With business seemingly everywhere on television, from the risks of the retail and restaurant trade to pitching for investment or competing to become the next 'apprentice', The Television Entrepreneurs draws upon popular business-oriented shows such as The Apprentice and Dragons' Den to explore the relationship between television and business. Based on extensive interviews with key industry and business figures and drawing on new empirical research into audience perceptions of business, this book examines our changing relationship with entrepreneurship and the role played by television in shaping our understanding of the world of business. The book identifies the key structural shifts in both the television industry and the wider economy that account for these changing representations, whilst examining the extent to which television's developing interest in business and entrepreneurial issues is simply a response to wider social and economic change in society. Does a more commercial and competitive television marketplace, for instance, mean that the medium itself, through a particular focus on drama, entertainment and performance, now plays a key role in re-defining how society frames its engagements with business, finance, entrepreneurship, risk and wealth creation? Mapping the narratives of entrepreneurship constructed by television and analysing the context that produces them, The Television Entrepreneurs investigates how the television audience engages with such programmes and the possible impact these may have on public understanding of the nature of business.

Tips on beginning your own business.

For undergraduate-level courses in Small Business Management/Entrepreneurship, New Enterprise Management. Exceptionally how-to, hands-on, and real-world in approach, this guide to starting a small business walks students step-by-step through a unique entrepreneurial model that fully integrates and explains the interrelationships of the functional areas of business with the human relationship elements. Practical and insightful at every step, it reflects the author's extensive personal experience as an owner and manager of small businesses and as a small business consultant, and features profiles of real entrepreneurs engaged in the challenges of starting and managing a variety of small businesses.

Vol. for 1963 includes section Current Australian serials; a subject list.