The Sage Encyclopedia Of Corporate Reputation

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What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions. Such rankings resulted in competition between organizations and the alignment of organizational activities to qualify and improve standings in the rankings. In addition, today’s changing stakeholder expectations, the growth of advocacy, demand for more disclosures and greater transparency, and globalized, mediatized environments create new challenges, pitfalls, and opportunities for organizations. Successfully engaging, dealing with, and working through reputational challenges requires an understanding of options and tools for organizational decision-making and stakeholder engagement. For the first time, the vast and important field of corporate reputation is explored in the format of an encyclopedic reference. The SAGE Encyclopedia of Corporate Reputation comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. Key features include: 300 signed entries are organized in A-to-Z fashion in 2 volumes available in a choice of electronic or print formats Entries conclude with Cross-References and Further Readings to guide students to in-depth resources. Although organized A-to-Z, a thematic “Reader’s Guide” in the front matter groups related entries by broad areas A Chronology provides historical perspective on the development of corporate reputation as a discrete field of study. A Resource Guide in the back matter lists classic books, key journals, associations, websites, and selected degree programs of relevance to corporate reputation. A General Bibliography will be accompanied by visual maps noting the relationships between the various disciplines touching upon corporate reputation studies. The work concludes with a comprehensive Index, which—in the electronic version—combines with the Reader’s Guide and Cross-References to provide thorough search-and-browse capabilities

Product Details :

Genre : Business & Economics
Author : Craig E. Carroll
Publisher : SAGE Publications
Release : 2016-05-04
File : 2329 Pages
ISBN-13 : 9781483376523


The Sage Encyclopedia Of Corporate Reputation

eBook Download

BOOK EXCERPT:

What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions. Such rankings resulted in competition between organizations and the alignment of organizational activities to qualify and improve standings in the rankings. In addition, today’s changing stakeholder expectations, the growth of advocacy, demand for more disclosures and greater transparency, and globalized, mediatized environments create new challenges, pitfalls, and opportunities for organizations. Successfully engaging, dealing with, and working through reputational challenges requires an understanding of options and tools for organizational decision-making and stakeholder engagement. For the first time, the vast and important field of corporate reputation is explored in the format of an encyclopedic reference. The SAGE Encyclopedia of Corporate Reputation comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. Key features include: 300 signed entries are organized in A-to-Z fashion in 2 volumes available in a choice of electronic or print formats Entries conclude with Cross-References and Further Readings to guide students to in-depth resources. Although organized A-to-Z, a thematic "Reader’s Guide" in the front matter groups related entries by broad areas A Chronology provides historical perspective on the development of corporate reputation as a discrete field of study. A Resource Guide in the back matter lists classic books, key journals, associations, websites, and selected degree programs of relevance to corporate reputation. A General Bibliography will be accompanied by visual maps noting the relationships between the various disciplines touching upon corporate reputation studies. The work concludes with a comprehensive Index, which—in the electronic version—combines with the Reader’s Guide and Cross-References to provide thorough search-and-browse capabilities

Product Details :

Genre : Business & Economics
Author : Craig E. Carroll
Publisher : SAGE Publications
Release : 2016-05-04
File : 1876 Pages
ISBN-13 : 9781483376530


The Sage Encyclopedia Of Corporate Reputation

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Genre :
Author : Craig E. Carroll
Publisher :
Release : 2016
File : Pages
ISBN-13 : OCLC:956445332


The Sage Encyclopedia Of Social Science Research Methods

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"This defining work will be valuable to readers and researchers in social sciences and humanities at all academic levels. As a teaching resource it will be useful to instructors and students alike and will become a standard reference source. Essential for general and academic collections." --CHOICE This Encyclopedia provides readers with authoritative essays on virtually all social science methods topics, quantitative and qualitative, by an international collection of experts. Organized alphabetically, the Encyclopedia of Social Science Research Methods covers research terms ranging from different methodological approaches to epistemological issues and specific statistical techniques. Written to be accessible to general readers, the Encyclopedia entries do not require advanced knowledge of mathematics or statistics to understand the purposes or basic principles of any of the methods. To accomplish this goal, there are two major types of entries: definitions consisting of a paragraph or two to provide a quick explanation of a methodological term; and topical treatments or essays that discuss the nature, history, applications, and implications of using a certain method, including suggested readings and references. Readers are directed to related topics via cross-referenced terms that appear in small capital letters. By assembling entries of varied origins and serving different research purposes, readers will be able to benefit from this immense source of methodological expertise in advancing their understanding of research. With three volumes and more than 900 signed entries, the Encyclopedia of Social Science Research Methods will be a critical addition to any social science library.

Product Details :

Genre : Social Science
Author : Michael Lewis-Beck
Publisher : SAGE Publications, Incorporated
Release : 2003-12-15
File : 456 Pages
ISBN-13 : UOM:39015052880492


Encyclopedia Of Business Ethics And Society

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The five volumes of this ultimate resource recognize the inherent unity between business ethics and business and society, that stems from their shared primary concern with value in commerce. This Encyclopedia spans the relationships among business, ethics, and society by including more than 800 entries that feature broad coverage of corporate social responsibility, the obligation of companies to various stakeholder groups, the contribution of business to society and culture, and the relationship between organizations and the quality of the environment.

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Genre : Business & Economics
Author : Robert W. Kolb
Publisher : SAGE Publications, Incorporated
Release : 2007-10-19
File : 536 Pages
ISBN-13 : IND:30000123232542


Encyclopedia Of Business Ethics And Society H N

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This encyclopedia spans the relationships among business, ethics and society, with an emphasis on business ethics and the role of business in society.

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Genre : Business ethics
Author : Robert W. Kolb
Publisher :
Release : 2008
File : 510 Pages
ISBN-13 : IND:30000123232559


Organizations And The Sustainability Mosaic

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Transportation planning deals with the ways in which governments at various levels try to ensure the effective and efficient movement of people and goods. For this collection, the editors have selected the key previously published papers which analyse some of the major methodological issues involved in modern transportation planning and discuss the main policy questions and debates. The wide range of topics covered includes traffic assignment, developments in modelling travel behaviour, urban travel, the effect of modern telecommunications on travel, congestion and pricing policy. The book inc.

Product Details :

Genre : Business & Economics
Author : Sanjay Sharma
Publisher : Edward Elgar Publishing
Release : 2007
File : 336 Pages
ISBN-13 : STANFORD:36105123276284


International Encyclopedia Of Business And Management

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Genre : Business
Author : Malcolm Warner
Publisher :
Release : 2002
File : 1064 Pages
ISBN-13 : UCSC:32106020098726


Encyclopedia Of Career Development

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Publisher description

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Genre : Career development
Author : Jeffrey H. Greenhaus
Publisher :
Release : 2006
File : 512 Pages
ISBN-13 : UOM:39076002563893


The World Book Encyclopedia

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An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.

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Genre : Encyclopedias and dictionaries
Author :
Publisher :
Release : 1987
File : 904 Pages
ISBN-13 : UCAL:B5108922