In the first half of the twentieth century, modernist works appeared not only in obscure little magazines and books published by tiny exclusive presses but also in literary reprint magazines of the 1920s, tawdry pulp magazines of the 1930s, and lurid paperbacks of the 1940s. In his nuanced exploration of the publishing and marketing of modernist works, David M. Earle questions how and why modernist literature came to be viewed as the exclusive purview of a cultural elite given its availability in such popular forums. As he examines sensational and popular manifestations of modernism, as well as their reception by critics and readers, Earle provides a methodology for reconciling formerly separate or contradictory materialist, cultural, visual, and modernist approaches to avant-garde literature. Central to Earle's innovative approach is his consideration of the physical aspects of the books and magazines - covers, dust wrappers, illustrations, cost - which become texts in their own right. Richly illustrated and accessibly written, Earle's study shows that modernism emerged in a publishing ecosystem that was both richer and more complex than has been previously documented.

As editor of the "Dial," Moore wielded considerable cultural authority in the world of arts and letters, yet cultural histories of modernist magazines have largely overlooked her editorial influence. This book makes visible Moore's contribution to the production of modernism even as it complicates the concept of editorial agency. It explores the public face of the modernist editor, the image of highbrow distinction circulated by the "Dial" and embodied by the figure of "Miss Moore." It also examines Moore's editorial practice as a form of modernist "contractility" drawing on her own poetics to understand more fully the motives underpinning her revisions. it returns to the well-known case of Moore's radical cuts to Hart Crane's poem "The WIne Menagerie" as well as instances of collaborative struggle with William Carlos Williams, Gertrude Stein, Paul Rosenfeld, and D.H. Lawrence. In doing so, the book conceptualizes editorial labor as a form of creative and critical social practice

We often think of Mrs Dalloway or A Portrait of the Artist as a Young Man as difficult books, originally published in small print runs for a handful of readers. But from the mid-1920s, these texts and others were available in cheap format across Europe. Uniform series of reprints such as the Travellers' Library, the Phoenix Library, Tauchnitz and Albatross sold modernism to a wide audience - thus transforming a little-read "e;highbrow"e; movement into a popular phenomenon. The expansion of the readership for modernism was not only vertical (from "e;high"e; to "e;low"e;) but also spatial - since publisher's series were distributed within and outside metropolitan centres in Britain, continental Europe and elsewhere. Many non-English native speakers discovered texts by Joyce, Woolf and others in the original language - a fact that has rarely been mentioned in histories of modernism. Drawing on extensive work in neglected archives, Cheap Modernism will be of interest to all those who want to know how the new literature became a global commercial hit.

The Cambridge History of American Modernism examines one of the most innovative periods of American literary history. It offers a comprehensive account of the forms, genres, and media that characterized US modernism: coverage ranges from the traditional, such as short stories, novels, and poetry, to the new media that shaped the period's literary culture, such as jazz, cinema, the skyscraper, and radio. This volume charts how recent methodologies such as ecocriticism, geomodernism, and print culture studies have refashioned understandings of the field, and attends to the contestations and inequities of race, sovereignty, gender, sexuality, and ethnicity that shaped the period and its cultural production. It also explores the geographies and communities wherein US modernism flourished-from its distinctive regions to its metropolitan cities, from its hemispheric connections to the salons and political groupings that hosted new cultural collaborations.

Exploring the collaborative, consumer-oriented Modernism that developed out of both planned and fortuitous groupings in periodicals, this book traces the serialization and advertisement of Henry James's The Turn of the Screw in Collier's (1898), Rudyard Kipling's Kim in McClure's and Cassell's (1900-1901), James Joyce's Ulysses in the Little Review (1918-1920), and Virginia Woolf's “Mrs. Dalloway in Bond Street” in the Dial (1923). These periodicals-whether mass-market journals or literary magazines-adjust our perceptions of authors elsewhere known to be “in charge” and reveal the central role that compromise and chance played in the emergence of Modernism. Bringing to light new research from multiple archives, Sigler pieces together original records of journals' advertising strategies, previously unpublished editorial correspondence, and long-buried letters to unearth the forgotten stories behind the texts we think we know so well.

In the 1920s and 1930s the Modern Library series began to bring out cheap editions of modernist works. Jaillant provides a thorough analysis of the series’ mix of highbrow and popular literature and argues that the availability and low cost of modernist works helped to expand modernism's influence as a literary movement.

The print culture of the early twentieth century has become a major area of interest in contemporary Modernist Studies. Modernism's Print Cultures surveys the explosion of scholarship in this field and provides an incisive, well-informed guide for students and scholars alike. Surveying the key critical work of recent decades, the book explores such topics as: - Periodical publishing – from 'little magazines' such as Rhythm to glossy publications such as Vanity Fair - The material aspects of early twentieth-century publishing – small presses, typography, illustration and book design - The circulation of modernist print artefacts through the book trade, libraries, book clubs and cafes - Educational and political print initiatives Including accounts of archival material available online, targeted lists of key further reading and a survey of new trends in the field, this is an essential guide to an important area in the study of modernist literature.

Modernist Writers and the Marketplace is a new research-level collection devoted to an exciting area in the history of the book. Focusing on Henry James, W.B. Yeats, Joseph Conrad, D.H. Lawrence, Virginia Woolf, T.S. Eliot, James Joyce, Ezra Pound, Wyndham Lewis and the culture of the little magazine of the period, eleven contributors from six countries demonstrate new developments in the sociology of texts, the practice of literary biography, and textual criticism.

This book sheds light on how the text and physical design of James Joyce’s two most challenging works, Ulysses and Finnegans Wake, reflect changes that transformed Europe between World War I and II.

From the dime novels of the Civil War era to the pulp magazines of the early 20th century to modern paperbacks, lurid fiction has provided thrilling escapism for the masses. Cranking out formulaic stories of melodrama, crime and mild erotica--often by uncredited authors focused more on volume than quality--publishers realized high profits playing to low tastes. Estimates put pulp magazine circulation in the 1930s at 30 million monthly. This vast body of "disposable literature" has received little critical attention, in large part because much of it has been lost--the cheaply made books were either discarded after reading or soon disintegrated. Covering the history of pulp literature from 1850 through 1960, the author describes how sensational tales filled a public need and flowered during the evolving social conditions of the Industrial Revolution.