Thousands of nonprofit organizations, charities, political campaigns, causes, and groups rely on fundraising dollars to succeed. But competition for donations is stronger than ever. This guide teaches you how to set goals, create a plan, and tap into a financial goldmine of corporate and government endowments. It features timely information on how to: attract and work with volunteers; choose and organize campaigns and events; use corporate fundraisers to increase visibility; pitch to reluctant donors and sponsors; and more! This edition also includes completely new material on: Intranet sites to communicate with team members; cause marketing; social networking fundraising; and giving circles.

Are you a single mother who worries about your family's financial future? The Everything Guide to Personal Finance for Single Mothers has the savvy financial advice you really need. Packed with helpful tips and sound financial practices, this practical yet inspirational guide leads you on a step-by-step journey to financial independence and security. This guide features tools to help you: Assess current financial health; Set goals near and far; Narrow the wage gap; and conquer debt. From how to get out of debt, establish good credit, and qualify for a mortgage to opening a college fund, planning for retirement, and even starting your own business, The Everything Guide to Personal Finance for Single Mothers is the financial advisor you need to secure your future-and that of your children. Susan Reynolds is a journalist, author, businesswoman, and single mother who handles her own financial affairs, including managing her retirement fund. Robert A. Bexton, CFA, has been an investment analyst since 1999. Currently, he manages $70 million of clients' assets for Moirai Capital Management. He holds the prestigious Chartered Financial Analyst designation and earned a B.A. in Economics from UC Berkeley.

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.

Common foods like blueberries, broccoli, tea, walnuts, yogurt, soy, and salmon are just some of the nutrient-rich foods that can help people live longer, look younger, and feel healthier. This book breaks down the secrets of the top twenty superfoods and how they can be instrumental in transforming the body. Readers will learn key nutritional information on the following topics: blueberries can fuel brain pow broccoli prevents cancer oats can lower cholesterol pumpkin helps skin look more youthful salmon turns back time in the heart spinach protects the eyes yogurt boosts the immune system. Along with fifty recipes to jumpstart their use in a daily diet, this book makes it easy to find that elusive fountain of youth!

The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.

This step-by-step guide teaches you the tricks of the trade, with advice on all you need to know to compete in the world of fiction. Whether you are seeking to hone your writing style, shape an existing work-in-progress, or begin the submission process to publishers, successfully published novelists Joyce and Jim Lavene give you all you need to know to set you on the fast track to fulfilling your writing dreams! This authoritative guide shows you how to: Turn your creative idea into a sellable premise Build a strong plot Create realistic characters Develop a first draft Find an agent Market and sell your work to publishers Whether you're writing literary fiction, a terrifying thriller, a sweeping epic, or a passionate romance, The Everything Guide to Writing a Novel is your essential reference to creating the next bestseller!

The real-world guide to successfully funding your nonprofit program The Complete Guide to Fundraising Management is the comprehensive handbook for successful fundraising, with a practical focus that applies across the nonprofit sector. With a focus on planning, self-assessment, continual improvement, and high-payoff strategies, this book provides more than just ideas—it shows you the concrete, real-world actions that make it all happen, and gives you the tools you need to bring these concepts to life. This new fourth edition features the latest information about social media campaigning, internet fundraising, crowdfunding, and more. Timelines, checklists, and forms help you streamline management tasks to focus on effective development, and updated sample reports and budget information help you begin implementing these approaches quickly. The nonprofit world is becoming increasingly competitive in terms of funding, and fundraisers are being asked to perform miracles more than ever before. This book offers a time-tested framework for fundraising success, with step-by-step guidance through the entire process from prospect to program. Understand and apply the major principles and best practices of fundraising Manage information, resources, development, and volunteers Adopt new approaches to relationship-building and prospect identification Write grants and fundraising materials that make a rock-solid case for support There is never enough funding to go around. To survive and thrive, nonprofits must revitalize interest and generate more support. Gone are the days of door-knocking and bake sales; strategy is critical, and execution must be top-notch. The Complete Guide to Fundraising Management shows you the real-world strategies that get your programs funded.

Shifty eyes? Your boss is lying. Wide, open eyes? Your blind date is definitely interested. Crossed arms? Your mother-in-law is feeling defensive. You can read anyone's body language—if you know how and where to look. Master the art of nonverbal communication and you'll unlock the secrets of everyone you meet—yourself included! Learn how to: Identify an aggressive handshake Recognize a genuine smile Display self confidence Tell when your child is fibbing Show your date you're interested When you can interpret body language, you're literally clued in to the world around you—and everyone in it. Whether you're at work, at home, or even on a blind date, The Everything Body Language Book is your ticket to understanding people—one wink, blink, and nod at a time!