TARGETING FAMILIES: Marketing To & Through the New Family (ISBN 0-936889-22-5; 1993--$39.50) A new wave is rising in marketing, as America enters a family-oriented era. Marketers can profit by speaking to & through the broad spectrum of family relationships that will prevail well into the next century. Research shows that word-of-mouth product recommendations made from one family member to another are significantly more effective than those made between friends or colleagues. This book tells you how to get family members on your sales force & how to implement a "Full Family Marketing" approach that attracts youths, spouses, & seniors. Also from American Demographics Books: Titles listed are hard cover, but paper back is also available. THE BABY BUST: A Generation Comes of Age (ISBN 0-936889-20-9; 1993--$39.50), SEASON OF BUSINESS: The Marketer's Guide to Consumer Behavior (ISBN 0-936889-12-8; 1991--$34.95), SELLING THE STORY: The Layman's Guide to Collecting & Communicating Demographic Information (ISBN 0-936889-14-4; 1992--$39.95), BEYOND THE MIND GAMES: The Marketing Power of Psychographics (ISBN 0-936889-08-x; 1991--$34.95) DESKTOP MARKETING: Lessons from America's Best (ISBN 0-936889-09-8; 1991--$39.95), CAPTURING CUSTOMERS: How to Target the Hottest Markets of the 1990s (ISBN 0-936889-08-x; 1990--$34.95), THE INSIDER'S GUIDE TO DEMOGRAPHIC KNOW-HOW: How to Find, Analyze, & Use Information About Your Customers, 2nd edition (ISBN 0-936889-07-1; 1990--$49.95), HEALTH CARE CONSUMERS IN THE 1990s: A Handbook of Trends, Techniques, & Information Sources for Health Care Executives (ISBN 0-936889-18-7; 1993--$42.50). To order call 1-800-828-1133.

FIAS Occasional Paper No. 6. Examines and compares the recent experiences of a number of developing countries in encouraging backward linkages, the purchasing of goods and services from locally owned suppliers by companies controlled by foreign firms. The authors argue that economic liberalization helps rather than hurts domestic suppliers, that institutional support focusing on upgrading the capabilities of domestic suppliers is critical, and that promotional programs combining public and private resources can accelerate linkage development.

As research progresses and information continues to proliferate in the field of molecular design for therapeutic use, there is a need for a reference that brings current theory and proven practice together in a how-to volume. This reference guides scientists new to the field on how to design small molecules that interact with critical protein targets. The chapters condense useful material into a manageable format which is carefully organized and presented. It offers an essential resource for a variety of chemists in academia, and the biotech and pharmaceutical industries, as well as professionals in complementary fields.

The integration and coordination of health, education, nutrition, social protection, and other services have the potential to improve the lives of children and their caregivers around the world. However, integration and coordination of policies and programs affecting early childhood development can create both risks and benefits. In different localities, these services are more or less effective in achieving their objectives. They also are more or less coordinated in delivering services to the same recipients, and in some cases services are delivered by integrated multisectoral organizations. The result is a rich arena for policy analysis and change and a complex challenge for public- and private-sector organizations that are seeking to improve the lives of children. To examine the science and policy issues involved in coordinating investments in children and their caregivers, the Forum on Investing in Young Children Globally held a workshop in Hong Kong on March 14-15, 2015. Held in partnership with the Centre for Health Education and Health Promotion and Wu Yee Sun College of the Chinese University of Hong Kong, the workshop brought together researchers, policy makers, program practitioners, and other experts from 22 countries. This report highlights the presentations and discussions of the event.

The fourth edition of Working with Families presents an innovative model for choosing specific intervention methods that meet the discriminate level of need of a particular family. Thomas P. Holland has been added as a second author to help update and maintain the most current text possible.

Previous editions of "The Child Surveillance Handbook" have built its reputation as the essential reference guide for GPs, health visitors and other members of the healthcare team in primary care. Now thoroughly revised and updated, this new edition remains the authoritative guide to child surveillance - promoting the health, welfare and life chances of children.

Decades of research have demonstrated that the parent-child dyad and the environment of the familyâ€"which includes all primary caregiversâ€"are at the foundation of children's well- being and healthy development. From birth, children are learning and rely on parents and the other caregivers in their lives to protect and care for them. The impact of parents may never be greater than during the earliest years of life, when a child's brain is rapidly developing and when nearly all of her or his experiences are created and shaped by parents and the family environment. Parents help children build and refine their knowledge and skills, charting a trajectory for their health and well-being during childhood and beyond. The experience of parenting also impacts parents themselves. For instance, parenting can enrich and give focus to parents' lives; generate stress or calm; and create any number of emotions, including feelings of happiness, sadness, fulfillment, and anger. Parenting of young children today takes place in the context of significant ongoing developments. These include: a rapidly growing body of science on early childhood, increases in funding for programs and services for families, changing demographics of the U.S. population, and greater diversity of family structure. Additionally, parenting is increasingly being shaped by technology and increased access to information about parenting. Parenting Matters identifies parenting knowledge, attitudes, and practices associated with positive developmental outcomes in children ages 0-8; universal/preventive and targeted strategies used in a variety of settings that have been effective with parents of young children and that support the identified knowledge, attitudes, and practices; and barriers to and facilitators for parents' use of practices that lead to healthy child outcomes as well as their participation in effective programs and services. This report makes recommendations directed at an array of stakeholders, for promoting the wide-scale adoption of effective programs and services for parents and on areas that warrant further research to inform policy and practice. It is meant to serve as a roadmap for the future of parenting policy, research, and practice in the United States.

This book explores Black educational leadership and the development of anti-racist, purpose-driven leadership identities. Recognizing that schools within the United States maintain racial disparities, the authors highlight Black leaders who transform school systems. With a focus on 13 leaders, this volume demonstrates how US schools exclude African American students and the impacts such exclusions have on Black school leaders. It clarifies parallel racism along the pathway to becoming teachers and school leaders, framing an educational pipeline designed to silence and mold educators into perpetrators of educational disparities. This book is designed for district administrators as well as faculty and students in Race and Ethnicity in Education, Urban Education, and Educational Leadership.