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BOOK EXCERPT:
Product Details :
Genre |
: |
Author |
: |
Publisher |
: Taylor & Francis |
Release |
: |
File |
: 606 Pages |
ISBN-13 |
: 9781135891053 |
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BOOK EXCERPT:
The Sourcebook for Political Communication Research will offer scholars, students, researchers, and other interested readers a comprehensive source for state-of-the-art/field research methods, measures, and analytical techniques in the field of political communication. The need for this Sourcebook stems from recent innovations in political communication involving the use of advanced statistical techniques, innovative conceptual frameworks, the rise of digital media as both a means by which to disseminate and study political communication, and methods recently adapted from other disciplines, particularly psychology, sociology, and neuroscience. Chapters will have a social-scientific orientation and will explain new methodologies and measures applicable to questions regarding media, politics, and civic life. The Sourcebook covers the major analytical techniques used in political communication research, including surveys (both original data collections and secondary analyses), experiments, content analysis, discourse analysis (focus groups and textual analysis), network and deliberation analysis, comparative study designs, statistical analysis, and measurement issues.
Product Details :
Genre |
: Language Arts & Disciplines |
Author |
: Erik P. Bucy |
Publisher |
: Routledge |
Release |
: 2014-06-03 |
File |
: 608 Pages |
ISBN-13 |
: 9781317709343 |
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BOOK EXCERPT:
Since its development shaped by the turmoil of the World Wars and suspicion of new technologies such as film and radio, political communication has become a hybrid field largely devoted to connecting the dots among political rhetoric, politicians and leaders, voters' opinions, and media exposure to better understand how any one aspect can affect the others. In The Oxford Handbook of Political Communication Kate Kenski and Kathleen Hall Jamieson bring together leading scholars, including founders of the field of political communication Elihu Katz, Jay Blumler, Doris Graber, Max McCombs, and Thomas Paterson,to review the major findings about subjects ranging from the effects of political advertising and debates and understandings and misunderstandings of agenda setting, framing, and cultivation to the changing contours of social media use in politics and the functions of the press in a democratic system. The essays in this volume reveal that political communication is a hybrid field with complex ancestry, permeable boundaries, and interests that overlap with those of related fields such as political sociology, public opinion, rhetoric, neuroscience, and the new hybrid on the quad, media psychology. This comprehensive review of the political communication literature is an indispensible reference for scholars and students interested in the study of how, why, when, and with what effect humans make sense of symbolic exchanges about sharing and shared power. The sixty-two chapters in The Oxford Handbook of Political Communication contain an overview of past scholarship while providing critical reflection of its relevance in a changing media landscape and offering agendas for future research and innovation.
Product Details :
Genre |
: Political Science |
Author |
: Kate Kenski |
Publisher |
: Oxford University Press |
Release |
: 2017-06-23 |
File |
: 977 Pages |
ISBN-13 |
: 9780190650667 |
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BOOK EXCERPT:
What impact do news and political advertising have on us? How do candidates use media to persuade us as voters? Are we informed adequately about political issues? Do twenty-first-century political communications measure up to democratic ideals? The Dynamics of Political Communication: Media and Politics in a Digital Age, Second Edition explores these issues and guides us through current political communication theories and beliefs by detailing the fluid landscape of political communication and offering us an engaging introduction to the field and a thorough tour of the discipline. Author Richard Perloff examines essential concepts in this arena, such as agenda-setting, agenda-building, framing, political socialization, and issues of bias that are part of campaign news. Designed to provide an understanding and appreciation of the principles involved in political communication along with methods of research and hypothesis-testing, each chapter includes materials that challenge us by encouraging reflection on controversial matters. Inside this Second Edition you’ll find: Expanded discussion of conceptual problems, communication complexities, and key issues in the field. New examples, concepts, and studies reflecting current political communication scholarship. The integration of technology throughout the text, reflecting its pervasive role in the political spectrum. Accompanied by an updated companion website with resources for students and instructors, The Dynamics of Political Communication prepares you to survey the political landscape with a more critical eye, and encourages a greater understanding of the challenges and occurrences presented in this constantly evolving field.
Product Details :
Genre |
: Language Arts & Disciplines |
Author |
: Richard M. Perloff |
Publisher |
: Routledge |
Release |
: 2017-10-19 |
File |
: 597 Pages |
ISBN-13 |
: 9781317228936 |
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BOOK EXCERPT:
Product Details :
Genre |
: |
Author |
: R. Lance Holbert |
Publisher |
: |
Release |
: 2013 |
File |
: 583 Pages |
ISBN-13 |
: OCLC:1010928817 |
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BOOK EXCERPT:
The Development Communication Sourcebook illlustrates why the field of development communication is important and how its tools and methods enhance long-term and sustainable results. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.
Product Details :
Genre |
: Business & Economics |
Author |
: Paolo Mefalopulos |
Publisher |
: World Bank Publications |
Release |
: 2008 |
File |
: 272 Pages |
ISBN-13 |
: UCBK:C097527723 |
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BOOK EXCERPT:
Product Details :
Genre |
: Legal research |
Author |
: |
Publisher |
: |
Release |
: 2004 |
File |
: 502 Pages |
ISBN-13 |
: STANFORD:36105063624691 |
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BOOK EXCERPT:
A wide range of writers are brought together in this discussion of American literary journalism in the 19th and 20th centuries. 35 essays analyze major writers of the genre or writers known for a major work of the genre, and there are short pieces for 19 additional figures.
Product Details :
Genre |
: Language Arts & Disciplines |
Author |
: Thomas B. Connery |
Publisher |
: Greenwood |
Release |
: 1992-01-30 |
File |
: 432 Pages |
ISBN-13 |
: UOM:39015022239514 |
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BOOK EXCERPT:
Product Details :
Genre |
: Business & Economics |
Author |
: Dana Densmore |
Publisher |
: Women's Institute for Freedom of Press |
Release |
: 1980 |
File |
: 62 Pages |
ISBN-13 |
: STANFORD:36105038943374 |
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BOOK EXCERPT:
A guide to the information services and sources provided to 100 types of small business by associations, consultants, educational programs, franchisers, government agencies, reference works, statisticians, suppliers, trade shows, and venture capital firms.
Product Details :
Genre |
: Small business |
Author |
: |
Publisher |
: |
Release |
: 2005 |
File |
: 2318 Pages |
ISBN-13 |
: UCLA:L0090884313 |