From his gold medal at the 1960 Olympic Games to his defeat of Sonny Liston to claim the world heavyweight championship in 1964, the unforgettable 'Thrilla in Manila' against Joe Frazier and the 'Rumble in the Jungle' against George Foreman, 'The Greatest of All Time', Muhammad Ali, has captured the attention of the world. His conversion to Islam, his refusal to serve in the in the Vietnam War ('I ain't got no quarrel with them Vietcong') and his speaking tours in the 1960s have all contributed to his status as one of the most revered sporting figures ever. Here, drawn from books, specialist periodicals, newspapers, college magazines (covering his speaking tours) and the work of major literary figures such as Thomas Hauser is the biggest and best collection ever of writing on 'The Greatest'.

A collection of firsthand accounts documents key events in human history, from the painting of the Sistine Chapel and the 1955 World Series to the Gulf War and September 11, as recorded in journals, letters, journalist reports, and other venues.

Advertising expenditure data across multiple forms of media, including: consumer magazines, Sunday magazines, newspapers, outdoor, network television, spot television, syndicated television, cable television, network radio, and national spot radio. Lists brands alphabetically and shows total expenditures, media used, parent company and PIB classification for each brand. Also included in this report are industry class totals and rankings of the top 100 companies in each of the media