Predictive Technology In Social Media

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Can behaviour on social media predict future purchase patterns? Can what we click on social media foresee which political party will we vote for? Can the information we share on our wall foretell the next series I might want to watch? Can the likes on Instagram and Facebook predict the time one will spend on digital platforms in the next hour? The answer is no longer science fiction. It points to the ability of mainstream social media platforms such as Facebook and Twitter to be able to deliver specialised advertising services to highly targeted audience segments controlled by the billions of devices that flood our daily lives. At the same time, it highlights a more relevant problem: can social media guide, suggest or impose a certain behaviour or thought? Everything seems to indicate that they can do it. Predictive Technology in Social Media comprises 10 essays that reflect on the power of the predictive technology of social media in culture, entertainment, marketing, economics and politics. It shows, from a humanistic and critical perspective, the predictive possibilities of social media platforms, as well as the risks this entails for cultural plurality, everyday consumption, the monopolistic concentration of the economy and attention, and democracy. The text is an invitation to think, as citizens, about the unbridled power we have ceded to digital platforms. A new voice to warn about the greatest concentration of communicative power ever seen in the history of humanity.

Product Details :

Genre : Technology & Engineering
Author : Cristina Fernández-Rovira
Publisher : CRC Press
Release : 2022-07-07
File : 210 Pages
ISBN-13 : 9781000626148


Predicted Humans

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Predicting our future as individuals is central to the role of much emerging technology, from hiring algorithms that predict our professional success (or failure) to biomarkers that predict how long (or short) our healthy (or unhealthy) life will be. Yet, much in Western culture, from scripture to mythology to philosophy, suggests that knowing one’s future may not be in the subject’s best interests and might even lead to disaster. If predicting our future as individuals can be harmful as well as beneficial, why are we so willing to engage in so much prediction, from cradle to grave? This book offers a philosophical answer, reflecting on seminal texts in Western culture to argue that predicting our future renders much of our existence the automated effect of various causes, which, in turn, helps to alleviate the existential burden of autonomously making sense of our lives in a more competitive, demanding, accelerated society. An exploration of our tendency in a technological era to engineer and so rid ourselves of that which has hitherto been our primary reason for being – making life plans for a successful future, while faced with epistemological and ethical uncertainties – Predicted Humans will appeal to scholars of philosophy and social theory with interests in questions of moral responsibility and meaning in an increasingly technological world.

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Genre : Philosophy
Author : Simona Chiodo
Publisher : Taylor & Francis
Release : 2024-06-14
File : 142 Pages
ISBN-13 : 9781040044643


Technology And Adolescent Mental Health

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This comprehensive book provides a framework for healthcare providers working with the dual challenges and opportunities presented by the intersection of mental health and technology. Technology and Adolescent Mental Health provides recent, evidence-based approaches that are applicable to clinical practice and adolescent care, with each chapter including a patient case illustrating key components of the chapter contents. Early chapters address the epidemiology of mental health, while the second section of the book deals with how both offline and online worlds affect mental health, presenting both positive and negative outcomes, and focusing on special populations of at-risk adolescents. The third section of the book focuses on technology uses for observation, diagnosis or screening for mental health conditions. The final section highlights promising future approaches to technology, and tools for improving intervention and treatment for mental health concerns and illnesses. This book will be a key resource for pediatricians, family physicians, internal medicine providers, adolescent medicine and psychiatry specialists, psychologists, social workers, as well as any other healthcare providers working with adolescents and mental health care.

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Genre : Medical
Author : Megan A. Moreno
Publisher : Springer
Release : 2018-03-01
File : 299 Pages
ISBN-13 : 9783319696386


Early Detection Of Mental Health Disorders By Social Media Monitoring

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eRisk stands for Early Risk Prediction on the Internet. It is concerned with the exploration of techniques for the early detection of mental health disorders which manifest in the way people write and communicate on the internet, in particular in user generated content (e.g. Facebook, Twitter, or other social media). Early detection technologies can be employed in several different areas but particularly in those related to health and safety. For instance, early alerts could be sent when the writing of a teenager starts showing increasing signs of depression, or when a social media user starts showing suicidal inclinations, or again when a potential offender starts publishing antisocial threats on a blog, forum or social network. eRisk has been the pioneer of a new interdisciplinary area of research that is potentially applicable to a wide variety of situations, problems and personal profiles. This book presents the best results of the first five years of the eRisk project which started in 2017 and developed into one of the most successful track of CLEF, the Conference and Lab of the Evaluation Forum.

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Genre : Technology & Engineering
Author : Fabio Crestani
Publisher : Springer Nature
Release : 2022-09-14
File : 337 Pages
ISBN-13 : 9783031044311


Social Media Marketing

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Social media has quickly become part of the fabric of our daily lives, and as we have flocked to it, so have most companies and organisations from every sector and industry. It is now the place to attract and sustain our attention. But how is it a new marketing activity and how is it similar to previous practice and customer behaviour? Does it require new modes of thinking about human networks and communications or do the existing conceptual models still apply? This book offers a critical evaluation of the theoretical frameworks that can be used to explain and utilise social media, and applies them to fun real-life examples and case studies from a range of industries, companies and countries. These include Unilever, Snickers, American Express, Volkswagen and Amnesty International, and span campaigns run across different platforms in countries such as China, Canada, Sweden and Singapore. Readers are invited to think about the different types of social media users and explore topics such as brand loyalty, co-creation, marketing strategy, measurement, mobile platforms, privacy and ethics. As well as tracing the emergence and trends of Web 2.0 and what they mean for marketing, the author also considers the future for social media marketing. Discussion questions and further reading are provided throughout, and the book is accompanied by a companion website.

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Genre : Business & Economics
Author : Stephan Dahl
Publisher : SAGE
Release : 2014-12-01
File : 289 Pages
ISBN-13 : 9781473910683


Handbook Of Research On Solutions For Equity And Social Justice In Education

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Education’s role should further social justice, prepare students to compete for higher social positions, train workers, and engage students so that they become active participants in a democratic society. However, as with many global systems, education has long ago fallen victim to the institutional ailments of systematic oppression and discrimination. In order to promote equity and social justice in education, it is paramount that educators and administrators acknowledge systematic challenges in education and the solutions. The Handbook of Research on Solutions for Equity and Social Justice in Education discusses how teachers and school administrators practice equity and inclusion in their schools. It provides examples of social justice and how it affects society, as well as specific case studies that aim at engendering equity and inclusion for minorities. It further discusses these issues in a global context. Covering topics such as agentic empowerment, social justice in dialogue, and teacher social justice advocacy, this major reference work is a critical resource for faculty and administrators of both K-12 and higher education, preservice teachers, teacher educators, school social workers and counselors, librarians, government officials, researchers, and academicians.

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Genre : Education
Author : Etim, James
Publisher : IGI Global
Release : 2023-03-02
File : 406 Pages
ISBN-13 : 9781799896807


Social Computing Behavioral Cultural Modeling And Prediction

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This book constitutes the refereed proceedings of the 8th International Conference on Social Computing, Behavioral-Cultural Modeling, and Prediction, SBP 2015, held in Washington, DC, USA, in March/April 2015. The 24 full papers presented together with 36 poster papers were carefully reviewed and selected from 118 submissions. The goal of the conference was to advance our understanding of human behavior through the development and application of mathematical, computational, statistical, simulation, predictive and other models that provide fundamental insights into factors contributing to human socio-cultural dynamics. The topical areas addressed by the papers are social and behavioral sciences, health sciences, engineering, computer and information science.

Product Details :

Genre : Computers
Author : Nitin Agarwal
Publisher : Springer
Release : 2015-03-16
File : 487 Pages
ISBN-13 : 9783319162683


Business Intelligence

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Business professionals who want to advance their careers need to have a strong understanding of how to utilize business intelligence. This new book provides a comprehensive introduction to the basic business and technical concepts they’ll need to know. It integrates case studies that demonstrate how to apply the material. Business professionals will also find suggested further readings that will develop their knowledge and help them succeed.

Product Details :

Genre : Computers
Author : Rajiv Sabherwal
Publisher : John Wiley & Sons
Release : 2013-02-19
File : 306 Pages
ISBN-13 : 9780470461709


Predictive Technology In Social Media

eBook Download

BOOK EXCERPT:

Can behaviour on social media predict future purchase patterns? Can what we click on social media foresee which political party will we vote for? Can the information we share on our wall foretell the next series I might want to watch? Can the likes on Instagram and Facebook predict the time one will spend on digital platforms in the next hour? The answer is no longer science fiction. It points to the ability of mainstream social media platforms such as Facebook and Twitter to be able to deliver specialised advertising services to highly targeted audience segments controlled by the billions of devices that flood our daily lives. At the same time, it highlights a more relevant problem: can social media guide, suggest or impose a certain behaviour or thought? Everything seems to indicate that they can do it. Predictive Technology in Social Media comprises 10 essays that reflect on the power of the predictive technology of social media in culture, entertainment, marketing, economics and politics. It shows, from a humanistic and critical perspective, the predictive possibilities of social media platforms, as well as the risks this entails for cultural plurality, everyday consumption, the monopolistic concentration of the economy and attention, and democracy. The text is an invitation to think, as citizens, about the unbridled power we have ceded to digital platforms. A new voice to warn about the greatest concentration of communicative power ever seen in the history of humanity.

Product Details :

Genre : Technology & Engineering
Author : Cristina Fernández-Rovira
Publisher : CRC Press
Release : 2022-07-07
File : 233 Pages
ISBN-13 : 9781000626155


Military Neuroscience And The Coming Age Of Neurowarfare

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Krishnan describes military applications of neuroscience research and emerging neurotechnology with relevance to the conduct of armed conflict and law enforcement. This work builds upon literature by scholars such as Moreno and Giordano and fills an existing gap, not only in terms of reviewing available and future neurotechnologies and relevant applications, but by discussing how the military pursuit of these technologies fits into the overall strategic context. The first to sketch future neurowarfare by looking at its potentials as well as its inherent limitations, this book’s main theme is how military neuroscience will enhance and possibly transform both classical psychological operations and cyber warfare. Its core argument is that nonlethal strategies and tactics could become central to warfare in the first half of the twenty-first century. This creates both humanitarian opportunities in making war less bloody and burdensome as well as some unprecedented threats and dangers in terms of preserving freedom of thought and will in a coming age where minds can be manipulated with great precision.

Product Details :

Genre : Political Science
Author : Armin Krishnan
Publisher : Taylor & Francis
Release : 2016-10-04
File : 281 Pages
ISBN-13 : 9781317096078