Purpose Driven Pricing

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BOOK EXCERPT:

Pricing is frequently used as a key strategic lever for management to increase profitability. However, price can also be used as a lever for societal good. This book demonstrates how effective use of price can have positive societal impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly products, and improving people’s health outcomes and quality of life. This book, written by two leading thinkers on pricing strategy and practice, makes the important link between the ideals of purpose in organizations and the crucial tools of how to implement change using one of the fundamental levers at the disposal of the organization. It introduces the concept of leveraging the power of pricing for both profit and societal good and then clearly explains how it can be done. Price can be used to manage demand, incentivize consumer behavior, and influence change. The impact can be effective and quick, and it is not far-fetched to say that pro-social pricing can be utilized to preserve the environment, educate citizens, promote arts, alleviate poverty, and improve health. The book outlines how corporations, governments, civil society organizations, and collaborators can use pricing power to manage the adoption of products and services across B2B and B2C. Pricing strategies include innovating, unbundling, unpackaging, collaborating, implementing new monetization models, and applying learnings from behavioral pricing. Executives of corporate and business strategy and those dealing with brand portfolios, sustainability, social and health equity will find profound insights in this book. It will also be valuable in executive training and for graduate students.

Product Details :

Genre : Business & Economics
Author : Saloni Firasta-Vastani
Publisher : Taylor & Francis
Release : 2024-07-29
File : 156 Pages
ISBN-13 : 9781040038970


Purpose Driven Pricing

eBook Download

BOOK EXCERPT:

"Pricing is frequently used as a key strategic lever for management to increase profitability. However, price can also be used as a lever for societal good. This book demonstrates how effective use of price can help reduce carbon emissions, accelerate the adoption of eco-friendly products, improve people's health outcomes and lift quality of life. This book, written by two leading thinkers on pricing strategy and practice, makes the important link between the ideals of purpose in organizations with the crucial tools of how to implement change using one of the fundamental levers at the disposal of the organization. Price can not only be used to improve profits and market share, but it can also be used to manage demand, incentivize consumer behavior, and influence change. The impact can be effective and quick, and it is not far-fetched to say that prosocial pricing can be used to preserve the environment, educate citizens, promote arts, alleviate poverty, and improve health. This book introduces the concept of using the power of pricing to improve profits and for societal good, and then clearly explains how. It outlines how corporations, governments, civil society organizations, and collaborators can use pricing power to manage the adoption of products and services across B2B and B2C. Pricing strategies range from innovating, un-bundling, unpackaging, collaborating, implementing new monetization models to applying learnings from behavioral pricing. Executives of corporate and business strategy and those dealing with brand portfolios, sustainability, social and health equity will find profound insights in this book. The book will also be valuable in executive training and for graduate students"--

Product Details :

Genre : Business & Economics
Author : Saloni Firasta-Vastani
Publisher :
Release : 2024
File : 0 Pages
ISBN-13 : 1032634812


Handbook Of Research On International Business And Models For Global Purpose Driven Companies

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International businesses struggle to be competitive and influential at the global market level. With the new ideas in the management and leadership disciplines, hard skills are losing or are believed to be losing their strategic relevance while soft skills are praised and highly sought after. The Handbook of Research on International Business and Models for Global Purpose-Driven Companies, a pivotal reference source, provides vital research on international business management strategies and applications within internal organizations that allow companies to strategically position themselves for increased success in the global economy. While highlighting topics such as organizational culture, internal communication, and generational workforce, this publication explores leadership disciplines as well as the methods of handling multicultural organizations. This book is ideally designed for entrepreneurs, executives, managers, business professionals, human resource officials, researchers, academicians, and students.

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Genre : Business & Economics
Author : Perez-Uribe, Rafael Ignacio
Publisher : IGI Global
Release : 2020-11-20
File : 589 Pages
ISBN-13 : 9781799849100


America A Purpose Driven Nation

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AMERICA-A PURPOSE - DRIVEN NATION ONE NATION UNITED ONE GOD JEHOVAH ONE LAW BIBLICAL Freedom of Religion The founding of America was Providential, not accidental. America was founded on purpose for a purpose-freedom to worship as people please. Christianity is the faith that gave birth to freedom of religion. Because of this spiritual heritage, America is known around the world for freedom the Bill of Rights ensures for all citizens, beginning with religious tolerance. Reversing Current Secular Trends What secularists are doing today is repressive to the First Amendment and offensive to Christians. The secularist agenda to enact "Hate Crimes" laws designed contrary to biblical principles is a destructive form of government opposing the consent of the governed. Ronald Reagan, hero of conservatives, said, "The frustrating thing is that those who are attacking religion claim they are doing it in the name of tolerance. Question: Isn't the real truth that they are intolerant of religion?" Reversing the current trend of secularization in American society involves making two essential changes: (1) quashing the unfriendly secularist war on faith; and (2) overturning activist Courts which limit Judeo-Christian expression in the public arena. Real Problems-Real Solutions This book features a Contract with Conservatives that offers real solutions to the vital issues "we the people" must come to grips with. Like German reformer Martin Luther in October of 1517, Pantana nails 95 theses of conservatism on the false walls, erected by secularists, which separate church from state. History is too filled with examples of this pattern for it to be ignored. The silent majority must let its voice be heard loud and clear at the ballot box in the 2008 election. For more information on the 95 proposals in the Contract with Conservatives visit www.purposedrivennation.com

Product Details :

Genre : Religion
Author : Philip Michael Pantana
Publisher : Xulon Press
Release : 2007-11
File : 486 Pages
ISBN-13 : 9781602666320


Managing Social Purpose Driven Organizations

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The book examines the management of social purpose driven organizations in an Asian context, using the case study approach. It looks at these organizations during a period of major changes in the regulatory and governance environment for charities in Singapore. The focus is on how these changes impact the organizational and management issues confronting several charities and volunteer welfare organizations, an arts enterprise, a co-operative and a non-governmental organization in international disaster relief. Although diverse, the common denominator among these organizations is their commitment to a core social purpose. Issues examined include: organizational restructuring, crisis management, organizational change management, social entrepreneurship and organizational sustainability. The book adopts a systemic perspective in examining the challenges of managing organizations that are neither state-owned nor private enterprises, and in particular, the interrelationships between contexts, actions and outcomes and their impact on the organizations, their stakeholders and external environments.

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Genre : Business & Economics
Author : Wee Beng Geok
Publisher : Routledge
Release : 2017-07-31
File : 157 Pages
ISBN-13 : 9781351997096


The Purpose Driven University

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This timely book offers the why, how and what of a purpose-driven university, utilising cases, research, concepts and a framework which can be implemented in any university interested in making a difference. This book tells the stories of purpose-driven universities and other organisations.

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Genre : Education
Author : Debbie Haski-Leventhal
Publisher : Emerald Group Publishing
Release : 2020-06-23
File : 174 Pages
ISBN-13 : 9781838672850


Become An Uncommon Purpose Driven Achiever

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This book is for Uncommon People. It will stir you up and inspire you to think differently from the crowd. It will sharpen your uncommonness and bring out the Achiever in you. It will challenge you to grow in Purpose and in Excellence. It will boost your confidence and productivity in your Career and your Field of Calling. Every page in this book is packed with passion. You will be motivated to break your limits and become an Uncommon Purpose Driven Achiever. This book is Powerful, Charming, written with Style, Grace and Humour. www.TheJourneyofExcellence.com

Product Details :

Genre : Self-Help
Author : OSCAR BONGA NOMVETE
Publisher : Trafford Publishing
Release : 2011-11-01
File : 177 Pages
ISBN-13 : 9781426966217


Purpose Driven Organizations

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A higher purpose is not simply about profit. Symbolising the motivations of our actions and efforts, it reflects something much more aspirational and contributes to our global society. This open access book offers novel solutions to ensure employees support a wider organizational meaning whilst guaranteeing that the company benefits from the employee’s individual sense of purpose. Advocating a shift from previous models and theories, this book contributes to debate and offers insight for both scholars and practitioners. The chapters bring together academic rigour and practical models to help readers distinguish between the fads and influential strategies. Exploring the development of purpose at each level of business, from strategy and leadership to communication, this book avoids theoretical jargon and provides new approaches to building sustainable purpose-driven organizations. This is an Open Access book sponsored by DPMC Spain, UIC Barcelona and Corporate Excellence - Centre for Reputation Leadership

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Genre : Business & Economics
Author : Carlos Rey
Publisher : Springer
Release : 2019-06-17
File : 153 Pages
ISBN-13 : 9783030176747


Purpose Driven Innovation

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Purpose-Driven Innovation is the first book to set out how change management models work in practice in the context of the Sustainable Development Goals (SDGs), an essential primer for all organizations, small and large, public or private, within and outside of the United Nations in the wake of crisis.

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Genre : Business & Economics
Author : Jens P. Flanding
Publisher : Emerald Group Publishing
Release : 2022-09-15
File : 268 Pages
ISBN-13 : 9781803821436


The Purpose Driven Life

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Rick Warren helps readers to discover, develop, and fulfill God's purpose for their lives.

Product Details :

Genre : Religion
Author : Rick Warren
Publisher : Zondervan
Release : 2003-06-24
File : 434 Pages
ISBN-13 : 9780310255253