The boundary between ‘high’ culture and ‘popular’ culture is neither hermetic nor stable. A wide-spread mechanism of a reception strongly influenced by structuralism and post-modernism has led to the amplification and acceleration of cultural production between these two poles. Relying on a decidedly theoretical approach, this volume offers a broad perspective transgressing linguistic, cultural, temporal, and media borders. Reflections and perspectives on the relationship between ‘high’ and ‘popular’ culture are the subject of the thirteen articles collected here. Side by side with theoretical approaches, case studies covering classical and Heavy Metal music, TV series and pornographic films, zombies and ‘Creature Features’, philosophically infused comics and popular lexicography, professional wrestling and hypertext literature pave the way to a contemporary aesthetics.

Explains how to develop programs in the UNIX operating system, discussing how to perform tasks including building, debugging, and understanding how shell scripts work.

Newly revised and updated, this second edition will help OpenVMS programmers make an intelligent choice between DCL and more conventional programming languages. In addition, it offers a programming language to computers users who are not conversant with conventional languages.

Knowing the rules of grammar never goes out of style. Now readers can brush up on their writing skills with just one book. This guide covers the gamut of grammar and style topics, including nouns and pronouns; tense, mood, and voice as expressed through verbs; subject and verb agreement in complete sentences; commas, colons, and semicolons; ellipses and other marks; parenthesis and brackets; capitalization; numbers and signs; spelling; abbreviations; and much more. ?Ideal for both native speakers and those learning English as a second language ?Encyclopedic approach ?Features thumbtabs and other navigation aids

'John Foster's book is a 'How To' guide that gives a solid grounding in the writing requirements of the PR business. It covers a lot of ground in a complex but rewarding subject.'Writing MagazineEffective Writing Skills for Public Relations is a valuable reference source on the basis of style and presentation with helpful hints on making the best use of written communication. It advises on how to write concisely using jargon-free language whilst avoiding overused words and phrases. There is guidance on policing house style with emphasis on consistency and advice on punctuation, headlines and captions. As well as this there are tips on what makes a good press release and how to use effective design and layout to produce easy to read text. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office.This third edition includes five new chapters covering editing skills, the importance of written tone of voice, what makes a good annual report, the legal issues facing writers and the use of Americanisms. Standard proof correction marks are included together with a glossary of terms.This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.

Quickly master dynamic, database-driven Web development–no experience necessary! Even if you’re completely new to PHP, MySQL, and Web database development, this book will guide you through every step of building powerful, database-driven, dynamic Web sites. Direct from the world’s top scripting instructor, Ellie Quigley, PHP and MySQL by Example illuminates every concept with tested code examples, screen shots showing program output, and clear, line-by-line explanations. Classroom-tested in Ellie Quigley’s Silicon Valley training courses and at Marko Gargenta’s Marakana training company in San Francisco, this book takes you from the simplest PHP scripting and SQL querying techniques all the way to dynamic, database driven Web site construction with PHP and MySQL. From simple fill-in forms to program security and debugging, it’s the only PHP/MySQL book you’ll ever need! This book covers Complete PHP fundamentals, including operators, strings, conditionals, loops, arrays, functions, and more PHP QuickStart for more advanced readers–makes you productive with PHP in the space of just fifteen book pages Essential Web development techniques, from file handling to validating user input with regular expressions Powerful PHP features, including user-defined functions and self-processing PHP Forms Day-to-day MySQL administration A complete SQL tutorial for creating queries, retrieving data, and writing data with MySQL Session management and cookies Object Oriented PHP Best practices for using PHP and MySQL together Nearly 100,000 professionals and power users have relied on Ellie Quigley’s books to master scripting languages. With PHP and MySQL by Example, you can, too. And once you’ve become an expert, you’ll turn to this book constantly as your go-to source for reliable answers, solutions, and code. Lab Solutions Solutions to the end-of-chapter labs are available at www.prenhallprofessional.com/title/0131875086.

Written for the one- to three-term introductory programming course, the sixth edition of Java Illuminated provides learners with an interactive, user-friendly approach to learning the Java programming language. Comprehensive but accessible, the text takes a progressive approach to object-oriented programming, allowing students to build on established skills to develop new and increasingly complex classes. Java Illuminated follows an activity-based active learning approach that ensures student engagement and interest. In addition, the text presents other topics of interest, including graphical user interfaces (GUI), data structures, file input and output, and graphical applications.

This book is for students and professionals who are intrigued by the prospect of learning and using a powerful language that provides a rich infrastructure for creating programs. No programming knowledge is necessary to benefit from this book except for the section on Lua bindings, which requires some familiarity with the C programming language. A certain comfort level with command-line operations, text editing, and directory structures is assumed. Software developers who have experience with functions, strings, and associative arrays can skim Chapters 2 through 5 with the caveat that certain Lua colloquialisms are introduced there along with programming concepts. Throughout the text, sections pertaining to a particular operating system are clearly marked and can be skipped by readers working on a different platform. This book is organized to guide you through the basics of using Lua. Its structure is as follows: Installing Lua on your system (Chapter 1) Learning the fundamentals of programming in Lua (Chapters 2 through 10) Reviewing standard Lua functions (Chapter 11) Exploring application development with Lua using packages contributed by the community (Chapters 12 through 18) Using Lua's many community resources (Chapter 19) Chapters 2 through 10 each build on concepts that are presented in its predecessors, so a sequential reading of this part of the book is advised. The summary of Lua's built-in libraries contains examples that assume you have a good grasp of the materials presented in the first 10 chapters. Some of the libraries and techniques presented in Chapters 12 and 13 are needed in the remaining chapters of the book. Chapters 14 through 19 are relatively independent of one another and can be read out of sequence. You need surprisingly little in the way of computer resources to learn and use Lua. This book focuses on Windows and Unix-like (including Linux) systems, but any operating system that supports a command shell should be suitable. You'll need a text editor to prepare and save Lua scripts. If you choose to extend Lua with libraries written in a programming language like C, you'll need a suitable software development kit. Many of these kits are freely available on the Internet but, unlike Lua, they can consume prodigious amounts of disk space and memory. Chapter 18 discusses using Lua on a Palm Pilot. Even if you don't own or have access to one of these devices, this chapter shows how you can simulate one on the major desktop systems.

SQL in a Nutshell applies the eminently useful "Nutshell" format to Structured Query Language (SQL), the elegant--but complex--descriptive language that is used to create and manipulate large stores of data. For SQL programmers, analysts, and database administrators, the new second edition of SQL in a Nutshell is the essential date language reference for the world's top SQL database products. SQL in a Nutshell is a lean, focused, and thoroughly comprehensive reference for those who live in a deadline-driven world.This invaluable desktop quick reference drills down and documents every SQL command and how to use it in both commercial (Oracle, DB2, and Microsoft SQL Server) and open source implementations (PostgreSQL, and MySQL). It describes every command and reference and includes the command syntax (by vendor, if the syntax differs across implementations), a clear description, and practical examples that illustrate important concepts and uses. And it also explains how the leading commercial and open sources database product implement SQL. This wealth of information is packed into a succinct, comprehensive, and extraordinarily easy-to-use format that covers the SQL syntax of no less than 4 different databases.When you need fast, accurate, detailed, and up-to-date SQL information, SQL in a Nutshell, Second Edition will be the quick reference you'll reach for every time. SQL in a Nutshell is small enough to keep by your keyboard, and concise (as well as clearly organized) enough that you can look up the syntax you need quickly without having to wade through a lot of useless fluff. You won't want to work on a project involving SQL without it.

Make your websites more dynamic by adding a feedback form, creating a private area where members can upload images that are automatically resized, or perhaps storing all your content in a database. David Powers has updated his definitive book to incorporate the latest techniques and changes to PHP, including the arrival of PHP 7. New features include the spaceship and null coalesce operators, generators, using array shorthand syntax for list(), array dereferencing, and array unpacking with the splat operator. The problem is, you're not a programmer and the thought of writing code sends a chill up your spine. Or maybe you've dabbled a bit in PHP and MySQL, but you can't get past baby steps. If this describes you, then you've just found the right book. PHP and the MySQL database are deservedly the most popular combination for creating dynamic websites. They're free, easy to use, and provided by many web hosting companies in their standard packages. This book also covers MariaDB, a seamless replacement for MySQL that has been adopted on many web servers. Unfortunately, most PHP books either expect you to be an expert already or force you to go through endless exercises of little practical value. In contrast, this book gives you real value right away through a series of practical examples that you can incorporate directly into your sites, optimizing performance and adding functionality such as file uploading, email feedback forms, image galleries, content management systems, and much more. Each solution is created with not only functionality in mind, but also visual design. But this book doesn't just provide a collection of ready-made scripts: each PHP solution builds on what's gone before, teaching you the basics of PHP and database design quickly and painlessly. By the end of the book, you'll have the confidence to start writing your own scripts or—if you prefer to leave that task to others—to adapt existing scripts to your own requirements. Right from the start, you're shown how easy it is to protect your sites by adopting secure coding practices. What You Will Learn Design and build dynamic PHP-based web sites and applications Get started right away through practical examples that you can reuse Incorporate PHP 7 elements including new ways of handling arrays Work with the latest PHP 7 techniques, innovations, and best practices Who This Book Is For Readers should have at least some prior exposure to web development using PHP.