The race that's run before the one for President--that's the money primary. But more than money must be acquired in the early campaign for President. What's often just as important in securing candidate viability and success is the media coverage garnered during this time, since this is frequently the first decisive test of a candidate's presidential strength. The election years of 1988 and 2000 stand out among recent presidential nomination campaigns because they were two elections in which both major parties had open nomination contests. In this book, Michael J. Goff looks at the pre-candidacy and early candidacy periods of each of these election cycles and the decisive impact that the money primary had on both. His study confirms the pivotal importance of money and media coverage in a successful nomination bid and suggests the advent of yet a new period in the ever-evolving system of presidential selection. Visit our website for sample chapters!

The central idea of this book is the concept of a currency order. Monetary theory is developed as a theory of currency orders. The book expands the neoclassical theory of currency orders. This new way of looking at the problems permits a general view of the subject matter of monetary theory and policy which so far does not exist. The concept of transaction costs is used throughout. The book deals not only with the theories of the demand for and the supply of money, the banking firm, and the purchasing power of money. It also presents a theoretically based discussion of the great topics of monetary policy of our time: fixed vs. flexible exchange rates, gold vs. paper, rules vs. authority for the central banks, governmental currency monopoly vs. competition of private currencies, regulation vs. deregulation of commercial banks. The book is suitable as a text for students with a knowledge of money and banking and intermediate microeconomics. It offers a consistent and well-written presentation of the subject matter, as well as an extensive list of further readings.

Introduces a novel method for daily money management Presents an alternative to budgeting that features real-time adaptability and continual flexibility Improves awareness and control of finances Eliminates the surprise factor when receiving bills for credit cards or other debt Simplifies decision making regarding all purchases or expenses, whether planned or unplanned Provides the ability to instantly determine the impact of all purchases or expenses on your short and long-term financial picture Overcomes the challenges of budgeting, including the fact that budgets are updated only monthly, don't provide realtime adaptability, and are not adhered to for very long Provides one number with which to manage daily discretionary purchases and expenses Allows you to live comfortably in a lifestyle of spending based on your cash flow

The Theory of Money and Finance, by the same author, provided an introduction to the basic theory and concluded by introducing the idea of monetary disequilibrium, with the money supply process operating through bank credit creation. First published in 1981, this book develops that theme and provides empirical evidence in support of such an approach.