`This book is not simply the best book on the remarkable phenomenon of today′s ethical consumer. It is a gift of advice and insight, from the people that know best, to the cause of tomorrow. Many of the writers deserve the plaudits of being pioneers of a new consumer movement. These are the issues of our time′ - Ed Mayo, Chief Executive of the UK′s National Consumer Council (NCC) Who are ethical consumers and why are they on the rise? Leading the way towards answering this question, The Ethical Consumer is an indispensable introduction to the subject. Exploring areas like boycotts and fair trade projects, it gathers together the diverse experiences of scholars, campaigners and business practitioners from the international community. The chapters in this book explore: - ethical consumer behaviours, motivation and narratives - the social, political and theoretical contexts in which ethical consumers operate - the responsibilities of businesses and the effectiveness of ethical consumer actions Contributions are informed by a broad range of research methods, from case studies, focus groups to surveys and interviews. The text is of interest to business related graduates, undergraduates and their tutors on courses relating to consumption. It will also be relevant to academics in other disciplines, as well as to politicians, producers, practitioners, campaigners and not least consumers.

A no-holds-barred examination of 'ethical' consumerism.

Focusing on ethical consumers, their behaviour, discourses and narratives as well as the social and political contexts in which they operate, this text provides a summary of the manner and effectiveness of their actions.

In the last five years accounting for the environment has taken an increasingly central role in shaping discussion within the international accounting profession. Environmental accounting is now seen as an essential element in any organization's environmental response. This book seeks to answer the question "What can/should accountants do in response to the developing environmental agenda?" It lays out the best accounting practice with regard to the environment world-wide, and provides ideas for experimentation and future development.

'The Marketing Customer Interface 2001-2002' is a specifically tailored coursebook for students undertaking the Marketing Customer Interface module of the CIM Advanced Certificate. Butterworth-Heinemann have worked closely with the Education Division of the CIM to ensure that all aspects of the text are up-to-date and correspond to the CIM's requirements, making this title the definitive companion to this year's course. Its comprehensive content and user-friendly text layout are designed to facilitate learning, with questions, activities, definitions and study tips to support the theory, while the structured study units link the information directly to the CIM syllabus. The new edition of this text contains: · a firmly international perspective · new material to cover e-marketing issues · new and up to date examples and case studies to illustrate the theory · additional text references and website references · preparatory aids for the final exam, including the most recent exam papers, examiners' marking schemes and specimen answers Comprehensive yet uniquely accessible, it provides essential support for anyone undertaking a CIM course. completely revised and updated to fit in with CIM Marketing Customer Interface syllabus officially endorsed by the CIM approved by the CIM Chief Examiner

This handbook offers a tool for environmental managers and environmental officers alike. It contains ideas, case studies and methodologies which stimulate continuous improvement thinking and help train staff to implement sustainability and environmental management concepts.

Abstract: A college textbook discusses various theoretical concepts of consumer behavior and marketing research and their practical applications. The 21 chapters of the text are organized into 5 principal sections, covering: basic fundamentals and models for assessing consumer behavior; developing an understanding of consumer behavior relative to marketing strategies; environmental influences affecting consumer behavior from the general cultural, subcultural (i.e., ethnic), social class structure, family level, and personal influence standpoints; specific determinants of consumer behavior (e.g., motivational aspects; learning and memory aspects; self-conceptual factors; attitude characteristics and their modification); and factors influencing consumer decision processes, with respect to recognition of decision problems and purchasing processes and behavior. Photographs, charts, and tables are used extensively. Specific case studies are reviewed at the end of each of the 5 sections and each chaper includes discussion questons. (wz).

This is the first book to bring together a focus on governance with that on cultures of consumption. It asks about the changing place of the consumer as citizen in recent trends in governance, about the tensions between competing ideas and practices of consumerism, and about the active role of consumers in the construction of governance. The book seeks to expand the debate about consumers and governance and to raise the possibility of new conceptions and policy agendas.