value (UVP) Find out about your Unique Value Proposition (UVP) and why it's important. Learn how to talk about what makes you special. Chapter 3: Your Online Presence Understand why being online is important. Get tips on using websites and social media to show the world who you are. Chapter 4: Telling Your Story Learn how to tell interesting stories about yourself. Discover why storytelling is a powerful tool in making people remember you. Chapter 5: Challenges and How to Beat Them Find out about common problems in personal branding and how to solve them. Get tools to deal with tough times and turn them into opportunities. Chapter 6: Leveraging Social Media Take a look at different social media sites. Learn how to use them to make your personal brand reach more people. Chapter 7: The End - Your Personal Branding Journey Sum up what you've learned in the guide. Think about the steps you've taken and get ready to keep growing your personal brand. Start your journey to better personal branding. Whether you're just starting or want to improve your brand, this guide has simple steps and knowledge to make your personal brand stand out. Begin crafting your unique story and leave a lasting impression in the world of personal branding!

. Embark on a journey tracing Hinduism's evolution from Vedic rituals to modern practices, revealing a seamless continuity despite apparent change. . Witness ancient mantras echoing in contemporary ceremonies, bridging the gap between millennia. . Explore the etymology of "Hindu" and its alignment with "Sanatana Dharma," encapsulating timeless principles of righteous living. . Discover Hinduism's encounters with Jainism, Buddhism, and the influence of Alexander the Great, shaping its diverse identity. Marvel at Hinduism's adaptability, absorbing and assimilating diverse ideologies over centuries. . Beyond a religion, Hinduism embodies Dharma—the righteous path to spiritual liberation. In this dynamic interplay of cultures and beliefs, Hinduism emerges as a beacon of inclusivity and adaptation.

About the Book: Unlock the Power Within ! … A Guide to Leadership Excellence Discover the key to unlocking your true potential with this indispensable book, tailored specifically for those in executive positions across private and government organizations. From the ambitious junior employee to the seasoned top-tier executive, this enlightening read offers invaluable insights and strategies to propel your career to unprecedented heights. Embracing a diverse range of readers, including entrepreneurs and individuals in influential leadership roles, even within the political arena, this book is a beacon of wisdom for those committed to the collective welfare of society, the betterment of our communities and the transformation of our nation. The book will help the readers to strive to make Bharat/India … a shining example of greatness on the global stage. Calling all aspiring Leaders of Tomorrow ! This book is an essential companion on the journey to become an effective and efficient leader in the near future. With its practical advice and visionary concepts, it equips you with the tools necessary to ascend the stairs of success at an accelerated pace. Don't miss out on this invaluable resource … it's a must-read for students who dare to dream big and are determined to make a lasting impact. ‘Satyamev Jayate’ … not a mere a slogan, it reflects the core values and aspirations of the Indian people. It encapsulates the timeless and universal principle that truth has the power to overcome darkness and lead to a better world. It serves as a constant reminder for individuals and society to uphold truth, righteousness and moral values in all endeavours. Let all of us rethink … The book provides an opportunity for an introspection by all the readers and to re-think about their current style of leadership and how it could really be for better governance, … throws light on various steps for perusal and also the suggested actions for implementation at ground level. About the Author: BK & Vir Sapan Kumar Bardhan is an author and a veteran stalwart of national repute in the field of Total Quality Management (TQM), Life Coaching, People & Organisation/Human Resource Development, Integrated Management Systems & Assessments, Training & Business Consulting. He is a Civil Engineer by profession but Professionally Qualified in TQM through IRD Inc. USA & AOTS, Japan along with a vast number of prestigious National & International Certifications in Lean Management & IMS Auditing and Business Process Re-engineering. Mr. Sapan is a motivational speaker too and has an enriched experience of about forty five years in Industries, which includes Senior Positions in large corporates, Consulting Faculty, Trainer and Assessor of numerous organisations. His first book ‘Unfolding Success‘ -Amazon Bestseller has acted like a guiding lighthouse to many readers and continues to inspire new readers.

The advent of the internet largely changed the landscape of marketing to adopt a wide variety of communication techniques and creative selling on virtual platforms. Gaming provides a highly pervasive and influential mode of offering new media communication to consumers that can be further improved by digital innovation. Application of Gaming in New Media Marketing is a collection of vital research on the methods and applications of gaming in marketing, including its growth, recent trends, practices, issues, and main challenges. Highlighting a range of topics including digital advertising, media planning, and social media marketing, this book is ideally designed for marketers, software developers, managers, business researchers, academicians, and graduate-level students seeking current research on new and innovative methods to reach and connect with audiences through games in a highly interactive, measurable, and focused way.

Embark on a transformative journey of self-discovery with 'BrandCraft: Navigating Your Personal Odyssey to Unleash the Power Within.' This insightful guide, spanning five immersive chapters, unveils the secrets to authentic personal branding. From crafting your narrative to designing a visual symphony, mastering digital prowess, navigating challenges, and future-proofing your brand, this book is your compass to a resilient and impactful personal brand. Each chapter unfolds a roadmap, blending real-life stories, practical exercises, and expert insights. As the final note, the epilogue leaves readers inspired to weave their ongoing narrative in the tapestry of personal branding—a lifelong odyssey of authenticity, growth, and limitless potential.