A prominent political scientist in American academia throughout the second half of the 20th century, Almond gathers 11 essays he wrote mostly during the 1990s. They explore topics he finds suitable for an octogenarian: historical narrative about the political science discipline, reflections about democracy and democratization, and his own education and early career. Annotation copyrighted by Book News, Inc., Portland, OR

Throughout the twentieth century governments came to increasingly appreciate the value of soft power to help them achieve their foreign policy ambitions. Covering the crucial period between 1936 and 1953, this book examines the U.S. government’s adoption of diplomatic programs that were designed to persuade, inform, and attract global public opinion in support of American national interests. Cultural diplomacy and international information were deeply controversial to an American public that been bombarded with propaganda during the First World War. This book explains how new notions of propaganda as reciprocal exchange, cultural engagement, and enlightening information paved the way for innovations in U.S. diplomatic practice. Through a comparative analysis of the State Department’s Division of Cultural Relations, the government radio station Voice of America, and the multilateral cultural, educational and scientific diplomacy of Unesco, and drawing extensively on U.S. foreign policy archives, this book shows how America’s liberal traditions were reconciled with the task of influencing and attracting publics abroad.

This book analyses the marketing techniques that terrorist organisations employ to encourage people to adopt their ideology and become devoted supporters. The book’s central thesis is that due to the development of digital technologies and social media, terrorist groups are employing innovative marketing techniques and advertising strategies to foster an emotional connection with their audiences, particularly those in younger demographics. By conducting thematic and narrative analyses of Islamic State of Iraq and Syria (ISIS) propagandist magazines, as well as looking at the group’s online communities, the book demonstrates that terrorist groups behave as commercial brands by establishing an emotional connection with their potential recruits. Specifically, groups and their potential supporters follow the logic of emotional choice. The book emphasizes that while ISIS became the first group that discovered and benefited from the power of marketing, it did not have a supernatural power and thus it is possible to find a response to it, which is particularly important now. The book eventually poses a question about whether terrorism has become the product of marketing in the same way as any mainstream consumer product is, and asks what can we do to battle the appeal of marketing-savvy terrorist groups. This book will be of interest to students of terrorism studies, radicalisation, and propaganda, communication , and security studies.

A study of propaganda in relation to twentieth-century democracy.

Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.

Edward Conze’s The Psychology of Mass Propaganda presents a commentary on the psychology of propaganda during the rise of fascism in Europe in the 1930s. It discusses the conditions which generate vulnerability to misinformation in human societies, and thus offers insight into how propaganda may be "withstood." Completed in 1939, during the period of Conze’s own inflection from Marxist philosophy to Buddhist studies, the original manuscript was never published and is now in print for the first time. Presenting a unique historical perspective, while also appealing to an acutely topical interest in the conditions under which autocracy and fascism arise, the book examines the psychology of mass propaganda through copious contemporary and historical examples. Conze focuses especially on recent news articles and the statements of the propagandists of many of the governments that would go on to participate in the Second World War, including Germany, Italy, the USSR, USA and UK, all of which he interprets through the lens of recent psychological and historical research. The book has been edited and includes a new introduction by Richard N. Levine and Nathan H. Levine, also featuring a foreword by American legal scholar Laurence H. Tribe, and an afterword by actor, director, writer, and Buddhist priest Peter Coyote. This is a fascinating opportunity for scholars across several disciplines, including political scientists and psychologists, historians and sociologists, to access one of Conze’s previously unpublished works. It will also be of importance to those interested in Conze’s work on Buddhist philosophy, and in the psychology of propaganda more broadly.

First published in 1980. This is Volume II of Mannheim's collected works, translated by Edward Shils and includes recent developments in the author's thinking since 1935 when it was originally written.