How engaging technology and relationships can help you stand out, attract business and achieve a more dynamic professional life The technological landscape has reshaped the way white collar workers cultivate and promote their businesses. The Transformation of Professional Services is an engaging look at how licensed experts are adapting to today's dynamic economic environment. From Ari Kaplan—a recognized advisor on business and career development— Reinventing Professional Services: Building Your Business in the Digital Marketplaceoffers insights on taking advantage of enterprising techniques to stand out and position one's self as an insightful chameleon rather than as an isolated purveyor of facts and figures. Details the importance of offering resources instead of simply selling Reveals strategies for increasing one's searchability and distinguishing one's self in an economic downturn or recovery Offers advice readers can immediately use to strengthen client relationships Written in a straightforward and accessible style, this book provides engaging guidance for anyone in the professional services field—from business consultants, financial advisers, and lawyers to accountants, real estate brokers, and appraisers.

Learn how today's hottest, most successful businesses are tapping into social media and other customer-driven tools and technologies to build, expand, or revive their brands Launched from branding guru Don Tapscott's landmark $10 million research project on the intersection of technology and business models, WikiBrands explain what your business needs to do NOW to embrace the power of p-2-p technologies like word-of-mouth, user generated content, social media, microblogging, crowdsourcing, and customer rating systems to engage customers and enlist them in brand building and value-enhancement. Featuring fascinating case studies of how Microsoft, P&G, Nike, Starbucks, Ford, Best Buy, Zappos, and others, launched, built, expanded, or rebuilt their brands through Wiki-style collaboration with customers, this book is part wake-up call, part action plan-and the total blueprint for how you can drive innovation and growth through technology-based immersive customer interaction. Foreword by Don Tapscott, author of Wikinomics, Digital Capital, and Grown Up Digital Supported by an online tookit including a Wikibrand Hall of Fame, videoblog, and Wikibrand guidebook. Shows how companies like Frito-Lay and Dell use Wiki marketing and social media in ways unimaginable just a few years ago to engage and connect with consumers and drive millions of dollars in sales Inside WikiBrands: The Six Benefits of Wiki Brand Advocacy • Measurement and Metrics • Community Management • The B-to-B Wiki Brand • The Personal Wiki Brand • 25 Things to Know in 25 Minutes

Real-world solutions to the strategic problems confronting institutions of higher learning in the Digital Age. Powerful market forces are rapidly expanding the landscape of higher education. At issue is the traditional resident institution learning to accommodate a growing trend towards online and video education. In this age of rampant technological advancement, new standards for learning products and experiences will be developed and only the expeditionary institutions will be able to compete. In this stand-alone supplement to PricewaterhouseCoopers' Reinventing the University, a high-profile group of administrators, educators, and business people explore the competitive challenges facing today's colleges and universities and outline proven strategies for meeting those challenges head-on. Never losing sight of the unique fiscal and regulatory demands associated with managing an institution of higher education, these experts explore an array of strategic issues of vital concern to administrators, including: Applying lessons learned from the healthcare revolution to higher education Transformational strategy: structuring your organization to take full advantage of new technologies and emerging market opportunities Expeditionary strategies for testing hypotheses and developing core competencies Forming partnerships and alliances with other schools and corporations Personalized marketing and other mass customization techniques for cultivating a loyal customer base. Reinventing the University is a valuable source of insights and ideas for college administrators and board members, as well as management and financial consultants who work with institutions of higher learning.

Underlying Yeang's projects is a programme of research that focuses on the design of the skyscraper, a design that derives from the recognized importance that climate has on finding energy-efficient resources.

The fourth Glion Colloquium, which was held in Glion above Montreux, Switzerland, in June 2003, drew together active university leaders (presidents, rectors, vice-chancellors), along with guests from industry with close ties to academe, to compare perspectives on the future of the research university in America and Europe, as reflected in its title, 'Reinventing the Research University'. Although there was considerable discussion about whether it would be more accurate to use other verbs such as 'reforming', 'renewing' or 'refocusing', there was general agreement that change would characterize the future of the research university, driven by powerful social, economic and technological forces driving change in our world. The papers contained in this book reflect both the consensus and differences in the perspectives of the participants on these issues. In Part I, papers set the stage by considering the forces that are likely to change the nature of the research university. In Part II, the authors discuss the changing nature of education and scholarship. Part III then continues with papers on the changing nature of the interaction between the research university and broader society. In Part IV, the authors discuss the challenges of financing and governing the contemporary research university. In the concluding chapter the editors endeavour to pull together these discussions to develop more specific suggestions concerning the issues and strategies that universities should consider as they approach a period of rapid change. [Publisher, ed].

Discusses how to improve the effectiveness of foreign aid, proposing practical solutions to specific problems rather than a utopian master plan. This work also includes writers who look at scientific evaluation of aid projects and describe projects found to be cost-effective, including vaccine delivery and HIV education.

"Reinventing the Patient Experience provides the advice and inspiration you need to make significant changes in the way your patients experience care in your hospital." "The book draws lessons from the experiences of hospitals considered innovators in patient-centered care. This diverse group of organizations illustrates how integrating "high touch" and "high tech" care is possible at hospitals of all types and sizes. You will learn what strategies they put in place, what barriers they faced, how they moved past roadblocks, and what their keys to success were. Leaders from these pioneering organizations share how they tackled various implementation and operational issues in the areas of physical environment, nursing services, complementary therapies, spirituality, leadership, and sustainability."--BOOK JACKET.

An insider's provocative account of one of the most contentious debates in science today When Niles Eldredge and Stephen Jay Gould, two of the world's leading evolutionary theorists, proposed a bold new theory of evolution—the theory of "punctuated equilibria"—they stood the standard interpretation of Darwin on its head. They also ignited a furious debate about the true nature of evolution. On the one side are the geneticists. They contend that evolution proceeds slowly but surely, driven by competition among organisms to transmit their genes from generation to generation. On the other are the paleontologists, like Eldredge and Gould, who show in the fossil record that in fact evolution proceeds only sporadically. Long periods of no change—equilibria—are "punctuated" by episodes of rapid evolutionary activity. According to the paleontologists, this pattern shows that evolution is driven far more by environmental forces than by genetic competition. How can the prevailing views on evolution be so different? In Reinventing Darwin, Niles Eldredge offers a spirited account of the dispute and an impressive case for the paleontologists' side of the story. With the mastery that only a leading contributor to the debate can provide, he charts the course of theory from Darwin's day to the present and explores the fundamental mysteries and crucial questions that underlie the current quarrels. Is evolution fired by a gentle and persistent motor and fueled by the survival instincts of "selfish genes"? Or does it proceed in fits and starts, as the fossil record seems to show? What is the role of environmental changes such as habitat destruction and of cataclysmic events like meteor impacts? Are most species inherently stable, changing only very little until they succumb to extinction? Or are species highly adaptable, changing all the time? Eldredge sorts through the major findings and interpretations and presents a lively introduction to the leading edge of evolutionary theory today. Reinventing Darwin offers a rare insider's view of the sometimes contentious, but always stimulating work of scientific inquiry. PRAISE FOR NILES ELDREDGE'S PREVIOUS BOOKS The Miner's Canary: Unraveling the Mysteries of Extinction "The Miner's Canary rings with integrity. The author takes care to present opposing views. Some readers, indeed, might view Mr. Eldredge as a little too self-effacing; he is, after all, one of the world's leading experts in his field."—The New York Times Book Review Fossils: The Evolution and Extinction of Species ". . . an important and informative book. It is also delightfully idiosyncratic. This is no scholarly treatise defending academic argument. It is an essay for everyone interested in the story of earthly life."—The Christian Science Monitor Life Pulse: Episodes from the Story of the Fossil Record "This is Earth history on a grand scale; those who enjoy the works of Stephen Jay Gould will appreciate Life Pulse."—Publishers Weekly