How do you convince someone to agree with you? What persuasive elements are required to elicit compliance? This interactive, accessible approach looks at principles of persuasion as they apply to everyday lives. Framing persuasion from an intrapersonal and interpersonal perspective captures reader interest and makes the subtlety of social influence understandable. The importance of building and maintaining personal credibility is reinforced throughout the text. Ethical issues are raised as persuasive strategies are discussed. Clear, practical suggestions for effective persuasion are presented in an engaging fashion and encourage the application of meaningful insights for stronger interpersonal relationships. Learning the skills that motivate people to change behavior vastly improves the reader’s ability to persuade others effectively. The discussion also facilitates critical thinking for recipients of persuasive messages. Practical Principles of Persuasion is ideal for classroom or online learning because of its concise lessons and interactive approach. The workbook provides a solid foundation for the key concepts and practices of persuasive communication.

Think about the influence you have today. You significantly influence your spouse and your children. You influence your co-workers, peers, subordinates, and your boss. You can even influence others you meet for the very first time. Is it a good idea to make sure you are a good influence in all these lives? Would you like to become a more influential person; to have an impact on what other people think and choose to do? There are many ways you can do just that, and you can do it in a positive manner that brings good things for everyone involved. What we think about determines our beliefs, our beliefs drive our behavior, and our behavior drives others’ perception of us. And it’s others’ perception of us that determines what influence we can have with them. What we think about, we will become. In Practical Influence, R. Morris Sims introduces general principles of influence, which can be applied to any situation, as well as principles for business, and for families and personal relationships. Each chapter introduces specific concepts and learning points, and offers action assignments to put the theories into use. In breezy, cheerfully matter-of-fact, commonsense fashion, Sims teaches easily implementable skills and strategies to help readers make more positive impacts at home and at work.

Lucas Haasis found a time capsule: A complete mercantile letter archive of the merchant Nicolaus Gottlieb Luetkens who lived in 18th century Hamburg. Luetkens travelled France between 1743-1745 in order to become a successful wholesale merchant. He succeeded in this undertaking via both shrewd business practice and proficient skills in the practice of letter writing. Based on this unique discovery, in this microhistorical study Lucas Haasis examines the crucial steps and activities of a mercantile establishment phase, the typical letter practices of Early Modern merchants, and the practical principles of persuasion leading to success in the 18th century.

George Pullman's lively and accessible introduction to the study of persuasion is an ideal text for use in courses where the understanding and practice of argumentation, rhetoric, and critical thinking are central. Continually challenging his readers to seek and recognize sound evidence, to question the obvious, and to assess and reassess the credibility of claims made by others--including the author's own--Pullman shows the way to strong writing, effective speaking, and rigorous critical thinking.

This is a reproduction of the original artefact. Generally these books are created from careful scans of the original. This allows us to preserve the book accurately and present it in the way the author intended. Since the original versions are generally quite old, there may occasionally be certain imperfections within these reproductions. We're happy to make these classics available again for future generations to enjoy!

This major work in classical economic literature was the first full-length and fully systematic treatment in English of public finance. The "Treatise 'has no competitor in the classical literature [and] is undeniably impressive. It certainly repays detailed study' - D. P. O'Brien in the Introduction.

Transform Your Communication Skills and Elevate Your Success Today! Introducing "Win Friends and Influence People: Little Tricks for Mastering Communication Skills," the ultimate guide to unlocking your communication potential. Packed with practical tips, powerful strategies, and proven techniques, this eBook will help you become an exceptional communicator, build stronger relationships, and achieve greater success in all areas of your life. Unlock the secrets to active listening, the power of positivity, the magic of mirroring, and much more! With this comprehensive guide, you'll learn how to navigate any personal or professional situation with ease, master the art of storytelling, and develop skills that will set you apart from the rest. Invest in yourself and reap the rewards of exceptional communication skills. Get your copy of "Win Friends and Influence People: Little Tricks for Mastering Communication Skills" today and unlock your full potential!

This book constitutes the proceedings of the 18th International Conference on Principles and Practice of Multi-Agent Systems, PRIMA 2015, held in Bertinoro, Italy, in October 2015. The 29 full papers and 24 short papers presented in this volume were carefully reviewed and selected from 94 submissions. The conference brings together active researchers, developers and practitioners from both academia and industry to showcase, share and promote research in several domains, ranging from foundations of agent theory and engineering aspects of agent systems, to emerging interdisciplinary areas of agent-based research.

“Negotiation: Science and Practice” is a university-level textbook and lecture series designed to teach effective skills and techniques in negotiation. It provides scientifically tested tools that allow anyone to construct and implement the best possible negotiation strategies, in any negotiation scenario. From this pack, students, like yourself, learn the art, science and practice of influence, as well as how to construct optimal agreements, whether you are negotiating a settlement in a legal dispute, a contract to sell a business, a ceasefire in a conflict zone, the sale of your own home, a price rise of the goods or services your company provides, a wage dispute with a powerful union or even an amendment to legislation. The lectures in this textbook are as follows: Lecture 1: Negotiation dynamics (available in full, for free, in the “sample”) Lecture 2: Preparation for negotiation Lecture 3: Evaluation techniques Lecture 4: Influence Lecture 5: Cognitive biases, heuristics, errors and effects Lecture 6: Group dynamics Lecture 7: Logic and creativity Lecture 8: Parachutes, problems and tricks Lecture 9: Culture, human nature and individual difference Lecture 10: Enforcement mechanisms Lecture 11: Ethics, lying, the law and why good people do bad things Lecture 12: Alternative dispute resolution Lecture 13: Conflict This book contains: - A comprehensive lecture series (outlined above) - Week-by-week multiple choice questions (100+ pages) - Detailed answers and explanations to all week-by-week questions (50+ pages) - A mid-semester exam - A comprehensive reference glossary (200 pages) - Full academic abstracts to complement critical references (aiding a more detailed understanding and facilitating further exploration of the science behind each technique) - The most comprehensive examination of the psychology of negotiation available, with clear examples of how it can be used to achieve desired outcomes - The most comprehensive description of common “dirty tricks” in negotiation and how to respond to them - Detailed explanations of the law and how it affects you as a negotiator; including important case summaries - Step-by-step explanations of how to calculate the ‘need-to-know’ numbers in all negotiations