Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes involved are only partially understood. In addition, design is inherently interdisciplinary, involving (among others) important elements of aesthetics, anthropology, brand strategy, creativity, design science, engineering, graphic design, industrial design, marketing, material science, product design, and several areas within psychology. While researchers and practitioners in all of these fields seek to learn more about how and why "good" design works its magic, they may benefit from each other’s work. The chapters in this edited book bring together organizing frameworks and reviews of the relevant literatures from many of these contributing disciplines, along with recent empirical work. They cover relevant areas such as embodied cognition, processing fluency, experiential marketing, sensory marketing, visual aesthetics, and other research streams related to the impact of design on consumers. Importantly, the primary focus of these chapters is not on product design that creates functional value for the targeted consumer, but rather on how design can create the kind of emotional, experiential, hedonic, and sensory appeal that results in attracting consumers. Each chapter concludes with Implications for a theory of design as well as for designers.

Designing Interaction, first published in 1991, presents a broadbased and fundamental re-examination of human-computer interaction as a practical and scientific endeavor. The chapters in this well-integrated, tightly focused book are by psychologists and computer scientists in industry and academia, who examine the relationship between contemporary psychology and human-computer interaction. HCI seeks to produce user interfaces that facilitate and enrich human motivation, action and experience; but to do so deliberately it must also incorporate means of understanding user interfaces in human terms - the province of psychology. Conversely, the design and use of computing equipment provides psychologists with a diverse and challenging empirical field in which to assess their theories and methodologies.

This book talks about the importance of social mechanics in games and how these mechanics evolved over time to accommodate new technologies and new social contexts. It looks at the innovation happening in the field of new-age social games, discussing in detail what has been learnt from designing for the younger generation, how these findings can inform game design philosophy and how this can be applied to game development more broadly. Part 1 of this book provides a brief history of games as social interaction and discusses the differences between online and offline social gaming. Part 2 covers Facebook social gaming and design lessons from first-generation social games. Part 3 introduces design philosophies for the hyper-social genre and includes an important chapter on design ethics. Finally, Part 4 looks ahead to the future of social games and how game designers can incorporate learnings from this book in their own work. This book will appeal to game designers and students of game design looking to learn how to apply learnings from social game design in their own games.

This book focuses on design in the domain of human-computer interaction. Including a broad sampling of case studies as well as narrower theoretical or empirical studies, it includes consideration of educational uses of design rationale, methods for teaching it in industry, and applications to a variety of software and user interface/application domains. The volume promises to be the largest collection of work on design rationale ever assembled, and thereby to energize the considerable, widespread interest in this topic. It will also act as a focus for the existing but scattered work in this domain.

The Psychology Major’s Handbook offers students a wealth of practical information to succeed throughout their college journey—from choosing a major and learning how to study to writing papers and deciding what to do after graduation. Drawing on over 20 years of experiences, questions, ideas, and enthusiasm from working with students, best-selling author Tara L. Kuther covers topics relevant to all learners regardless of major, such as developing an active learning style, honing study skills, and becoming more self-aware. The handbook also addresses the specific needs of psychology students with guidance on the process of writing terms papers, how to read articles, and how to write APA-Style empirical reports. Thoroughly revised, the Fifth Edition emphasizes psychological literacy and pays particular attention to the role of technology and social media in students′ lives.

An introduction to the psychology of learning that summarizes and integrates findings from both functional psychology and cognitive psychology.learning. Learning unites all living creatures, from simple microbes to complex human beings. But what is learning? And how does it work? For over a century, psychologists have considered such questions. Behavior analysts examined the ways in which the environment shapes behavior, whereas cognitive scientists have sought to understand the mental processes that enable us to learn. This book offers an introduction to the psychology of learning that draws on the key findings and major insights from both functional (behavior analysis) and cognitive approaches. After an introductory overview, the book reviews research showing how seemingly simple regularities in the environment lead to powerful changes in behavior, from habituation and classical conditioning to operant conditioning effects. It introduces the concept of complex learning and considers the idea that for verbal human beings even seemingly simple types of learning might qualify as instances of complex learning. Finally, it offers many examples of how psychological research on learning is being used to promote human well-being and alleviate such societal problems as climate change. Throughout the book, boxed text extends the discussion of selected topics and “think it through” questions help readers gain deeper understanding of what they have read. The book can be used as an introductory textbook on the psychology of learning for both undergraduate and postgraduate students or as a reference for researchers who study behavior and thinking.

Journey into the science and soul of product design, exploring how aesthetics and functionality merge to create impactful products. This book offers insights into design thinking, processes, and innovations that shape the products we use every day.

This is a much-needed update on the latest theory and research on love supplied by leading scientific experts. It is suitable for psychologists, neuroscientists, anthropologists, sociologists, and anyone with an interest in love and what has been learned from scientific studies of it.

City, Urban Transformation and the Right to the City Senem Zeybekoglu Sadri, Dr. 1-10 PDF HTML Street Furniture Influence in Revitalizing the Bahraini Identity Islam Hamdi El-Ghonaimy, Dr. 11-20 PDF HTML A Research on Urban Identity: Sample of Kadikoy District Begüm Erçevik Sönmez, Dr. 21-32 PDF HTML Mitigating Environmental Sustainability Challenges and Enhancing Health in Urban Communities: The Multi-functionality of Green Infrastructure Adedotun Ayodele Dipeolu, Dr., Onoja Matthew Akpa, Dr., Akinlabi Joseph Fadamiro, Dr. 33-46 PDF HTML Socio-Psychological Effects of Urban Green Areas: Case of Kirklareli City Center Ezgi Tok, Dr., Merve Guroglu Agdas, M.Sc, Mete Korhan Ozkok, M.Sc, Azem Kuru, M.Sc 47-60 PDF HTML Automobile Trips to School and Safety Perspectives of Unplanned Lokoja Metropolis in North Central Nigeria Musilimu Adeyinka ADETUNJI, Dr. 61-70 PDF HTML Why isn’t urban development sustainable? An institutional approach to the case of Athens, Greece Antonios Tsiligiannis, M.Sc. 71-78 PDF HTML Towards A Post-Traumatic Urban Design That Heals Cities’ Inhabitants Suffering From PTSD Maria A EL HELOU, PhD candidate 79-90 PDF HTML

This is the first volume of the two-volume set (CCIS 617 and CCIS 618) that contains extended abstracts of the posters presented during the 18th International Conference on Human-Computer Interaction, HCII 2016, held in Toronto, Canada, in July 2016. The total of 1287 papers and 186 posters presented at the HCII 2016 conferences was carefully reviewed and selected from 4354 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The papers included in this volume are organized in the following topical sections: design thinking, education and expertise; design and evaluation methods, techniques and tools; cognitive issues in HCI; information presentation and visualization; interaction design; design for older users; usable security and privacy; human modeling and ergonomics.