This book explores the relationship between tourism, culture and ethnic identity in Tibet in , focusing in particular on Shangrila, a Tibetan region in Southwest China, to show how local ‘Tibetan culture’ is reconstructed as a marketable commodity for tourists. It analyses the socio-economic effects of Shangrila tourism in Tibet, investigating who benefits economically, whilest also considering its political implications and the ways in which tourism might be linked to the negotiation and reassertion of ethnic identity. It goes on to examine the spatial re-imagining provoked by the development of tourism, and asks whether a tourist destination inevitably becomes a ‘pseudo-community’ for the visited. Can a fictitious name, invented for the sake of tourists, still provide the ‘natives’ of a place with a sense of identity? This book argues that conceptions of place are closely linked to notions of social identity, and in the case of Shangrila particularly to ethnic identity. Viewing the spatial as socially constructed, and place-making as vital to social organisation, this is a study of how place is constructed and contested. It describes how local villagers and monastic elites have negotiated the area’s religious geography, how agents of the Communist state have redefined it as a minority area, and how tourism developers are now marketing the region as Shangrila for tourist consumption. It outlines the different ‘place-making’ strategies utilised by the various social actors, including local villagers to create the communities in which they live, monastic elites to invent a Buddhist Tibetan realm of ‘religious geography’, agents of the People’s Republic of China to define the area as part of the communist state, and tourism developers to market the region as ‘Shangrila’ for tourist consumption. Overall, this book is an insightful account of the complex links between tourism, culture and Tibetanethnic identity in Tibet, and will be of interest to a wide range of disciplines including social anthropology, sociology, human geography, tourism and development studies.

Global Tourism: Cultural Heritage and Economic Encounters explores the connections among economy, sustainability, heritage, and identity that tourism and related processes make explicit. It illustrates how emerging theories of the economics of tourism can lead to the rethinking of traditionally non-touristic enterprises.

Based on the author’s cross-regional fieldwork, archival findings, and critical reading of memoirs and creative works of Tibetans and Chinese, this book recounts how the potency of Tibet manifests itself in modern material culture concerning Tibet, which is interwoven with state ideology, politics of identity, imagination, nostalgia, forgetting, remembering, and earth-inspired transcendence. The physical place of Tibet is the antecedent point of contact for subsequent spiritual imaginations, acts of destruction and reconstruction, collective nostalgia, and delayed aesthetic and environmental awareness shown in the eco-religious acts of native Tibetans, Communist radical utopianism, former military officers’ recollections, Tibetan and Chinese artwork, and touristic consumption of the Tibetan landscape. By drawing connections between differences, dichotomies, and oppositions, this book explores the interiors of the diverse agentive modes of imaginations from which Tibet is imagined in China. On the theoretical front, this book attempts to bring forth a set of fresh perspectives on how a culturally and religiously specific landscape is antecedent to simultaneous processes of place-making, identity-making, and the bonding between place and people.

Classical Tibetan Buddhist scriptures forbid the selling of Buddhist objects, and yet there is today a thriving market for Buddhist statues, paintings, and texts. In Buddha in the Marketplace, Alex John Catanese investigates this practice, which continues to be viewed as a form of "wrong livelihood" by modern Tibetan Buddhist scholars. Drawing on textual and historical sources, as well as ethnographic research conducted in the region of Amdo, Tibet, Catanese follows the trajectory of Buddhist objects from their status as noncommodities prior to the Cultural Revolution to their emergence as commodities on the open market in the modern period. The book examines why Tibetans have more recently begun to sell such objects for their personal livelihoods when their religious tradition condemns such business activities in the strongest possible terms. Addressing the various societal and religious ramifications of these commercial practices, Catanese illustrates how such activity is leading to significant cultural and economic changes, transforming the "moral economy" associated with Buddhist objects, and contributing to a reinterpretation of Tibetan Buddhist identity.

​This volume explores China’s cultural heritage ideology and policies from three interrelated perspectives: the State and World Heritage tourism; cultural heritage tourism at undesignated sites, and the cultural politics of museums and collections. Something of a cultural heritage designation craze is happening in China. This is new within even the last five to ten years. Officials at many levels now see heritage preservation as a means for commoditizing their regions. They are devoting new resources and attention to national and international heritage designations. Thus, addressing cultural heritage politics in a nation dedicated to designation is an important project, particularly in the context of a rapidly growing economy. This volume is also important because it addresses a very wide range of cultural heritage, providing an excellent sample of case studies: historic vernacular urban environments, ethnic tourism, scenic tourism, pilgrimage as tourism, tourism and economic development, museums, border heritage, underwater remains, and the actual governance and management of the sites. This volume is an outstanding introduction to cultural heritage issues in China while contributing to Chinese studies for those with greater knowledge of the area.

The localisation of a region, group, or culture was a common social phenomenon in pre-modern Asia, but global colonialism began to affect the lifestyle of local people. What was the political condition of the relationship between insiders and outsiders? The impact of colonial authorities over religious communities has not received significant attention, even though the Asian continent is the home of many religions, including Hinduism, Buddhism, Confucianism, Taoism, Islam, Shintoism, and Shamanism. Colonial Transformation and Asian Religions in Modern History presents multi-angled perspectives of socio-religious transition. It uses the cultural religiosity of the Asian people as a lens through which readers can re-examine the concepts of imperialism, religious syncretism and modernisation. The contributors interpret the growth of new religions as another facet of counter-colonialism. This new approach offers significant insight into comprehending the practical agony and sorrow of regional people throughout Asian history.

Politics, history, and religion have long lent Tibet a glamorous air, particularly in the West. But Tibet can be understood in an astonishingly wide variety of other ways, including linguistic, ecological, environmental and climatological, geographical, geological, economic, biologic, sociologic, medicinal. Tibetan Studies in Comparative Perspective touches on all the elements of the Tibet issue, offering invaluable insight to a wide variety of readers, from specialists to those with a general interest in the topic. By putting readers into the shoes of all the stakeholders, from the Dalai Lama in his home in exile and the various Tibetan exile communities, to decision makers in Beijing, New Delhi, Washington and London, the issues at stake come into bold relief. Furthermore, the book examines the potential opportunities that lay ahead, documents where and how Tibetans have been dispersed and offers a glimpse into the social and political undercurrents sending shudders through this exiled nation. With the chasm between exiles and indigenous Tibetans growing ever-larger, what challenges do Tibetans confront just to remain Tibetan? And how will this shape the future of their political movement? The book provides a timely re-examination of the contemporary predicament of Tibetans, both in and out of Tibet. This book was published as two special issues of Asian Ethnicity.

This study analyzes the growing appeal of Tibetan Buddhism among Han Chinese in contemporary China, Hong Kong, and Taiwan. It examines the Tibetan tradition’s historical context and its social, cultural, and political adaptation to Chinese society, as well as the effects on Han practitioners. The author's analysis is based on fieldwork in all three locations and includes a broad range of interlocutors, such as Tibetan religious teachers, Han practitioners, and lay Tibetans.

The study of tourism has made key contributions to the study of anthropology. This volume defines the current state of the anthropology of tourism, examining political, economic, ideological and symbolic themes. An extraordinarily rich collection of case studies illustrate topics as diverse as hospitality, sex and tourism, enchantment, colonial and neo-colonial consumption, and the relation between tourism and gender and ethnic boundaries, as well as questions of global, economic and cultural systems, modernism and nationalism. The book also covers practical and policy issues relating to urban, rural and coastal planning and development. Thinking through Tourism assesses the enormous potential contribution that analysis of tourism can offer to mainstream anthropological thinking. The volume opens up new avenues for enquiry and is an essential resource for students and scholars of anthropology, geography, tourism, sociology and related disciplines.

In 2001 the Chinese government announced that the precise location of Shangrila�a place that previously had existed only in fiction�had been identified in Zhongdian County, Yunnan. Since then, Sino-Tibetan borderlands in Yunnan, Sichuan, Gansu, Qinghai, and the Tibet Autonomous Region have been the sites of numerous state projects of tourism development and nature conservation, which have in turn attracted throngs of backpackers, environmentalists, and entrepreneurs who seek to experience, protect, and profit from the region�s landscapes. Mapping Shangrila advances a view of landscapes as media of governance, representation, and resistance, examining how they are reshaping cultural economies, political ecologies of resource use, subjectivities, and interethnic relations. Chapters illuminate topics such as the role of Han and Tibetan literary representations of border landscapes in the formation of ethnic identities; the remaking of Chinese national geographic imaginaries through tourism in the Yading Nature Reserve; the role of The Nature Conservancy and other transnational environmental organizations in struggles over culture and environmental governance; the way in which matsutake mushroom and caterpillar fungus commodity chains are reshaping montane landscapes; and contestations over the changing roles of mountain deities and their mediums as both interact with increasingly intensive nature conservation and state-sponsored capitalism.