Policy makers give a lot of attention to business creation and entrepreneurship, but they do not have a good resource for understanding The Truth about Entrepreneurship. The extensive media coverage of Wall Street entrepreneurship provides an incomplete portrayal of most business creation. While both high profile and everyday new firms provide major contributions to economic growth, the ongoing, bottoms-up activity pursued by over half a billion around the world is not widely recognized. This book reviews some of the most salient features of grass roots business creation and presents is with clarity and depth.

Larry Winget is NOT against starting your own business or becoming an entrepreneur. He is against doing it the wrong way, with no plan, little preparation and only your passion to rely on. In this new book from successful entrepreneur and New York Times bestselling author, Larry Winget, you'll learn the TRUTH about what you really need to know before you go into business, so you can stay in business. Forget passion, motivation, “loving what you do”, etc. Those things matter, but only a little. What really matters is finding a problem and solving it, serving your customer better than the competition, knowing how to sell and managing your time, resources and employees. According to Larry Winget, there are scores of "so-called" experts on entrepreneurship out there who have never run a successful business themselves, and yet they are peddling endless motivational cliche's about how YOU can be successful. Cliches like: "Just find a business you love, and the money will follow!"; "Become an entrepreneur because of the freedom it gives you!"'; "Become an entrepreneur so you can 'change the world!'"; "Believe it and you can achieve it!"; "Teamwork is the key to making your business a success!"; "For entrepreneurs to win in the social media world, they need to 'get clicks' and make bold, even shocking claims"; and so much more. Larry has another word for these cliches: LIES! And if you are thinking of starting your own business, and you have bought into any of these lies, Larry implores you to keep your day job, so you don't lose your shirt! You will not only be asked the tough questions in this book, you’ll get the answers. Questions like: Is your business necessary? What problem does it solve? What need does it fill? What pain does it alleviate? What tangible benefit will the customer receive? What should I charge? What gives you the right to be in business? Learn how to: Hire and fire Manage employees according to the core values of honesty, integrity and more Serve your customer the way they want to be served Sell…no skill is more important Create value in the mind of the customer “Circle the Wagons” and defend yourself and your business when it all goes to Hell This "tell it like it is" tour de force in business preparation and business survival is the toolkit you need before you quit your day job, and start your journey to true entrepreneurial success!

&n> “This book should be on the seasoned entrepreneur’s list of ‘what I should have read before I started my business.’” JOE KEELEY, President & CEO, College Nannies & Tutors Development “This is one of the best entrepreneurship books I’ve read...I wish I had this book when I first started out.” RYAN O’DONNELL, Cofounder and CEO, BullEx Digital Safety Your own business: Take the leap, make it happen, and make it succeed! · The truth about choosing the right business for you and maintaining a healthy personal life · The truth about planning, funding, hiring, and successful launches · The truth about financial management, marketing, and growth This book reveals 53 bite-size, easy-to-use techniques for choosing, planning, launching, and growing your winning business. You’ll learn how to generate and test business ideas, and pick the one that’s best for you...select the right entry strategy...name and locate your business...raise capital...build your team and get expert advice...protect your business secrets and intellectual property...effectively brand your business and market its offerings...handle pricing, distribution, and sales...manage your finances to specific objectives...prepare for growth...and even maintain your work/life balance as an entrepreneur. This isn't “someone's opinion”: it's a definitive, evidence-based guide to building your own successful enterprise--a set of bedrock principles you can rely on whoever you are, wherever you are, and whatever business you choose to launch.

From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text. Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

The Truth can be known with Theanthropic Ethics, which is one of the few scientific ethical categories. Dr. Brian Keen has researched numerous ethical categories, and has found only Theanthropic Ethics understands that there is one universally applicable Truth. The Truth has practical application in every enterprise, business, or profession. Any business, enterprise, or profession operating in an ethical manner will have the necessary POWER to succeed. Accounting is featured since accountants as professionals must utilize scientific methodologies. Businesses and enterprises require POWER Living People to employ, since ethical employees are an asset in Truth. Many entrepreneurs are POWER Living People. Dr. Keen proves through conclusions from objective data that the Truth has relevance for today. Ethical dilemmas can be resolved through adherence to the Truth. For example, would you allow a cashier to accept two $5 bills for a product costing $45, and give a $10 bill for change? Would adherence to a philosophy that 5 + 5 = 55 be sufficient? Dr. Keen knows the Truth that 5 + 5 = 10 when the same types are added. Living the Truth is ethical when utilizing this scientifically-verifiable ethical category, which is confirmed in Theanthropic Ethics.

Demands for vouchers, charter schools, the growth of home schooling and the rebirth of private education are creating increased competition for public schools. This primer and toolkit for the educators of tomorrow offers skill development ideas, specific ideas, examples, and questions that will guide school leaders as they compete in the new educational marketplace.

Written by bestselling authors Heidi M. Neck, Christopher P. Neck, and Emma L. Murray, Introduction to Business explores the fundamental building blocks of modern business while addressing social impact, ethics, and the power of innovation throughout. Cases on startups, small businesses, and corporations will ignite student interest as they learn from today’s most forward-looking organizations. Regardless of your students’ career aspirations, they will develop the mindset and skillset they need to succeed in their professional journeys.

This book tackles the perplexing problem of how to capture the qualitative differences that exist in entrepreneurship at any given point in time or across time, by presenting a novel qualitative index: Entrepreneurship Quality Index (EQI). This comprehensive composite index is based on recognized interactions among different factors affecting intensity and types of entrepreneurial activity, which in turn is impacting the well-being. It brings qualitative differences in entrepreneurship depending on time and space into calculation of the composite index. Besides, EQI is the missing piece of the entrepreneurship puzzle, and the quality of entrepreneurship is a significant factor that shows why less developed countries do not achieve higher levels of economic growth, despite their high rate of entrepreneurial activities. This book does a masterful job in explaining the diversity of existing perspectives, their contributions, and their shortfalls. It applies rigorous tools of mathematical statistics and quality engineering, such as Bayes’ rule, maximum likelihood estimation, six sigma algorithm, and standardization equation, to derive and introduce EQI, as a novel operations research model. It offers a number of important ideas and insights as to how the quality of entrepreneurship can be measured more accurately. It also illustrates the proposed approaches showing their efficacy across time. The proposed solutions are logical and empirically sound; they represent an important leap in thinking about the quality of entrepreneurship. Its contribution is crucial and timely — one that will be well recognized by researchers worldwide. They give a much-needed framework along with the necessary tools to evaluate and measure entrepreneurial activities.

This book analyses the importance of the entrepreneurial university, specifically in relation to the creation of entrepreneurial ideas and attitudes in students and entrepreneurial initiatives in academic institutions. The aim of the editors and contributing authors is to provide the reader with a set of experiences illustrating the advantages of communicating and encouraging entrepreneurship among students, thereby highlighting the “third mission” of the university: the need to adopt entrepreneurial strategy without disrupting the quality of teaching and research. Featuring initiatives from institutions around the world, the authors argue that the increasing importance of knowledge in the technical and social dimensions of today’s world provides greater relevance to the entrepreneurial university. In this context, universities transcend their traditional focus on teaching and basic research to carry out technology transfers, marketing ideas, and patent registrations, and incorporate spin-off companies that contribute to industrial innovations, economic growth, and job creation. In the teaching dimension, the entrepreneurial university represents a focus on programs which train students in the applications and most advanced practices in knowledge-driven fields. The book addresses such questions as: Can marketing ideas deteriorate the quality of research in the long term? What importance does the cultural framework have for an entrepreneurial education? What circumstances and programs facilitate spin-offs in universities What are the key features of entrepreneurial universities? In reference to entrepreneurship education in its broadest sense, then, it corresponds to the framework of ideas and general features on which entrepreneurship is founded: in-depth knowledge of the projects or ventures which they wish to carry out, capacity to perceive the relevant characteristics of the environment, and the leadership and goal setting skills to achieve success.

This book offers a critique of social justice theory and its impact on entrepreneurship scholarship. It traces its deep roots in postmodernism by positioning entrepreneurship within these new intellectual, social, and economic environments. It highlights current philosophical assumptions, with implications for boundary conditions that we apply as scientists. Science depends on theoretical assumptions and boundary conditions. Unfortunately, a glaring weakness in entrepreneurship research has been its general failure to identify these premises. No theory is universally applicable, so its assumptions and boundary conditions are what give it analytical power. Where do they come from? Simply stated, they come from a theory's philosophy of science. However, even more rare than stating assumptions and boundary conditions is to discuss a study's governing philosophy. In fact, no known research published in entrepreneurship has discussed a study's philosophical orientation. This provocative work details postmodern concerns related to critical theory, their origins, their status, and specifically how they impact entrepreneurship and those who are not designated as either the victimized or part of the white patriarchy. It will challenge the current direction of entrepreneurship research and confront the general acceptance of the tenets of postmodernism among management scholars.